Latest
cereal home page colorful

Colorful homepage showing off product with a great headline

Magic Spoon nails product storytelling by turning their cereal box into part of the homepage copy. The design shows off...

Ads/Copywriting/Images
Feb 21, 2022
magic spoon pricing table

Magic spoon cereal pricing and clever copy

Magic Spoon doesn’t sell cereal. They sell a “$1.95 bowl of healthy nostalgia.” Smart, right? Instead of showing you a...

Ads/Copywriting/Advice
Feb 21, 2022
magic spoon product graphics

Great product description & graphics by Magic Spoon

This image nails nutrition marketing in one shot. It’s bright, clean, and instantly tells you all the key benefits without...

Ads/Copywriting/Images
Feb 21, 2022
old fridge ad money back

Money-back guarantee from old school Maytag print ad

This Maytag ad flips the script with one brilliant line: “It is not the one you have now.” That’s confident...

Ads/Print Ads/Copywriting
Feb 17, 2022
goodyear tire ad

Social proof in this old school Goodyear headline

This Goodyear ad is genius. It doesn’t just tell you their Polyglas tires are popular—it dares you to look around...

Ads/Print Ads/Copywriting
Feb 17, 2022
oldsmobile ad

Old School car ad uses scarcity to sell

This Oldsmobile ad nails the “scarcity” play. It shows a sleek car and a bold line: We’re showing this to...

Ads/Print Ads/Copywriting
Feb 17, 2022
gm ad

Old Chevy ad that could be a modern online sales page

This old-school Chevy Impala ad nails product storytelling the old-fashioned way: tons of clear visuals showing every single benefit. Instead...

Ads/Print Ads/Copywriting
Feb 17, 2022
old school ad

Old School camera print ad visually shows value

Pentax nailed it. Instead of saying their camera was small, they showed it. Two fists. A question: “Which hand has...

Ads/Print Ads/Copywriting
Feb 17, 2022
social proof homepage headline

social proof sub headline on home page

Wealthsimple nails trust-building in one line: “More than 2 million Canadians trust us.” That’s social proof gold. The clean design,...

Ads/Copywriting/Home Pages
Feb 16, 2022
testimonials and social proof

Social proof + testimonials double team for finance app

Every claim on this page is backed by proof that screams trust. M1 Finance doesn’t just say users love them—they...

Copywriting/Data/Social Proof
Feb 16, 2022
popup with exclusive offer

Pop up sells with exclusive hard to resist offer

Simplifi nailed this pop-up. Instead of the dull "Start your free trial," they used a punchier “Get 30 Days Free.”...

Ads/Copywriting/Pop Ups
Feb 16, 2022
good copy pop up gq

Good copy on GQ pop up

“Never Miss a Good Sale.” Boom. That headline hits every deal hunter right in the wallet. GQ’s sign-up pop-up nails...

Ads/Copywriting/Pop Ups
Feb 15, 2022
beautiful graphics home page design

Beautifully designed home page for investing app

Betterment nails the art of a homepage that sells without shouting. The design does the heavy lifting—clean, confident, and quietly...

Copywriting/Home Pages/Images
Feb 15, 2022
how-to-jump-a-car

How to jump a car simple image

Ever seen a mechanic explain how to jump a car and immediately get lost in the jargon? This graphic fixes...

Copywriting/Images/Advice
Feb 15, 2022
give-legacy-pricing

Interesting pricing model on sperm testing/freezing company

Legacy’s pricing page nails how to turn simple tiers into a story. Instead of the boring “Basic / Standard /...

Copywriting/Pricing/Advice
Feb 15, 2022
above fold home page

Simple homepage headline for cash back app

Capital One Shopping nails it with one line: “Automatically apply coupon codes for free – it’s kinda genius.” That’s it....

Ads/Copywriting/Home Pages
Feb 12, 2022
homepage with images that sell and describe product

Homepage with images that describe & sell

The Capital One Shopping page is a masterclass in showing—not telling—value. The layout instantly communicates what the app does: saves...

Copywriting/Home Pages/Images
Feb 12, 2022
about page

About page for cashback app that sells

Most “About” pages are snooze-fests. Ibotta’s? It’s practically a sales funnel in disguise. Every section sells, reassures, and nudges you...

Copywriting/About Pages/Images
Feb 12, 2022
coachella pricing

Music festival tier pricing

This pricing display nails urgency with just a few scratch marks. By showing old prices crossed out, the viewer instantly...

Ads/Event Marketing/Copywriting
Feb 12, 2022
pricing sneaker brand

Built in scarcity pricing structure

This pricing screen looks like two options, but it’s really one. Either you pay yearly and get instant access, or...

Copywriting/Pricing/Advice
Feb 11, 2022
cming soon page

Coming soon page for music festival shows fans what to expect next year

Breakaway Music Festival nails future sales while the party is still going. Their site thanks fans, teases next year’s event,...

Copywriting/Emails/Home Pages
Feb 11, 2022
twitter-play-book-1

13-step Twitter growth playbook

Alex Lieberman's tweet is short, clean, and magnetic. He celebrates a win, then instantly turns it into value: a 13-step...

Formulas/Copywriting/Tweets
Feb 11, 2022
mars-bar-ad-1957

Mars Bar "Ingredients" Ad from 1957

This old-school Mars Bar ad nails product clarity and craving in one shot. A smiling kid, an open bar, and...

Ads/Print Ads/Copywriting
Feb 10, 2022
daily-dad-email-signup1

Daily Dad Instagram Stories Promoting Email Signup

Ryan Holiday’s Instagram stories make it super easy for dads to sign up for his Daily Dad emails. No fluff....

Ads/Signup Forms/Instagram
Feb 10, 2022

Command Palette

Search for a command to run...