Interview: Travel the World for $75/day and writing books with Nomadic Matt
First, jump inside Copywriting Course to review every page of your site with me today.Second, checkout this interview with Matt...
Ayman Al-Abdullah6 Question's to ask when creating an SOP
Making an SOP shouldn’t feel like writing a novel. This 6-step list from Ayman Al Abdul nails it. It’s short,...
Sam ParrMcDonald's Calories vs Real Food
This image nails a simple but powerful idea: what you think is “a little” can actually be a lot. Two...
Noah KaganThis isn't failure target illustration
This image nails a truth every marketer forgets sometimes: missing isn’t failing, not aiming is. On the left, you see...
60+ Ways to Make Money on Instagram
This image hits hard because it’s screenshotable. It compresses a ton of value into a single, shareable frame. People don’t...
What dogs can and can’t eat
This one image explains everything a dog owner needs to know about dog-safe foods. It’s colorful, compact, and stupidly easy...
Before and After style results testimonial for CRO Optimizations
This testimonial nails it. Instead of explaining copywriting tactics, it just shows a clear before-and-after result: from 0 calls a...
Bootstrapped vs Venture Backed runway
Jack Butcher nails it with this visual: two planes on two different runways. One short, one long. One bootstrapped startup,...
80 pizzas and where they’re from
This single image lists 80 pizzas from around the world, complete with names, origins, and ingredients. It’s not just mouthwatering—it’s...
Fat vs Muscle visualization
Here’s a photo that fitness marketers have nailed for years. Two identical scales. Both hold five pounds. One’s filled with...
Order vs Chaos visualization
This image nails a powerful idea: all the right pieces don’t matter if they’re not assembled in the right order....
Before and After style results testimonial for a manufacturing company
Most sales pages spend paragraphs telling people what they’ll learn. This one from Copywriting Course just shows what happens after...
Attention getting “HELP” ad in Excel boxes
Abacum nailed it with this one. A spreadsheet spelling out “HELP” in giant purple blocks instantly hits a nerve for...
“Try Before You Buy” offer on office pod
Backyard Pod nails it with a simple offer: come experience it first. Instead of asking customers to shell out for...
Range Rover comparison over the years (1970 - 2012)
This image perfectly shows 40+ years of Range Rover evolution. Every model looks newer, sleeker, and more modern—but it’s still...
🎤 The SWIPES Email (Friday, April 25th, 2025)
Friday, April 25th, 2025 SwipeFile.com: Inspiration & Ideas for Marketers. CopywritingCourse.com: Turning those ideas into profitable marketing.Swipe:This is an eye-catching...
Simple social proof
This ad from Allied Outdoor Solutions nails what most marketers overcomplicate. Clean photo. Clear promise. One simple line: “The #1...
All The Hacks - Become a 10x Better Writer with Neville Medhora
What makes some copy instantly grab your attention while others flop? Neville Medhora breaks down the art of writing that...
Little Dippers Food Truck Life Education
A school started a food truck run entirely by students. They handle cooking, branding, teamwork, and customer service — basically...
Sky King Mental Playground Podcast Studio
Sky King went from “generic podcast setup” to a full-on Japanese dojo vibe. The neon lights, wooden lattice ceiling, and...
Before and After style results testimonial for a blog post that grabs leads
Most marketers talk about their process or features. But this Copywriting Course testimonial skips that and jumps straight to the...
Famous “Endurance” Shackleton Ad
Most ads promise comfort, pleasure, or ease. Ernest Shackleton’s ad for his 1912 Antarctic expedition did the exact opposite—and pulled...
AI let’s anyone become the Director, Writer and Actor all in one
Remember when making a short film meant you needed a team—writer, director, actor? This sketch nails how AI is breaking...
Small Bets Pricing
The “One-time payment, lifetime access” headline from the Small Bets community is a masterclass in value framing. It tells you...