
1960's Budweiser Ad
There’s something magnetic about this old Budweiser ad. A smiling guy mid-bite, beer mid-pour — it’s weirdly captivating. Let’s unpack...

Pricing page with a special message that creates a sense of urgency
This pricing page does something sneaky-smart. It warns visitors that prices are about to go up and gives them one...

Past client highlight section of homepage is a great display of social proof
Ghost nails social proof on their homepage. Instead of a boring wall of logos, they show off actual creators using...

Building Courses to Community Path
Ever notice how course creators all seem to follow the same growth path? It starts with one course and ends...

Spyfu homepage excellent headline and call to action
This page nails the classic SaaS formula: promise, proof, and participation. The visitor knows in five seconds what SpyFu does,...

Mcdonalds print ad says a lot with less
McDonald’s nailed visual storytelling with this ad. They took something as ordinary as a burger box and made it look...

Vintage Kodak camera Ad headline sparks curiosity
At first glance, this Kodak ad makes no sense. “Two cameras in one pocket”? Huh? But that confusion is exactly...
Online Casinos Exposed: Understanding Their Operation
Look at that image: a glossy roulette table, stacks of chips, a laptop glowing in the background. That’s not just...

"How can just 1 calorie taste so good?"
This 1964 Tab ad nailed what most modern brands still miss — it made “diet” feel indulgent. Instead of selling...

Cooking knife print sensationalized benefits
Talk about visual exaggeration done right. WMF’s knife ad doesn’t show slicing veggies—it shows the knife cutting through the whole...

1962 Volkswagen Van "Be the first on your block"
Volkswagen ads were masters of flipping the script. Just look at this one. A van with every door and window...

Interactive pricing for Saas company
Ghost nails its pricing page by connecting value directly to audience size. The slider lets users see how cost changes...

Before and after print ad for non profit
WWF nails emotional contrast with this simple visual. On one side, you see a shark fin. On the other, just...

Banner ad with testimonial + social proof
This ad nails trust and simplicity in one bright, shiny package. The orange color grabs your eye, the “Trusted by...

Ghost.io publishes profit calculator to show creators earning potential
Ghost does something super smart here. Instead of just telling creators they can “make money,” they show them the exact...

Vintage camera ad mocks the competition
Nikon flipped a Polaroid ad on its head and made magic. This print ad shows a room full of disappointed...

Give people the end result they want
This simple slide nails one of marketing’s golden rules: people don’t buy products, they buy results. Nobody wakes up excited...

Mighty Mules Lawn Care Door Hanger and Note
A kid in high school handwrites notes and hangs custom flyers for his lawn care biz. No fancy ads. No...

Interactive pricing page uses GIF to preview each feature
BuiltWith’s pricing page isn’t just a stack of boxes and numbers. Each feature animates when you hover over it, giving...

Descript 4-Tiered Pricing
This pricing layout from Descript is a masterclass in conversion psychology. It pulls your eyes exactly where they want them,...

Pricing page for email marketing company with cool CTA
Notice how SparkLoop’s high-tier plans don’t have a “Buy Now” button? Instead, they say “Book a free strategy call” or...

Bus stop ad for grocery delivery company with clever headline
A grocery delivery service called Weezy nailed it with this bus stop ad. The headline instantly grabs you: it’s funny,...

1959 Alka-Seltzer Hand Drawn Ad
This ad nails clarity. You see the product, the fizzing action, and the relief message—all in one glance. No confusion,...

Colorful Bar Charts:
Colorful bar charts like these grab attention fast. They’re clean, easy to read, and instantly show a ton of info...