Nike Zoom HyperRev Print Ad
Nike did an awesome ad by using callouts to point out the features and benefits of this shoe.
Visualization of Earth’s population
When visualized out proportionally, the United States and North America combined look shockingly small.
If this was shown in raw data points it wouldn’t make much of an impact, but …
1958 “Features & Benefits” Adding Machine Ad
Lightest! Handiest! Phone Size! 10-Key Keyboard! These are all great features being shown off in this print ad.
They also include some great benefits like:
“Carry it home.”
“So simple …
Ford Escort “Social Proof” Ad
In 1985 the Ford Escort was one of the best selling cars in the world, so this ad listed out all the cars it outsold. This is a great use …
Product describes how it can dye your clothes a different color
This 1968 ad for Rit Liquid Dye uses a great headline and image to grab your attention, then describes how the yellow dress in the picture actually used to be …
Fun “Lighting Evolution” Visual Chart
In a neat visual way this chart shows the “cool technology” of each era of lighting, and how it got more and more advanced over time.…