Examples of great (and bad) design from the interwebs
Most Popular in Design
Let Your Haters Sell For You
The smartest ads don’t just brag, they weaponize their enemies. This subway ad for a Bible app looks like a...
Ads/Copywriting/Design
Jun 29, 2026
Apple Daily Cost Comparison Ad
This ad slaps you in the face with a simple math trick: stop freaking out about big price tags and...
Ads/Copywriting/Pricing
Aug 27, 2026
Jason Cohen
@asmartbear
At WP Engine, we once invested in fixing our 'poor web design' weakness and got zero return. Why?
Because our words and product/market fit were 100x more important.
Lesson: Double down on strengths.
Your product is 100x more important than “good web design”
Jason Cohen from WP Engine dropped a truth bomb: they spent time and money fixing what they thought was “poor...
Business Ideas/Wisdom/Copywriting
Apr 13, 2025
Position Your Product As Essential, Not Optional
Look at this ad: two sneakers posed like lungs, plugged into an invisible body. The line underneath says, “THEY KEEP...
Ads/Copywriting/Design
Jul 11, 2026
Ikea Severance Ad
Ikea took a scene from Apple TV’s Severance and rebuilt it entirely with their own products. Same eerie cubicles. Same...
Ads/Design/Images
Apr 2, 2025
Big numbers on a pitch deck are helpful
Nothing grabs attention faster than large, bold numbers. Designer Anthony Miller nails this idea by making numbers like “$100M” and...
Copywriting/Design/Data
Mar 7, 2025
Latest
Announce Product Drops Like Eight Sleep
Eight Sleep announces new products like a luxury streetwear brand. One photo, one bold line, and suddenly a nerdy sleep...
Ads/Copywriting/Design
Nov 1, 2026
The $200,000 Sensor War: LiDAR vs Camera
This graphic is a $200,000 staring contest between two robots on wheels. On top you’ve got Waymo’s sensor porcupine, bristling...
Ads/Wisdom/Design
Nov 1, 2026
Billionaire Lessons: Money, Leadership, Real Happiness
Billionaires are weirdly useful lab rats. They’ve already maxed out the money game, so what’s left is the truth: what...
Copywriting/Newsletter/Design
Oct 31, 2026
Puzzles on Billboards: Test Brand Recognition Fast
This billboard doesn’t shout a brand name at you. It makes you work for it. At first glance you see...
Ads/Design/Data
Oct 31, 2026
Make Your Brand the ‘Local Friend’ Abroad
This vintage Chase Manhattan ad nails one big idea: when customers go abroad, they don’t want a giant institution, they...
Ads/Copywriting/Design
Oct 30, 2026
Chase Manhattan’s Hippo in Sneakers Ad (1970)
Nothing says “fast global bank” like a giant purple hippo in sneakers. This old Chase Manhattan ad turns a slow,...
Ads/Copywriting/Design
Oct 30, 2026
1958 Chase Manhattan Bank Nest Egg Ad
Metaphors sell money better than spreadsheets ever will. This old Chase Manhattan ad nails it: a giant chained “nest egg”...
Ads/Copywriting/Design
Oct 29, 2026
Us vs Them Comparison Ad Template
Us vs Them ads work because they let your prospect make a snap decision. One glance at the side‑by‑side comparison...
Ads/Make Your Own Swipe/Copywriting
Oct 29, 2026
AD Power's Love Letter Billboards
Most billboards scream at you. This one writes you a love letter. In a busy subway tunnel, a giant cream-colored...
Copywriting/Outdoor Advertising/Design
Oct 29, 2026
Ad
Pay Once for AI Voices, Save Hundreds
This graphic punches you in the wallet on purpose. On the left: VOIS, a one-time $59 payment for 100+ AI...
Ads/Pricing/Design
Oct 29, 2026
Carousel
Turn Childhood Nostalgia Into Magnetic Content
Nothing bonds strangers on the internet faster than pointing at an old gadget and going, “Oh man, I had that.”...
Instagram/Copywriting/Design
Oct 28, 2026
The Operators Stack Myth vs Truth Ad
Most marketers complain that AI copy sounds robotic, cringe, or like a Twitter feed with a caffeine problem. The ad...
Ads/Copywriting/Design
Oct 28, 2026
Rent the Sleep Pod, Decide Later Ad
This ad takes a pricey, futuristic sleep gadget and makes it feel as casual as a Netflix trial. The headline,...
Copywriting/Pricing/Design
Oct 27, 2026
Birthdays Most Common to Least Common Chart
If you were born in Canada, there’s a good chance your birthday clumps up with a whole swarm of other...
Design/Data/Stats
Oct 27, 2026
Turn Stunts Into Viral Brand Moments
This is what a stunt looks like when it’s doing its real job: selling the brand. A white car is...
Ads/Design/Images
Oct 27, 2026
Riverside Stack Comparison Ad
This graphic is a before-and-after of a chaotic content stack getting steamrolled into one clean lane called Riverside. Instead of...
Before & After/Design/Images
Oct 26, 2026
Stop Tapping: Auto Add Every Card Offer
Your credit cards are quietly stuffed with offers, but you only get paid if you tap “Add to Card” over...
Ads/Copywriting/Design
Oct 26, 2026
Founder Journey Timeline Image
Most founders secretly hope the product will magically sell itself. Then reality hits: every stage of the journey is clogged...
Copywriting/Design/Images
Oct 25, 2026
Beginner Parent vs Seasoned Parent
The image spells it out: beginners surround the baby with a rainbow of plastic toys, activity centers, bottles, and gadgets....
Motivation/Design/Images
Oct 25, 2026
Ad
The Essential AI Stack For Content Creators
Most creators install random AI tools like apps on a cluttered phone. The image above shows a much smarter move:...
Newsletter/Design/AI
Oct 24, 2026
Isaac Rosenberg: Don't DIY Your NYC Apartment Deal Real Estate Meme
That image says everything you need to know about DIY-ing big life decisions: technically possible, usually dumb. The guy is...
Ads/Copywriting/Design
Oct 24, 2026
Respona Get 350 Backlinks a Month for SaaS Ad
If you sell SaaS, the image above should punch you in the eyeballs: 350 backlinks per month for an online...
Ads/Copywriting/Design
Oct 23, 2026
Brave's: Cut Compute Costs 52% Ad
This ad for North.cloud doesn’t whisper about savings, it yells them in 200‑pt font: Brave cut compute costs by 52%....
Ads/Copywriting/Design
Oct 23, 2026
Sendfox: The Great Newsletter Beef Landing Page
This landing page turns a boring email tool into a ringside boxing match called “The Great Newsletter Beef.” Two founders...
