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Incentivising content creators

When you pay creators, they create more. Simple as that. This screenshot of Elon Musk, MrBeast, and others chatting shows...

Ads/Wisdom/Motivation
Jan 11, 2023
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This Is Earl Nightingale

Neville shared how his love for This Is Earl Nightingale literally inflated the book’s market value. After mentioning it in...

Wisdom/Instagram/Copywriting
Jan 10, 2023
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Main twitter uses

Most brands treat social media like a megaphone. But look at this pie chart—Nev shows he mostly uses Twitter to...

Wisdom/Tweets/Data
Jan 9, 2023
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Having a printer in your home

That old printer in the closet? It's not just office nostalgia—it’s a perfect example of latent convenience. You rarely need...

Wisdom/Copywriting/Advice
Jan 5, 2023
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Before & After photos

A single image can explain everything about your product. That’s what makes Before & After ads so powerful. Take Anker’s...

Ads/Wisdom/Before and After
Jan 4, 2023
“Once you understand the motivation, reward and punishment structure of any system, you can begin to control it.” - Guido Van Rossum (founder of Python)
I like this quote: “Once you understand the motivation, reward and punishment structure of any system, you can begin to control it.” - Guido Van Rossum (founder of the Python programming language) I once heard Cesar Millan (the Dog Whisperer) say all dogs like at least 1 of these 3 different rewards: - Toys - Food - Affection Once you know the type of reward a dog responds to best, it makes it much easier to train! Hugsy likes toys, food, and affection: Sid is primarily motivated by food, and is "meh" on the rest: Poe mostly responds to affection: Knowing the reward/punishment structure seems to help in any system! - Training neural networks - Training dogs - Raising kids
Guido Van Rossum (founder of Python)
Wisdom/Copywriting/Motivation
Dec 26, 2022

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