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wealthfront social proof testimonial

Wealthfront testimonial and social proof mash up

Here’s a great example of a headline doing triple duty. Wealthfront’s line “Over 465,000 people are already using Wealthfront to...

Copywriting/Data/Social Proof
Mar 31, 2022
summari product demo per platform

App homepage displays demo in every environment there software is available

Summari nails the “show, don’t tell” rule by using looping GIF demos instead of long feature lists. Each GIF shows...

Home Pages/Videos/Images
Mar 30, 2022
sony amazon breakdown

Great sales copy and images for Sony DSLR Amazon product page

The first image on this Amazon listing does all the heavy lifting. Before a single feature is mentioned, Sony shows...

Ads/Copywriting/Images
Mar 30, 2022
summari.com homepage above fold animated (1)

Homepage displays product demo and a try before you buy feature

This homepage sells the product in one line: “We instantly summarize text.” No fluff. Just clarity. Then it instantly shows...

Copywriting/Before and After/Home Pages
Mar 29, 2022
summarize cta pricing beta

Summarize.com beta pricing chart

This pricing table does something sneaky-smart. It’s basically a free trial—but framed so well it builds perceived value instead of...

Copywriting/Pricing/Data
Mar 29, 2022

Navigating the Maze: Gaming Licenses and Regulations in Switzerland and French-speaking Europe

That red-and-white Swiss flag? It stands for precision, integrity, and trust. Same thing their gaming regulations scream. Switzerland’s casino and...

Ads/Advice
Mar 29, 2022
design joy pricing chart

Designjoy pricing chart lets you order online or book a call

Designjoy nails transparent pricing. Each plan shows the price, what’s included, and has a big button to either “Get started”...

Copywriting/Pricing/Advice
Mar 26, 2022
bad about page mudwtr.com

About page lacks key elements

Most brands blame poor conversion on weak copy. But sometimes, it’s not the words—it’s how they’re shown. MUD/WTR’s “Our Story”...

Copywriting/Videos/About Pages
Mar 24, 2022
sample work portoflio desgn joy

Design agency displays there work

Designjoy nails the perfect mix of showing skill and stacking proof. Their homepage design isn’t just pretty—it’s persuasive. What’s Happening...

Copywriting/Portfolio/Images
Mar 24, 2022
membership benefits design joy

Designjoy cleverly presents feature benefits

Designjoy’s “Membership Benefits” page is a masterclass in selling by showing. The layout, icons, and cheeky copy all prove they...

Copywriting/Home Pages/Images
Mar 24, 2022
longbranch-ad

Longbranch Burbon Billboard

A moving billboard featuring Matthew McConaughey proves that keeping copy short can pack a big punch. Just a bold quote,...

Ads/Copywriting/Billboards
Mar 24, 2022
mudwtr.com e-com above the fold landing pag

Homepage for coffee brand uses video to show off product

MUD/WTR nails its landing page by looping a smooth video and matching it with a headline that sounds more like...

Copywriting/Home Pages/Videos
Mar 23, 2022
sunglasses instagram ad

Sunglasses Instagram ad

This MVMT ad is a clean lesson in showing and selling at the same time. It mixes cool lifestyle imagery...

Ads/Instagram/Copywriting
Mar 23, 2022
good copy mudwtr.com

A coffee alternative compares their product to traditional coffee to convert sales

MUD/WTR nails their landing page by going straight at coffee’s weak spot: side effects. Their side-by-side chart clearly shows “MUD/WTR...

Copywriting/Before and After/Sales Pages
Mar 23, 2022
getblk.com water free offer homepage

Sales page for water brand with consistent CTAs

This blk. water landing page keeps things simple and consistent from top to bottom. Same offer. Same CTA. Same promise....

Copywriting/Images/Sales Pages
Mar 22, 2022
kiehls pop up for special sale

Skin care brand pop up advertises special sale

Kiehl’s nails exclusivity with this promo. “Friends & Family Event” feels private, special, and limited. Then, “Sign up for first...

Ads/Copywriting/Emails
Mar 22, 2022
reddit before and after ad

Reddit ad for skin care product uses before and after photos

Kiehl’s keeps it simple and powerful in this ad. They lead with “Since 1851,” instantly building trust. Then they drop...

Ads/Before and After/Data
Mar 22, 2022
vintage car ad

Vintage car ad highlights all of the features and benefits of owning a Citroen

This 1965 Citroën ad is a masterclass in selling benefits, not features. Instead of drowning readers in car specs, it...

Ads/Print Ads/Copywriting
Mar 20, 2022
product review testimonial page

Athletic Greens dedicated testimonial & review page

Athletic Greens built a page that’s basically a masterclass in credibility. It piles on endorsements from pro athletes, respected health...

Copywriting/Data/Social Proof
Mar 20, 2022
above the fold homepage graphics

Homepage for newsletter host uses a GIF to highlight product features

Beehiiv nailed it with this homepage GIF. Instead of just telling you their platform is customizable, they literally show it...

Home Pages/Videos/Images
Mar 19, 2022
raise about page

About page with many displays of social proof in form of company stats

Most companies use their About page to ramble about their “mission” and “values.” Raise flips that script. They lead with...

Copywriting/About Pages/Data
Mar 18, 2022
omaze about page

Non profit about page is really a sales page

Most “About” pages are snoozefests. Omaze flips that script with a layout that feels more like a sales page—loaded with...

Copywriting/About Pages/Data
Mar 17, 2022
omaze pricing for non profit

Pricing for non profit donations / contest entries

Omaze nails persuasive pricing design here. Five donation tiers—with one clearly marked “Most Popular!”—guide users toward the middle choice. It’s...

Copywriting/Pricing/Advice
Mar 17, 2022
beehiiv testimonials twitter screen shots

Beehiiv displays tweet testimonials on homepage

When everyone’s faking testimonials, showing real tweets from real users is like a breath of fresh air. Beehiv nailed this...

Ads/Emails/Testimonials
Mar 16, 2022

Command Palette

Search for a command to run...