Seller Pic vs Canva Comparison Ad
AppSumo nails it with this SellerPic ad. Instead of fancy copy, they just show a side-by-side comparison against Canva Pro—and...
Before and After style results testimonial for a industrial printer company
This testimonial nails what most marketers forget: people don’t want a lesson, they want results. The Copywriting Course page uses...
Oura Ring ad great headline
Oura nails a perfect combo of simplicity and power. Their ad shows off five sleek rings with a headline that...
Alex LiebermanStoryArb Pricing
StoryArb’s pricing page hits hard: their “cheap” plan starts at $13,999 a month. Yet the setup makes that number feel…...
Neville MedhoraDeath of the "How-To" Business Model
That sketch nails it: the money used to be in teaching how to do stuff. Now it’s in simply doing...
HEADLINE: “97% of my clients refer me, here’s why”
This post nails social proof in one clean punch. The big, bold headline — “97% of my clients refer me,...
Us VS Them ad for a contractor
System Pavers nails this ad by doing one simple thing: showing a clear “us vs. them” comparison. No fluff, no...
Before and After style results testimonial for a wine seller email
This “before and after” testimonial from Copywriting Course nails it. Instead of saying “we teach great copy,” it shows a...
Ethereum’s Roadmap
Vitalik Buterin’s roadmap for Ethereum’s privacy evolution is a lesson in how to communicate complex change without losing your audience....
Small, Medium and Large Pricing Psychology
Ever noticed how you end up buying the large coffee because it’s “only” 50 cents more than the medium? That’s...
Matt Gray’s social media posting schedule
Matt Gray’s team nailed one of the biggest marketing challenges: staying consistent across platforms. This Miro board isn't just a...
Before and After style results testimonial for a power washing company
This before-and-after example nails one rule every marketer should tattoo on their brain: people don’t buy process, they buy results....
The Boring Company Flamethrower Letter
The Boring Company couldn’t ship propane for their flamethrower, so they mailed customers a $5 bill to buy some locally....
How popular candies got their name
Ever wonder why your favorite candy has its name? The secret is, those names weren’t random. Each one hides a...
The Venn Diagram of Success
This Venn diagram nails what most people forget about success: it’s not one magic skill, it’s the overlap. Talent alone...
Alex LiebermanWhy SwipeFile exists....curation
Alex Lieberman nailed it on X: we’re drowning in content, but starving for clarity. There’s so much out there that...
Before and After style results testimonial for a shoe repair store
A single A-frame sign made a shoe repair shop an extra $183,750 per year. All it did was show “before...
Every time technology kills an industry, it reincarnates it in a slightly different way, and it becomes way bigger....like leather saddle makers being wiped out by the car industry but being reincarnated as making leather goods for cars.— Neville Medhora
Neville Medhora🎤 The SWIPES Email (Friday, April 18th, 2025)
Friday, April 18th, 2025 An educational (and fun) email by Copywriting Course. Enjoy!Swipe:Let's "Vibe-Market" an ad together!! Vibe-Marketing is where...
DaxaBot Security Robot
Spotted this tiny “security bot” patrolling a construction site. It doesn’t talk, chase thieves, or call the cops. But it...
More personal power washing flyer
Here’s a great before-and-after ad makeover. The original looks polished but stiff. The new one looks like Max actually printed...
Every generation thinks kids are too distracted
Thomas Jefferson once warned that novels were rotting young minds. He called them a “poison” that made kids reject reason...
Tesla AI hardware upgrades
Tesla’s camera upgrades tell a bigger story than tech specs — they show customers visible progress. Each version gets chunkier,...
Great fiction book: The Fossil
This book cover for The Fossil is a perfect lesson in visual marketing. One glance and you already know what...