Latest
great product page thc gummies

colorful product page for THC gummies

This Diet Smoke product page nails conversion design. Bright, simple, and packed with persuasion triggers — it’s a mini masterclass...

Copywriting/Pricing/Images
Mar 15, 2022
Screen Shot 2022-03-15 at 12.56.59 PM

Homepage for THC gummies with two CTAs above the fold

Diet Smoke’s homepage is doing double duty with two CTAs: “Shop Now” or “Get 20% Off Your First Order.” It’s...

Copywriting/Emails/Home Pages
Mar 15, 2022
omaze social proof website

Entire page dedicated to social proof / Testimonials

You don’t just donate on Omaze—you win while doing good. This page nails the art of turning generosity into excitement...

Ads/Copywriting/Social Proof
Mar 15, 2022

Why Bitfinex Partnering with OrionX Could Be a Game-Changer for Latin America

Bitfinex just made a smart move by partnering with OrionX in Latin America. It’s not just about trading crypto; it’s...

Crypto/Copywriting/Data
Mar 15, 2022
car-ad-triumph

1974 Triumph Spitfire Sports Car Ad

This 1974 Triumph Spitfire ad nailed the “price comparison” game long before car ads went high-tech. Instead of listing specs,...

Ads/Print Ads/Copywriting
Mar 13, 2022
dial-up-modem-handshake

Image showing dial-up modem "handshake" noise explanation

Before your internet loaded in milliseconds, two machines had to literally scream at each other. The screechy dial-up handshake was...

Copywriting/Emails/Data
Mar 11, 2022
find-malik-a-wife-billboard-ad

Find Malik A Wife Billboard 😂

In 2022, a guy named Malik bought a London billboard to find a wife. It said: “Save me from an...

Ads/Print Ads/Copywriting
Mar 11, 2022
can-you-afford-to-own-a-citroen-1960-ad

Can you afford to own a Citroen (1960) Ad

This old-school Citroën ad is a masterclass in packing features and benefits into one simple page. It’s busy, but somehow...

Ads/Print Ads/Copywriting
Mar 11, 2022
readers-digest-ad-hot-dog-competition

Brand Names Foundation "Competition" Ad

Back in 1966, if you wanted a marketing list, you didn’t set up a form—you asked people to write in...

Ads/Print Ads/Copywriting
Mar 11, 2022
hughes-comsat-satellite-ad

Hughes ComSat Satellite Broadcast Ad 1965

In 1965, Hughes ran this ad announcing “Early Bird,” the first commercial communications satellite. The copy turned a technical engineering...

Ads/Print Ads/Copywriting
Mar 11, 2022
sniff-kit-gas

Poison Gas Sniff Kit

Imagine advertising a “Sniff Kit” that helps civilians identify deadly war gases. Wild, right? Yet in 1942, this ad sold...

Ads/Print Ads/Copywriting
Mar 11, 2022
beehiiv profit calculator

Newsletter growth profit calculator

Beehiiv doesn’t just tell creators they can make more money. It shows them. Their profit calculator lets you punch in...

Pricing/Data/Advice
Mar 11, 2022
SOCIAL PROOF BEEHIIV

Social proof copy on newsletter host beehiiv website

Beehiiv’s landing page to convert Substack users is a masterclass in credibility marketing. It doesn’t scream, it shows—with real creators,...

Copywriting/Social Proof/Advice
Mar 11, 2022
POLLINATE.EMAIL HOMEPAGE SOCIAL PROOF

Great homepage images that explain the service

Pollinate’s homepage nails the balance between clarity, proof, and motivation. Right away, you know what it does and why it...

Copywriting/Home Pages/Advice
Mar 11, 2022
draftkings homepage offer to new subs

Draftkings sports betting homepage offers up to $500 to new subs

DraftKings hits you with a $500 deposit bonus right at the top. No fluff, no confusion, just straight-up incentive to...

Ads/Copywriting/Home Pages
Mar 10, 2022
GROWTH SPRINTS.CO BOOK A CALL PAGE

Book a call landing page for consultant with great copy

Ever booked a call and wondered, “How long will this take?” Exactly. Growth Sprints kills that doubt before it starts....

Copywriting/Home Pages/Advice
Mar 10, 2022
product break down drawings

Artist hand written product description for bag

Tom Sachs turns a simple product page into an art piece. He handwrites every description in his signature style, making...

Copywriting/Emails/Images
Mar 10, 2022
tom sachs sign up process

Artist e-com store forces sign up + quiz in order to make a purchase

Tom Sachs doesn’t just sell art. He makes you earn it. To buy something from his store, you must take...

Signup Forms/Copywriting/Motivation
Mar 10, 2022
raise home page

Raise discounted gift card marketplace home page

Raise.com nails user intent right away. Instead of pushing a “Sign Up” or “Shop Now” button, they make the search...

Copywriting/Home Pages/Data
Mar 7, 2022
raise refer a friend program

Referral program shows great social proof

Raise nails its referral page by doing one simple thing most brands skip: showing real people with real savings. Suddenly,...

Copywriting/Data/Social Proof
Mar 7, 2022
vintage dotson ad

Vintage Nissan Dotson print ad

This Datsun ad nails a classic marketing move: sell the value pile-on. The headline says it all — “Almost everything...

Ads/Print Ads/Copywriting
Mar 7, 2022
whicket tooth paste vintage ad

Novelty toothpaste vintage ad

This vintage ad is pure marketing gold. “Best argument yet for brushing 3 times a day.” Brilliant. It takes something...

Ads/Print Ads/Copywriting
Mar 6, 2022
footaction rewards page

Great copywriting for Footaction rewards program sales page

Foot Locker’s FLX launch nails one of the best questions in marketing: What’s in it for you? They lead with...

Copywriting/Data/Advice
Mar 6, 2022
dominos rewards program

Domino's pizza rewards program landing page

Most loyalty programs confuse people with complicated tiers and fine print. Domino’s flips that by keeping it ridiculously simple: earn...

Copywriting/Advice/Sales Pages
Mar 6, 2022

Command Palette

Search for a command to run...