1,916 Images and Illustration Examples That Teach Things

Drawings and illustrations and photography can transmit more information from human-to-human than text can. This board is perfect for designers and marketers seeking visual inspiration.

nobodys-perfect-vw-ad

Nobody's Perfect Volkswagen Print Ad

This classic Volkswagen Beetle ad nails truth-in-marketing. The line “Nobody’s perfect” flips perfection on its head and makes a tiny...

Ads/Print Ads/DDB Agency
Apr 13, 2021
austin-real-estate-direct-mail-front

“Just Listed” real estate agents direct mailer

This real estate mailer nails one key rule: make your message local and human. It’s not trying to sell the...

Print Ads/Flyers/Direct Mail
Mar 26, 2021
coca-cola

1905 Coca Cola Ad

This 1905 Coca-Cola ad wasn’t just selling a drink. It sold status. Featuring Lillian Nordica, a famous opera singer, it...

Ads/Print Ads/Copywriting
Mar 16, 2021
dust-buster-weight-scale

Dust Buster Weight Comparison Image

This ad nails a classic visual comparison—show, don’t tell. Instead of bragging about being “lightweight,” it literally shows the vacuum...

Ads/Data/Images
Mar 16, 2021
Silly putty ad-3

Silly Putty Vintage Print Ad

These vintage Silly Putty ads nailed the formula for irresistible advertising. They didn’t just tell kids what the toy did—they...

Ads/Print Ads/Copywriting
Mar 5, 2021
Basecamp-call-out

Basecamp Features and Benefits Image

Basecamp nails clarity with this annotated screenshot. Each callout explains what a section does, why it’s useful, and how it...

Copywriting/Images/Advice
Feb 25, 2021
cup-a-soup

Vintage Cup-A-Soup Ad

This old-school ad nails it: you can feel the warmth. The steam, the copper kettle, the cozy lighting. It’s not...

Ads/Print Ads/Copywriting
Feb 19, 2021
alarm-compare-chart

Keychain alarm comparison chart

Ever tried explaining product differences in words… and watched eyes glaze over? This chart from MaxxmAlarm shows exactly why pictures...

Pricing/Data/Images
Feb 17, 2021
Loom-for-Design

Why Designers Use Loom Sales Page

Loom nailed this landing page. It shows exactly how design teams can use Loom, using real visuals, short copy, and...

Copywriting/SaaS Pages/Images
Feb 12, 2021
apple-revenue-sources-chart

Apple Revenue Sources Chart

Ever stared at financial reports and felt your brain melt? This Apple revenue chart is the cure. With clean colors...

Data/Images/Advice
Feb 3, 2021
dog-vs-cat-ownership-chart

Dog and Cat Ownership Graph

This map shows dog and cat ownership by state using just color gradients. No big tables. No long explanations. Yet...

Data/Images
Feb 3, 2021
dogue-magazine

LOL "Dogue Magazine" Cover

This isn’t a Vogue cover. It’s “DOGUE.” And yet… it feels totally real. That’s the magic of good design and...

Ads/Copywriting/Funny and Weird
Feb 3, 2021
wine-twitter-ad

Great sponsored ad by a wine company on Twitter

This ad nails the curiosity hook. It doesn’t say “buy wine,” it says “2 MIT grads built an algorithm to...

Ads/Copywriting/Advertorials
Feb 3, 2021
testimonial-before-after

Cool Before/After From Text To Video

Look at this side-by-side. On the left, text testimonials. On the right, video testimonials. You can practically feel the difference....

Before & After/Videos/Data
Jan 28, 2021
tacklebox-pricing

TackleBox Cohort 2-Tiered Pricing

This table from Tacklebox shows how a single visual can explain complex offerings in seconds. It compares two products—their 7-week...

Copywriting/Pricing/Data
Jan 20, 2021
Nike-Print-Ad

Nike Zoom HyperRev Print Ad

Nike’s ad nails the balance between sleek design and clear communication. Every arrow and label tells you exactly why this...

Ads/Print Ads/Copywriting
Jan 15, 2021
amazon-before-and-after

Amazon's first landing page to now.

Amazon’s first landing page looked like a college homework project: plain, gray, and full of text. Today’s version looks like...

Data/Images/Sales Pages
Jan 8, 2021
HelloFresh-Recipe-Boxes

HelloFresh sales page

The HelloFresh sales page is a masterclass in simplicity and persuasion. It grabs attention with a big, juicy offer —...

Copywriting/Pricing/Images
Jan 7, 2021
how-i-get-fat-baking-pie-chart

Pie chart showing "How I Get Fat Baking"

This cartoon “pie” chart nails a universal truth with humor: we eat way more “testing” our baking than actually eating...

Copywriting/Funny and Weird/Images
Jan 1, 2021
yearly-content-plan

Yearly business improvement plan

Most people try to “fix everything” in their business at once. Big mistake. This image shows a saner path: improve...

Data/Images/Advice
Dec 30, 2020
cheeze wiz -1965 ad

Cheez Wiz 1965 Good Housekeeping Ad

This Cheez Whiz ad from 1965 nailed one big idea: versatility. Just one jar could upgrade any bread into a...

Ads/Copywriting/Images
Dec 23, 2020
wendy's call out hamburger -1979

Wendy's 1979 Hamburger Newspaper Ad

Wendy’s nailed transparency before it was trendy. This 1979 “Hot ’n Juicy Explained” ad broke down exactly what made their...

Ads/Print Ads/Copywriting
Dec 23, 2020
ikea-sleep-ad

Clever IKEA Sleep Ad

IKEA turned an everyday product—pillows—into something people instantly crave: better sleep. The ad shows a pill bottle labeled “Sleep,” but...

Ads/Print Ads/Copywriting
Dec 20, 2020
thinking-about-writing-chart

Funny Chart About Writing Ideas Out

We’ve all been there. Lying in bed at 2AM, thinking we just cracked the marketing code of the century. Everything...

Ads/Copywriting/Funny and Weird
Dec 19, 2020

Command Palette

Search for a command to run...