Anthony Pompliano's advice about building something of value

Balaji on the founding influencer model

Ross Simmonds creating business from a Subreddit

Fastest Way for a guy to look great

Back in the 70s, men didn’t really “do” hair dryers. Then Clairol dropped this beauty — a smiling dude, perfect...

CopyWork on some classic ads

This handwritten recreation of Gary Halbert’s famous Coat of Arms letter is a masterclass in learning persuasion through practice. The...

It makes your house look bigger Volkswagen Print Ad

Volkswagen nailed humor and positioning with this clever Beetle ad. It takes a potential weakness (tiny car) and flips it...

1914 Wrigley's Gum Print Ad

Back in the day, Wrigley’s didn’t just sell gum. They sold a solution to indigestion, bad breath, and poor appetite—all...

1960's Band-Aid Print Ad

This old-school Band-Aid ad is a masterclass in visual selling. It sets up a clear before-and-after moment: three small bandages...

1923 Caldwell's Syrup Pensin

Dr. W.R. Caldwell didn’t just heal patients; he healed his sales funnel too. This 1920s ad for Syrup Pepsin nails...

What year car do the jones drive?

In 1959, Volkswagen ran an ad that flipped suburban status-seeking on its head. While everyone else bragged about their shiny...

Nobody's Perfect Volkswagen Print Ad

This classic Volkswagen Beetle ad nails truth-in-marketing. The line “Nobody’s perfect” flips perfection on its head and makes a tiny...

Volkswagen 2 shapes Landscape Print Ad

This 1960s Volkswagen Beetle ad is a masterclass in minimalism. A quirky black-and-white photo, a tiny car on a giant...

1960's Sanatogen Tonic Wine

Ever seen an ad that just gets its target customer? This vintage one hits stay-at-home moms right in the feels....

1939 Ad for Phosferine Tonic Wine

Before wellness drinks and mood-boosting supplements, there was Phosferine Tonic Wine. This 1939 ad turned a sad story into a...

Wendy's 1984 "Parts is Parts" commercial

Wendy’s dropped a savage ad back in 1984 that basically asked, “Do you even know what’s in that chicken patty?”...

“Just Listed” real estate agents direct mailer

This real estate mailer nails one key rule: make your message local and human. It’s not trying to sell the...

“We buy property” direct mailer card

This postcard screams one thing: simplicity sells. No fancy design, no paragraph-long pitch — just a clear offer and a...

Handwritten windows and shades Direct Mail

Ever found a note on your door and felt instantly curious? That’s the trick Renewal by Andersen pulled with this...

Mosquito Alert Pest Control Direct Mail Flyer

This direct mail piece from Real Green doesn’t whisper its message—it shouts it. The bold red border yelling “Pest Alert!”...

1979 Dr. Pepper Magazine Ad

Back in 1979, Dr. Pepper nailed inclusive branding before it was a buzzword. This ad shows clowns, nuns, firefighters, and...

1905 Coca Cola Ad

This 1905 Coca-Cola ad wasn’t just selling a drink. It sold status. Featuring Lillian Nordica, a famous opera singer, it...

Dust Buster Weight Comparison Image

This ad nails a classic visual comparison—show, don’t tell. Instead of bragging about being “lightweight,” it literally shows the vacuum...

A New Paradigm In Writing

Writers used to disappear for years, then resurface with a finished masterpiece. Now the playbook’s flipped. You can share dozens...