
Anatomy Of A High-Converting Homepage
Convert Sail's breakdown on creating a high-converting homepage using callouts and bullet points, making it easy for anyone to fill...

Website Layout That Sells
This is a great mockup with a bunch of different sections that can go into a landing page and help...

6 Copywriting Formulas
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...

High converting product page
This is a cool breakdown of some of the different modules on a website you can turn into a high...

Hormozi Simple Email SOP
This is a simple framework to send out emails with value.This is slightly in jest, but overall the format is:1.)...

Sales Page Outline for Courses
A Complete 11-Step Guide to Creating a Sales Page for Selling a Course.

Landing Page Conversion Tips
A cool 10 point checklist for making a landing page or sales page better.

Sales Page Outline with PAS formula
A clear outline for a simple sales page using the PAS formula (Pain, Agitate, Solution).

70% Content and 30% Sales = Never Get Mad
At AppSumo, we emailed nearly a million people every day.But instead of getting flagged as spam…people loved opening the emails!Here’s...

How Starbucks uses Psychological Triggers
I like this picture from Tom Pestridge that breaks down physiological triggers Starbucks uses for their different sized.Here's what he...

Before/After Software Ad for Icon
I LOVE the layout of this ad, where it shows alllllll the different softwares you've gotta use for making ad...

Everyone wants your email address
Pretty much every website out there wants your email address....why is this?Well it's because IT'S THE ONLY DIRECT CONNECTION TO...

Magic Mind "Caffeine Free Energy" Email
Magic Mind, an energy drink company, uses these cool colors and imagery to promote their energy gummies.

The Perfect Facebook Ad template with callouts.
This "Perfect Facebook Ad" template from EngineScout includes callouts explaining why each element is essential for your Facebook ads.

Mercedes-Benz Print Ad
Check out this eye-catching headline and engaging copy in our Mercedes-Benz ad, where we show you just how easy it...

Copywriting Course Sales Page
This sales page for the Copywriting Course features testimonials, a roadmap, an overview of the community, and a tour of...

The best copywritng makes people...
This is a frustrating piece because it says "The Best Copywriting Makes People" ........then it goes on to list:F ----N-H-B---K-But...

Matt Gray "Clickable" Emails
This is a great email from Matt Gray. On Saturdays, he sends out his full-length email newsletter, but every Wednesday,...

Sales Page Outline with Eight Steps
Here’s a simplified eight-step template for creating a high-converting sales page.

Strawberry.me Coaching Ad
Perfect image of a turtle stuck on his back matches the headline for this coaching ad.

60,000x improvement in capability in 24 years
This is a fun comparison of Apple products from 2001 being able to store 1,000 songs...and now your watch can...

Copywriting Course image-based sale email
This is an awesome email from Copywriting Course for a promotion. What's cool about this is the image-based theme throughout...

Shinesty “Emails Suck” email signup:
The humorous popup “Emails suck, ours don’t.” from Shinesty piques your curiosity about the emails you'll receive.

Hard Truths to un-f your life
This post got removed from Reddit by the time I posted it (probably because it has a small pitch to...

AI Bic Hair Tie Ad
With the new ChatGPT 4o image model, you can now make all sorts of cool ad variations just by typing...

Your product is 100x more important than “good web design”
I resonate with this because too many times I’ve seen companies redesign their whole websites (a big project) because their...

Instead of this, try this ad
This is an ad run by Austin Netzley from 2X, and it shows a cool "don't do that, do this"...


What people don't see
This is a cool concept from Noah Kagan. He says in his Tweet:Justin Bieber: 285 songs, 85 hits (30%)Taylor Swift:...

Familiarity Blindness
"Familiarity Blindness" is when you look at your own page sooooo many times that it becomes difficult to update it...

The Boring Company Flamethrower Letter
This is a fun piece of direct mail that includes REAL MONEY in it to buy gas for a flamethrower!...

Find stuff people already buy, and do it cheaper or better
This is a cool piece of advice that finding something people ALREADY BUY is a strong signal they want that...

Sweetgreen Fries Ingredients (Us -vs- Them) Ad
This is a GREAT ad by Sweetgreen which shows how many ingredients other fries have versus their own. As people...
$3,000,000 email copy I did for a farm company
Nev updated three emails for a farming company that brought in $3 Million dollars.

Funny Spotify Ad
Funny Spotify ad using a receipt to show the saving by using Spotify to listen to music.

Landing Page Formulas
Seven simple formulas for each section of a landing page, making it easier to build an effective one.

If you are tired, then do it tired
This is solid advice that sometimes you will be tired, and instead of backing away you should just do it...

I wish I started earlier
This is a cool graphic showing that while YES you could've started something earlier, you still have soooo much time...

Ayo Yoga's 10% off signup form
Trade your email for a 10% discount on Yoga wear with this simple signup form.

Sales Page Outline with headline guide
This is an excellent wireframe for creating a sales page with properly formatted headlines.

One bad day, but longterm good
This is an awesome visual that just because something is down one day, doesn't mean it's a big deal in...

Cheap Clients -vs- Expensive Clients
A hilarious visual representation of how much a cheap bargain-hunting client will ping you, versus a more expensive client. Most...
Dharmesh's "Strong Market Need" Graph
Dharmesh Shah, founder of giant public company HubSpot gives the advice that it's often best to go after a problem...

Sales Page Outline For a Book
Effective sales page outline for promoting a book, emphasizing reviews throughout the page.
Ikigai = Good + Love + Needs+ Paid
This cool image shows that Ikigai ("a passion that gives value and joy to life") is best found when you...

Bark Box email signup if written by a dog
Bark Box created a funny signup voice by using a dog's voice to write their email signup form.

1960's 7-Up "Sea Air" Print Ad
This is an eye-catching ad for 7-Up, trying to get people to use 7-Up for their highball drinks.The copy reads:Nothing's...
Ramp calendar after buying
This is an interesting section from Ramp's sales page: A section saying "Here's what you can get done with Ramp...

Signal "We Don't Care About You" Ad
Signal proudly declares they don’t — because your data is none of their business. Great copywriting showing their main feature...