
Ramit's How to Talk to Anybody Payment Form
Most checkout pages just want your credit card. This one from I Will Teach You To Be Rich actually makes...

Junior Copywriter Salary Data
Everyone loves to dream about hitting six figures with their words. But before that, people just want to know: “What...

Quicksprout Home Page
Quick Sprout’s homepage grabs attention faster than a flashing neon sign. The heatmap shows exactly where users look first: headline,...

Wistia Home Page
Wistia’s homepage isn’t just clean—it’s engineered to grab your eyeballs. Visual heatmaps show visitors instantly lock eyes on the “Hi,...

Snap App Home Page
SnapApp didn’t just build a nice-looking homepage—they built a data-powered attention magnet. Using eye-tracking heatmaps, they discovered exactly where people...

Duct Tape Marketing Home Page
Duct Tape Marketing ran a heatmap on their homepage and uncovered something juicy. The flashy popup offering a “free gift”...

Copyblogger Home Page
Copyblogger’s homepage isn’t just nicely designed—it’s engineered to make your eyes behave. Heatmaps show that visitors first hit the headline,...

Moz Home Page
Moz’s homepage is a masterclass in visual hierarchy. Eye-tracking heatmaps show visitors look exactly where Moz wants them to: the...

Hubspot Homepage
HubSpot’s homepage doesn’t just look fun with those Lego figures. It’s a masterclass in directing attention exactly where it counts....

Crazy Egg Home Page
Most homepages are visual chaos. Crazy Egg’s isn’t. It’s quietly designed to command your eyeballs like a magician with a...

Contently Home Page
Look at Contently’s homepage and then check their heatmap study—boom, instant clarity on what actually grabs attention. The red-hot areas...

1902 Heinz 57 Print Ad
This old-school Heinz ad is a masterclass in directing attention before heatmaps were even a thing. It shows exactly how...

1966 Chivas Regal Whisky Bottle Print Ad
This ad from Chivas Regal doesn’t just look good—it directs your eyes like a GPS. The bold headline hooks you...

1952 Captain Morgan Rum Print Ad
This vintage Captain Morgan ad is a masterclass in visual flow. Even without fancy motion graphics, it pulls your eyes...

1946 7up All-American Fun Print Ad
This old-school 7UP ad didn’t just sell soda, it sold togetherness. The family scene screams “good times,” and clever design...

1940's Free Nestle's Instant Sweet Milk Cocoa
This old-school Nestlé ad shows how to guide attention like a pro. Everything’s intentional—from the red headline to the smiling...

1935 Coca-Cola Print Ad
Even without animations or bright screens, Coca-Cola nailed visual storytelling back in 1935. This print ad practically moves your eyes...

1934 Dodge Truck Print Ad
This old Dodge Trucks ad nails the art of visual flow. Before you even read the words, your eyes glide...

1928 Aspironal Cold and Flu
Yep, even in the 1920s they understood visual hierarchy. This old Aspironal ad starts with a giant “WHISKEY” headline that...

1923 A1 Sauce Print Ad
This old A1 Sauce ad is proof that smart design beats fancy tools. No Photoshop, no filters—just pure visual flow...

1919 Campbell's Vegetable Soup Print Ad
This vintage Campbell’s Soup ad proves even early marketers nailed visual hierarchy. It’s packed with text, yet your eyes know...

1916 Campbell's Soup Ad
This vintage Campbell’s ad is a masterclass in saying everything… without saying anything. Two kids, a can of soup, and...

1962 Pink Dove Soap Print Ad
This 1962 Dove ad is a lesson in visual psychology. Every detail—from the matching pinks to the model’s pose—was built...

1956 Schweppes Print Ad
A helicopter carrying soda? Wild. But that’s why this 1956 Schweppes ad by Ogilvy still turns heads today. It’s a...