Espiritu-huaraches-mark-up-photo

Espiritu huaraches mark-up photo

I loved this simple photo with “writing mark-up” to explain each feature of these huaraches shoes.

Ads/Instagram/Images
Apr 25, 2023
gpt-4-exam-performace-vs-students

GPT-4 Exam Performance vs Average Students

This is a simple chart showing the test grades of different common exams by GPT-4 versus the average student. GPT-4...

Data/Images/AI
Apr 22, 2023
Scaling-people

4 main ways to scale

If you want to build something big (or run a small company with large outputs), you need to some form...

Wisdom/Money
Apr 21, 2023
gets-better-with-age-wallet-ad

“Gets Better With Age” Twitter Wallet Ad

This simple ad on Twitter shows a wallet on Day 1 and Day 1,582….and it looks exactly the same….showing that...

Ads/Tweets/Headlines
Apr 19, 2023
welchs-image-heavy-print-ad

1947 Welch’s Grape Juice Print Ad

1947 was LIT! There’s two funny things going on in this ad: 1.) Granny is straight up spiking the grape...

Ads/Print Ads/Images
Apr 16, 2023
consulting-page-neville-medhora

Consulting on a platform

One regret I've had is not putting my consulting on a platform. This tiny hidden page is what 100% of...

Essay
Apr 14, 2023
write-edit-improve

Copywriting is not just for professional copywriters.

I’ve always believed copywriting is a skill to learn so you can apply it to a business you own, not...

Wisdom
Apr 14, 2023
Avis-cant-afford-half-empty-gas-tanks-ad

Avis “We’re only Number 2” Ad Campaign

This “reverse psychology” style ad campaign from Avis did a fun judo-move and turned their “being only No. 2” status...

Ads/Print Ads/Headlines
Apr 11, 2023
aida-formula-sketch

AIDA Formula

One of my favorite formulas for writing ANYTHING is the AIDA Formula. Have you ever used it?? I have a...

Sketch
Apr 10, 2023
Latest
funny-neighbor-poll

Funny “Neighbor-Poll” outdoor signage

Forget running a Twitter Poll, just run an outdoor “Neighbor-Poll” to see which house color your neighbors prefer!

Print Ads/Outdoor Advertising/Funny and Weird
Apr 27, 2023
friskies-vintage-cat-food-ad

Friskies Cat Food Print Ad

A cute vintage ad with a great headline for pet owners that want to make their cats happy.

Ads/Print Ads/Images
Apr 24, 2023
luck-box

"Units of Luck"

Instead of think of "Luck" as some nebulous concept, think of it like a unit of measure. In other words:...

Essay
Apr 21, 2023
us-vs-them-graph

Cool “Us” vs “Them” graph showing a service

This is a cool way to demonstrate the value of a hiring service, but showing the end results of their...

Ads/Instagram/Before and After
Apr 21, 2023
hims-before-after-hair-ad-for-social-media

Before & After Hair Loss Ad

There’s nothing like a good old fashioned Before & After photo to demonstrate the transformation a product claims. Instead of...

Ads/Before and After/Images
Apr 18, 2023
Crayola-Print-Ad-with-Great-Headline

1959 Crayola Print Ad with Great Headline

This ad from 1959 shows some of the original Crayola advertising. This cool ad shows a little kid with his...

Ads/Print Ads/Copywriting
Apr 15, 2023
muscle-man-ideal-body

To me, this is what ideal male body looks like:

• Muscles look big (but not too big) • Maintainable body fat • Can still be limber Judging by the...

Picture
Apr 14, 2023
donubi-sugar-healthy-ad

Vintage Domino Sugar comparison Ad

The sugar industry fought back in the 1950's when the health-conscious tried to remove sugar from the American diet. This...

Ads/Print Ads/Funny and Weird
Apr 14, 2023
bidet-control

Automated bidet controls

Once you go this route, it’s hard to go back 😏 A couple years back me and my brother went...

Picture
Apr 10, 2023

Command Palette

Search for a command to run...