
Anatomy Of A High-Converting Homepage
Convert Sail's breakdown on creating a high-converting homepage using callouts and bullet points, making it easy for anyone to fill...

High converting product page
This is a cool breakdown of some of the different modules on a website you can turn into a high...

Hormozi Simple Email SOP
This is a simple framework to send out emails with value.This is slightly in jest, but overall the format is:1.)...

Before/After Software Ad for Icon
I LOVE the layout of this ad, where it shows alllllll the different softwares you've gotta use for making ad...

The best copywritng makes people...
This is a frustrating piece because it says "The Best Copywriting Makes People" ........then it goes on to list:F ----N-H-B---K-But...

Copywriting Course Sales Page
This sales page for the Copywriting Course features testimonials, a roadmap, an overview of the community, and a tour of...

Signal "We Don't Care About You" Ad
Signal proudly declares they don’t — because your data is none of their business. Great copywriting showing their main feature...

Sales Page Outline with Eight Steps
Here’s a simplified eight-step template for creating a high-converting sales page.

Grammarly "Let's Eat Grandma." Ad
This Grammarly ad highlights its grammar-fixing magic… and makes you laugh.

Shinesty “Emails Suck” email signup:
The humorous popup “Emails suck, ours don’t.” from Shinesty piques your curiosity about the emails you'll receive.

Hard Truths to un-f your life
This post got removed from Reddit by the time I posted it (probably because it has a small pitch to...

Find stuff people already buy, and do it cheaper or better
This is a cool piece of advice that finding something people ALREADY BUY is a strong signal they want that...

Funny Spotify Ad
Funny Spotify ad using a receipt to show the saving by using Spotify to listen to music.

Crest "Yellow isn't always cute." spec ad
Great concept by students. This spec ad uses funny yellow Minion-like teeth to show that even “cute” can look bad...

Lead magnets aren't dead ad.
This is a very clickable ad from Entreport that says "Lead Magnets Aren't Dead" and has a fun zombie image....

I wish I started earlier
This is a cool graphic showing that while YES you could've started something earlier, you still have soooo much time...

6 Copywriting Formulas
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...

Landing Page Conversion Tips
A cool 10 point checklist for making a landing page or sales page better.

How Starbucks uses Psychological Triggers
I like this picture from Tom Pestridge that breaks down physiological triggers Starbucks uses for their different sized.Here's what he...

Sales Page Outline with PAS formula
A clear outline for a simple sales page using the PAS formula (Pain, Agitate, Solution).

Magic Mind "Caffeine Free Energy" Email
Magic Mind, an energy drink company, uses these cool colors and imagery to promote their energy gummies.

Everyone wants your email address
Pretty much every website out there wants your email address....why is this?Well it's because IT'S THE ONLY DIRECT CONNECTION TO...

Strawberry.me Coaching Ad
Perfect image of a turtle stuck on his back matches the headline for this coaching ad.

The Boring Company Flamethrower Letter
This is a fun piece of direct mail that includes REAL MONEY in it to buy gas for a flamethrower!...

High converting landing page template (for apps)
This is a cool template for a basic landing page. I don’t remember where I saved this from so sorry...


What people don't see
This is a cool concept from Noah Kagan. He says in his Tweet:Justin Bieber: 285 songs, 85 hits (30%)Taylor Swift:...

Your product is 100x more important than “good web design”
I resonate with this because too many times I’ve seen companies redesign their whole websites (a big project) because their...

Before/After results section on webpage
I like this simple before & after for results to describe what a service can do for you.

Landing Page Formulas
Seven simple formulas for each section of a landing page, making it easier to build an effective one.

Sales Page Outline with headline guide
This is an excellent wireframe for creating a sales page with properly formatted headlines.

One bad day, but longterm good
This is an awesome visual that just because something is down one day, doesn't mean it's a big deal in...
Ikigai = Good + Love + Needs+ Paid
This cool image shows that Ikigai ("a passion that gives value and joy to life") is best found when you...

Website Layout That Sells
This is a great mockup with a bunch of different sections that can go into a landing page and help...

Sales Page Outline for Courses
A Complete 11-Step Guide to Creating a Sales Page for Selling a Course.

70% Content and 30% Sales = Never Get Mad
At AppSumo, we emailed nearly a million people every day.But instead of getting flagged as spam…people loved opening the emails!Here’s...

Matt Gray "Clickable" Emails
This is a great email from Matt Gray. On Saturdays, he sends out his full-length email newsletter, but every Wednesday,...

The Perfect Facebook Ad template with callouts.
This "Perfect Facebook Ad" template from EngineScout includes callouts explaining why each element is essential for your Facebook ads.

Mercedes-Benz Print Ad
Check out this eye-catching headline and engaging copy in our Mercedes-Benz ad, where we show you just how easy it...

60,000x improvement in capability in 24 years
This is a fun comparison of Apple products from 2001 being able to store 1,000 songs...and now your watch can...

Copywriting Course image-based sale email
This is an awesome email from Copywriting Course for a promotion. What's cool about this is the image-based theme throughout...

AI Bic Hair Tie Ad
With the new ChatGPT 4o image model, you can now make all sorts of cool ad variations just by typing...

Instead of this, try this ad
This is an ad run by Austin Netzley from 2X, and it shows a cool "don't do that, do this"...

Familiarity Blindness
"Familiarity Blindness" is when you look at your own page sooooo many times that it becomes difficult to update it...

Sweetgreen Fries Ingredients (Us -vs- Them) Ad
This is a GREAT ad by Sweetgreen which shows how many ingredients other fries have versus their own. As people...

If you are tired, then do it tired
This is solid advice that sometimes you will be tired, and instead of backing away you should just do it...
$3,000,000 email copy I did for a farm company
Nev updated three emails for a farming company that brought in $3 Million dollars.

Cool headline: Finding trends before they take off
This is a really cool headline saying “We help companies find exploding trends before they take off” alongside a nice...

Ayo Yoga's 10% off signup form
Trade your email for a 10% discount on Yoga wear with this simple signup form.