Remember when everyone said the next big thing was prompt engineering?
Updated on
This tweet nails it: everyone thought “prompt engineer” would be the next $300K job. But the truth? AI keeps getting smarter, not needier.
The Marketing Lesson
When tools evolve, the skill that seems crucial today can become obsolete tomorrow. ChatGPT 2 needed complex prompts. By ChatGPT 5, plain English works just fine. The story isn’t about prompts—it’s about clarity and adaptability.
Why It Works
- Simpler > Smarter: good tools remove friction
- Clarity sells better than complexity
- Real skill now: understanding output, not input
- Markets reward results, not jargon
Examples
- Canva killed the “Photoshop expert.”
- Wix made “web developer” optional for small sites.
- GPT-5 is making “prompt engineer” a short-lived fad.
- HubSpot AI tools are replacing complex CRM setups with one-click automations.
Analyzed by Swipebot
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