
Highlighting the Hidden Hero
This Stabilo campaign brilliantly turns a simple marker into a storytelling tool. At first glance, it’s a black-and-white photo of...

How a Highlighter Turned History into a Powerful Ad
This STABILO ad nails emotional storytelling by shining a literal spotlight on hidden brilliance. Instead of bragging about features, the...

How a Highlighter Became a Statement on Recognition
This print ad by Stabilo Boss isn’t your typical stationery promotion. It turns a highlighter—a simple office tool—into a symbol...

How Stabilo Turns a Highlighter into a History Lesson
This Stabilo ad nails creative storytelling by blending product utility with historical tribute. The image shows tennis legend Suzanne Lenglen...

How a Highlighter Brand Turned History Into a Brilliant Ad
This Stabilo Boss ad is a masterclass in visual storytelling. The yellow highlighter literally shines a light on Florence Nightingale...

How STABILO Highlights Heroes with One Smart Visual
This STABILO ad nails emotional storytelling in a single glance. By using its iconic yellow highlighter to literally draw attention...