
Spending Habits Graph
This Standard Life graphic is a masterclass in quick understanding. In two seconds, you “get” how spending habits differ between...

Teeth Whitening Before and After
This image nails the “before and after” trick. One side shows dull, yellowish teeth. The other? Sparkling white perfection. No...

Kitchen Reno Before and After
This kitchen remodel photo isn’t just a pretty “after” shot. It’s a full-blown story: dull and dated turns bright and...

CEO-to-Workers Pay Ratio
This AFL-CIO graphic turns dry income stats into something you actually want to look at. Instead of showing a spreadsheet...

Male Weight Loss Before and After Photos
Nothing sells transformation like a before-and-after photo. Just look at this image—no caption needed. You instantly understand the story: hard...

Bank Market Value Graph
This chart shows how smart design can make data hit harder than any spreadsheet. Each pair of circles compares a...

Austin Shoe Hospital
A shoe repair shop nailed street marketing with zero clever slogans or discounts. Just a board showing side-by-side photos of...

Millennials, Gen X and Boomers Comparison
This infographic nails what most financial content misses: clarity plus emotion. In one glance, you see who’s ready for retirement...

Accutane Before and After
This collage tells a full story without words. You see the struggle, the change, and the win. That instant emotional...

Freelance Writing Infographic
FreelanceWriting nailed the life of a copywriter with this infographic. It’s filled with colorful charts, friendly visuals, and one big...
Testimonial Script
Want better testimonials? Don’t ask for them. Instead, make it brain-dead easy for people to respond. Swap the scary “Can...

David Ogilvy Guinness Advertorial
Guinness didn’t just make an ad—they made art. Their “Guide to Oysters” looked like a classy food chart, not a...

Social Media Post Testimonials
One customer Facebook post can do more than a thousand ads. Check out Katharine’s post above: she’s thrilled, she names...

Quote Testimonials
Nothing says “trust me” like a real customer beaming with pride. This B-School example nails it: three colorful portraits, three...

FreeAgent Testimonial Page
FreeAgent nails the art of testimonials. Their “Buzz” page isn’t one dull wall of quotes—it’s a living, breathing trust machine....

The Screenshot Testimonial
Real praise beats polished copy every time. This tweet is a perfect example — a real person thrilled about a...

The Compare To Other Products Testimonial
Sometimes the smartest marketing move is just showing the facts clearly. This mop comparison chart is a perfect example. In...

The Real Use Case Testimonial Picture
Ever see a testimonial and instantly believe it? That’s what happens when you mix honest quotes with real photos of...

The Star Rating Testimonial
There’s a reason “This Book Will Teach You How To Write Better” proudly flaunts its 5-star reviews — they do...

Testimonial w/ Before & After Numbers and Evidence
This testimonial from Adam Franklin isn’t your average “I loved it!” review. It’s a sales tool disguised as social proof...

Testimonial + Evidence Pictures
Most testimonials say “my engagement exploded!” but this one shows it. Selma from Mulder Consultants didn’t just talk results; she...

KopywritingKourse Testimonial Style - Tam Pham of Mixergy
This testimonial from Tam Pham at Mixergy shows how to make a customer quote shine without overcomplicating it. It’s short,...

Heinz Ketchup Tomato Print Ad
Heinz pulled off visual genius here. They sliced a tomato into the exact shape of a ketchup bottle, added the...

Miller Lite Flat Design Magazine Ad
Flat can. Dark background. One tagline. That’s all Miller Lite needed to grab your attention. The ad looks almost too...