Neville Medhora🎤 The SWIPES Email (Friday, October 17th, 2025)
Friday, October 17th, 2025 SwipeFile.com: Inspiration for your marketing. CopywritingCourse.com: Get good at selling your stuff.Happy Friday! Let's get...
Why more AI might mean MORE jobs
Gary Tan (CEO of Y Combinator) talks about examples through time where the automation of jobs actually made the industry...
Crocs’ Logo Glow-Up: From Cute Gator to Iconic Shape
Crocs just dropped a logo that’s pure genius. They killed the cartoon gator and made the shoe itself the star....
The Rolex Ad That Made Time Feel Heroic
These old-school Rolex ads didn’t scream “luxury.” They whispered “you’re built for greatness.” The setup: black background, bold white text,...
The final milestone in Elon Musk’s pay package is completed when Tesla’s Market Cap reaches $8.5 Trillion.
For some perspective, this aligns with Cathie Wood’s $TSLA PT of $2,600 by 2030. ($8.4T Market Cap) https://t.co/Ae1hyT9UPt
The Power of Setting Wildly Ambitious Targets
Tesla’s last milestone in Elon Musk’s pay package kicks in at an $8.5 trillion valuation. Sounds wild, right? That’s exactly...
Where to Market Your Biz (Without Guessing)
Most founders make the same mistake: yelling on the wrong platform. Natia Kurdadze’s tweet nails the fix—she maps each business...
Gumroad’s “Small Bets” Makes Starting Simple
Most landing pages sell you a dream of overnight success. Not Gumroad. Their “Small Bets” page promises something way more...
Ayman Al-AbdullahRethinking Discomfort: A Tweet Worth Swiping
Ayman Al-Abdullah dropped a short, punchy tweet that flips how we think about stress. Instead of blaming chaos, he suggests...
Bluehost Hosting "Ice Cream" Ad
Bluehost grabs attention fast with a delicious analogy: “Hosting is like ice cream. It’s better when you don’t have to...
3 ways to amp up your copywriting
Neville shares three quick upgrades that can instantly make your writing pop. You don’t need years of practice—just a few...
The $163 Trillion Pie: Who Really Owns America's Wealth
This chart by Visual Capitalist turns a dry wealth report into a pie that literally shows who’s eating best. Each...
Barry’s “Friends with Benefits” Campaign Turns a Referral into a Flirty Hookup
Barry’s took a tired referral idea and made it spicy. Their campaign line “Hookups have their benefits” instantly grabs attention...
The Marketing Power of a Simple 2x2 Grid
Riverside made a chart that every podcast creator secretly wanted: a visual map showing mics by price and sound quality....
Design is how it works Apple video
Apple’s magic isn’t just how their stuff looks. It’s how it works. This video nails that simple but powerful truth:...
The “Hi, I’m Roy” Billboard That Broke the Internet
A giant white billboard in Times Square just says: “hi i’m roy im 21 / this was very expensive /...
After 4 years of doing onboarding calls, I have them down to typically 10 minutes on average and much more effective than they used to be at 40 - 60 minutes.
No small talk, no slides, no bs about the weather, no upsells, no selling the product.
Here's the "script":
You:
Hi! Thanks for hopping on the call, how can I help? ...
The 10-Minute Onboarding Call That Wins Customers Fast
Most teams drag new users through long demos and salesy onboarding calls. Chris Frantz flipped that script—he cut his calls...
Hampton’s “Wall of Fame” Turns Testimonials Into Trust Machines
Most brands treat testimonials like museum pieces. Hampton turned theirs into a party feed. The “Wall of Fame” shows real...
Why Most People Drop Out (and How That Becomes Your Edge)
Most marketers think they’re in a crowded race with thousands of others. But zoom out, and you’ll see that your...
Ayman Al-AbdullahSplit Design: Dream vs. Reality
This image nails one of marketing’s oldest tricks: contrast. By splitting the screen into “Dream” vs “Reality,” it instantly shows...
Over the past 20 years, if you just stayed in the market, you made about 10% a year, which means your money doubles every 7 years.
If you missed the best 10 days, you cut your returns in half to 5%.
Miss the best 20? You basically...
Sam ParrHarnessing the Power of Consistency in Investing
Sam Parr dropped a killer tweet about investing: stay in the market and you’ll get around 10% per year. Miss...
Crafting a Compelling Offer with a Professional Touch
This pricing page screams premium. The dark blue background oozes trust and sophistication, while the white and light blue type...
Ayman Al-AbdullahHarnessing the Power of Infinity Loop Design for Marketing
This infinity loop image isn’t just pretty design work. It’s a marketer’s way to say “we’re always getting better.” The...
Reset Your Life by 2025: A Twitter Guide
Dan Go’s “hard reset” tweet shows how to use urgency and clarity to drive clicks. The hook promises a total...
GoHighLevel graphic shows what companies they replace
This image nails what every SaaS founder dreams of showing: one clean funnel replacing a messy pile of disconnected software...