You become what you think about
If you think about something all the time, you become it. Image Description A Reddit post featuring a quote from...
Great unsubscribe email from Drizly
Sometimes using a "pattern interrupt" is great way to grab attention. A "pattern interrupt" can be something something that's a...
“The Quiet Toy” Crayola Ad
Know who your actual customer is. For example: If someone is buying Crayons...it's the PARENT not the child spending the...
Daily life check-in
I heard a friend talking about a daily check-in practice his team does at work called: P.E.I. You rate each...
Beautiful image of a ranch
Soon after this email goes out, I'm headed off to go to a friends bday party at this ranch in...
Documentary recommendations
I've watched some great documentaries lately and thought I'd share! - Ms Cleo doc (HBO) - Shaq doc (HBO) -...
Clever Barilla Pasta “Fireworks” Ad
Love the clever use of pasta in the shape of a fireworks for this “Happy New Year” ad from Barilla!...
12 Major Hair Types Simple Graphic
There’s a lot of different hair types, but this chart makes classifying them very simple with examples of each. Image...
“Lumpy Mail” example with bottle opener
This is an example of “Lumpy Mail” which is a piece of mail with some object in it that makes...
ChatGPT Pricing Plan Structure
This is a simple way ChatGPT maybe rolling out its paid plans and freemium Free Plan, in a simple two-tiered...
Simple Twitter Ad for a coffee company
This Twitter Ad uses a simple and image and callout to explain the benefits of this coffee. Image Description The...
Mohs Hardness Scale helpful chart
This shows a lot of helpful data in one simple-to-read chart. I also love how it relates hardness to everyday...
Surgical terms explained in quick graphic
This interesting little scribble shows you the different endings of surgical terms, and what they mean. I learned something from...
Awesome “This Morning” vs “Late Afternoon” Bathroom Remodeling Ad
This ad uses a “Before and After” format but with specific times that demonstrate how fast they can remodel a...
What you can (and can’t) control puzzle chart
This chart is much like The Circle of Influence Concept except displayed as a “puzzle chart” of the mind. Image...
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1986 Honda Helix Ad - YUCK!
This is clearly the ugliest scooter ever made….and Honda used it’s striking appearance as the main attention grabber on this...
Bathroom remodeling before & after Instagram ad
This simple one-image ad shows a great before/after example of shower that was old, but has been remodelled. Image Description...
1977 Old Faithful and New Faithful Volkswagen Ad
This “Before and After” style print ad spread in a magazine showed you the past and present of reliable cars...
Monthly and Yearly Pricing
You must have noticed that almost every service you signup to has either Monthly pricing, or Yearly pricing. This may...
Ugliest Scooter Ad Rewrites
If I was hired as the copywriter for this 1986 Honda Helix scooter ad, I would've positioned it differently. I...