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The Charisma Formula Behind Dos Equis' 'Most Interesting Man' Ad
Most Interesting Man in the World/Ads/Copywriting
2 hours ago
Why Dos Equis’ Coasters Are an Extension of Their Iconic “Interesting Man” Brand
Most Interesting Man in the World/Ads/Wisdom
8 hours ago
The Power of the Persona: Dos Equis’ Legendary Cool
Most Interesting Man in the World/Ads/Print Ads
14 hours ago
How Dos Equis Made 'Interesting' a Brand Identity
Most Interesting Man in the World/Ads/Print Ads
1 day ago
The Charm of Dos Equis: Selling Swagger with a Smile
Most Interesting Man in the World/Ads/Print Ads
1 day ago
Chamath Palihapitiya
@chamath
If you’d like to get rich or stay rich, I’d encourage you to develop the ability to change your mind.
Most ideas are shitty. So staying fixated on shitty ideas creates an anchoring bias that will weigh you down to the mediocrity of the...
The Wealth Skill Nobody Talks About: Changing Your Mind
Motivation/Tweets/Advice
1 day ago
🎤 The SWIPES Email (Friday, January 9th, 2026)
Writing this from home on a gloomy afternoon, let's get started!Swipe:So the government in the USA created a National Design...
Swipes Email/Newsletter
1 day ago
The Real Journey From Goal to Achievement
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The New Food Pyramid: A Modern Take on Eating Well
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Local Paver Ad Keeps It Simple in Print
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Remodeling Print Ad
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“Backyard Oasis” Print Ad
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The Wisdom Behind Dos Equis’ 'Most Interesting Man' Ad
Most Interesting Man in the World/Ads/Copywriting
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How Nanit Transforms Parenting with Sleep and Growth Insights
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The Shift: Why Email Feels More Like TikTok Than Blogging
Copywriting/Emails/Images
3 days ago
The Power of Persona: Dos Equis' Legendary Ad
Most Interesting Man in the World/Ads/Print Ads
3 days ago
Top Handyman Projects That Actually Pay You Back
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3 days ago
How Dos Equis Made ‘The Most Interesting Man in the World’ Iconic
Most Interesting Man in the World/Ads/Print Ads
4 days ago
American Express Turns a Diamond into a Punchline
Ads/Print Ads/Copywriting
4 days ago
The Credit Card That Sold You Jeans (and Everything Else)
Ads/Print Ads/Copywriting
4 days ago
The Clever Copy Behind “How to Buy Jeans”
Ads/Print Ads/Wisdom
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How American Express Sold More Than Just a Card
Ads/Print Ads/Copywriting
4 days ago
How Dos Equis Turned a Beer Ad Into Iconic Storytelling
Most Interesting Man in the World/Ads/Copywriting
4 days ago
How Dos Equis Made Being Interesting a Lifestyle
Most Interesting Man in the World/Ads/Print Ads
4 days ago