David Ogilvy Rinso Detergent Ad
This Rinso Detergent ad that did better than any other detergent ad, ever……because it was so easy for housewives to...
Peer Reviews
People are influenced by the behaviors of other people like them. That’s why peer reviews–especially from people who resemble your...
Press Reviews
Press reviews are persuasive because they come from sources who are professionally qualified to speak on the topic. Image Description...
Video Testimonials
The great thing about video testimonials is that they really stand out and make a big impression. There’s just something...
Case Studies For Testimonials
Case studies can also serve as customer testimonials when you take small sections of them. For instance, you could take...
Social Media Post Testimonials
Pull screenshots from a Facebook post or a Twitter update, and you have instant proof that your customers love your...
Quote Testimonials
Quote testimonials are the most popular form of testimonials. They’ve been used for at least a century, and are extremely...
FreeAgent Testimonial Page
FreeAgent’s buzz page includes a video testimonial and several other brief text testimonials.
Business Catalyst Testimonial Page
The Business Catalyst homepage shows several testimonials, listed as “partner stories”, with photos. Each one includes a link to a...
ElegantThemes Testimonial Page
The Pricing/Join page of ElegantThemes includes an area after the pricing options with an option to view more testimonials.
99designs Testimonial Page
99designs takes a bit of an unconventional approach to its testimonial page. Using a star-rating system not usually seen in...
FreeAgent Testimonial Page
The folks at FreeAgent did a great job formatting its testimonial page with emphasized text quotations along with pictures, names,...
mHelpDesk Video Testimonial Page
The testimonial videos aren't production quality, but they get the message across and cover useful and relevant information -- which...
Decadent Cakes Testimonial Page
There are times when you're leaving an online review and, for whatever reason, just don't want to include photos with...
The Screenshot Testimonial
A lot of times your customers will say great things about you via text messages, Facebook, or other social platforms....
The Compare To Other Products Testimonial
If you’re in a competitive market with a lot of similar products, it could be very helpful to show people...
The Real Use Case Testimonial Picture
Has a customer sent you a picture of them using your product? Include that picture! Real pictures of people using...
The Star Rating Testimonial
People love 5-star ratings, and it’s a common rating system in society now. So if for example you’re selling a...
The Testimonial + Link to Product
While you’re bragging about your service, take the opportunity to point people to the service/product that you’re talking about. Image...
The Business Testimonial
This is where a business (but not a specific person) is the featured testimonial. Often people have what they call...