Daily Dad Instagram Stories Promoting Email Signup
Ryan Holiday’s Instagram stories make it super easy for dads to sign up for his Daily Dad emails. No fluff....
"The Van That Can" Chevy Astro Ad from 1986
This 1986 Chevy Astro ad is a copywriting gem. Every line builds off one simple word: CAN. It’s repetition done...
Pop up with a exclusive offer to urge sign up
This Jimmy Jazz pop-up nails a key persuasion trigger: exclusivity. Instead of a boring “Subscribe to our newsletter,” they make...
Pop up with CTA that is activated when scrolling
This pop-up from NextDraft quietly waits until the perfect moment—then slides up as you scroll. It’s not pushy, just ready...
Liquid Death Coffin Advertising at Conference
Liquid Death’s booth at a recent conference featured cans of water chilling in a coffin with the phrase “Murder Your...
1887 "Explainer Image" for Lamps
This 1887 illustration totally nails a marketing secret: exaggeration makes your message stick. To show why lamplight beats firelight for...
Fabric Brush Product Image Descriptions
This fabric stain brush listing nails visual storytelling. Each image shows what the brush does, how it’s used, and why...
Bad Marketing Copy Vs Good Marketing Copy
This tweet from Alex Garcia nails one of the biggest copywriting mistakes: talking about yourself instead of your reader. Great...
Bell Telephone 1983 Ad with Text Markup
This Bell Phone ad cracks open the product—literally—and then walks you through what makes it special. It’s not some empty...
Spiegel Holiday Catalog in 1943 Coat & Gloves Ad
This 1943 Spiegel ad for a men’s coat and gloves is proof that great marketing doesn’t need to shout. It’s...
Reddit ad urging viewers to take a quiz
Noom nailed it with this visual. Instead of bragging about features, they show the problem and solution in one clean...
Great above the fold homepage for music festival
This Stagecoach Festival graphic nails the “get tickets now” formula. The design instantly communicates everything fans need: who’s playing, when...
This music festival homepage has everything you need to sell tickets
Boston Calling nails its homepage layout. Before you even scroll, you get the headliners, prices, and a ticking countdown. Boom...
Great about page that screams authenticity
This is a masterclass in authentic brand storytelling. SoleSavy shows off its team not as employees, but as sneakerheads who...
Sneaker retailer pop up offers $5 off next order when signing up for newsletter
Snipes blends hype culture and smart conversion design in this killer email pop-up. On the left, a vivid photo of...
Burger joint renames menu items after office supplies
This Toronto burger spot nailed its audience. They renamed every burger after an office supply so downtown workers could jokingly—maybe...
Email newsletter homepage displays social proof with blurbs from popular journalists
Most sites beg you to sign up. NextDraft just shows you who already did. Their homepage lists quotes and blurbs...
Pricing compared to industry standard pricing model
Playbook nails the art of price comparison. Their pricing page doesn’t just tell you they’re cheaper—it shows you in a...
Great "Product Explainer" Homepage from Span.io
SPAN.io turned a dull household necessity into a must-have smart-home upgrade. Their homepage starts with the powerful line: “SPAN reinvented...
Eclipse Food Colorful Homepage
Eclipse Foods nails the art of looking delicious and good for the planet. Their homepage screams fun, creamy, and craveable...
Eclipse Foods Great Email Pop Up
Eclipse Foods nailed the art of irresistible pop-ups. Their bright, happy visual shows a scoop of ice cream mid-bite, paired...
Funny but effective direct headline
This sign doesn’t dance around danger—it punches you with it. Instead of a boring “Caution: Keep hands clear,” it jolts...
Iced coffee outdoor ad that visually sells
La Colombe’s billboard nails a tough job: making canned coffee feel like your favorite café drink. It shows two panels...
Email newsletter landing page limits viewer to one action
Morning Brew’s landing page does one thing really, really well: it forces a single action. There’s no scrolling, no menu,...