Clever Yeti Social Distancing Billboard
YETI took the pandemic message and made it cool. Literally. This Austin billboard used one of their oversized coolers to...
Jack Spade Cyber Monday Reminder Email
This email nails the art of the final-hours reminder. Bold headline, clear discount, fun visual, and one call to action—no...
MyMind "How It Works" Beautiful Page
The MyMind “how it works” page is a masterclass in keeping things light, clear, and magnetic. No jargon. No clutter....
Sevenly Black Friday Email
Most brands slash prices for Black Friday. Sevenly flipped the script by giving something away – a free $20 gift...
Dr. Martens Cyber Monday Email
This Cyber Monday email nails urgency and reassurance in one quick glance. That bold yellow grabs attention while the ticking...
Christopher and Banks Black Friday Email
Tick-tock marketing at its finest. This email nails urgency with a bold countdown timer and a juicy one-day-only deal. The...
Peel Black Friday Teaser Email
Most brands blast their sale details upfront. Peel takes a smarter route: they tease it. Their “What could it be?”...
Optional Paid Email Signup
Balaji’s subscription page does something clever: it lets you pay... for nothing extra. All the content is free, but you...
Design Mentorship Sales Page
This service page nails a huge marketing insight: words shape perception. Instead of selling “consulting,” it sells “mentorship.” Same offering,...
Three tiered mentorship pricing
This simple three-tier setup from Matt Farley’s mentorship page nails pricing psychology. One glance and you instantly “get” which option...
Clean graphic demonstrating signaling
This graphic nails how messages go from “just a post” to “everyone’s talking about it.” It’s not magic—it’s signal amplification...
Funny vest image with lines
Julian nailed this one. His clean, funny visuals turn ordinary products into powerful social statements. That Patagonia vest? It’s not...
Paul Minors Tiered Pricing Chart
This pricing chart by Paul Minors shows how clean design + smart psychology = better conversions. No clutter, no confusion,...
Carhartt Black Friday Email
Carhartt nailed it with this one. Instead of shouting “BIG SALE!!!” in neon colors, they dropped a smooth GIF that...
Pretty Little Thing Black Friday Email
Most Black Friday campaigns drown in a sea of black backgrounds and bold red “SALE” text. PrettyLittleThing zigged where everyone...
Forever 21 Black Friday Email
This Forever 21 Black Friday email nails it. It doesn’t just shout “SALE!” It makes you wonder what you’ll get....
Nomadic Matt on writing process, Corona travel shutdown effects, and weathering the storm
Nomadic Matt built a global brand by mixing travel and writing—but he didn’t just get lucky. He nailed down how...
How To Prevent An Anxiety Attack Image
Ever notice how some messages just stick in your head? This graphic nails it with a dead-simple countdown: 5, 4,...
How to Decide Faster Image
This image nails a key content rule: people don’t want to read about improvement, they want to see it. Instead...
Toyota Camry Used Car Ad
This ad nails what most marketers miss: total honesty. The seller isn’t pretending this car is sexy — he’s selling...
Drifting Instructions Image
Ever tried to explain drifting to someone? It’s tricky—until you see this image. A bird’s-eye view, a few steering wheel...
Old Navy Black Friday Ad
Old Navy nailed their Black Friday ad by doing one thing incredibly well: keeping it simple. Big, bold text shouts...
Harbor Freight Black Friday Newspaper Ad
Harbor Freight nails the urgency game with this Black Friday ad. Bright colors, giant text, and time limits everywhere you...
How Designers Buy Wine Pie Chart
This clever visual nails how people view the same product through totally different lenses. Non-designers focus on price, type, and...