Examples of great (and bad) design from the interwebs
Most Popular in Design
Let Your Haters Sell For You
The smartest ads don’t just brag, they weaponize their enemies. This subway ad for a Bible app looks like a...
Ads/Copywriting/Design
Jun 29, 2026
Jason Cohen
@asmartbear
At WP Engine, we once invested in fixing our 'poor web design' weakness and got zero return. Why?
Because our words and product/market fit were 100x more important.
Lesson: Double down on strengths.
Your product is 100x more important than “good web design”
Jason Cohen from WP Engine dropped a truth bomb: they spent time and money fixing what they thought was “poor...
Business Ideas/Wisdom/Copywriting
Apr 13, 2025
Apple Daily Cost Comparison Ad
This ad slaps you in the face with a simple math trick: stop freaking out about big price tags and...
Ads/Copywriting/Pricing
Aug 27, 2026
Position Your Product As Essential, Not Optional
Look at this ad: two sneakers posed like lungs, plugged into an invisible body. The line underneath says, “THEY KEEP...
Ads/Copywriting/Design
Jul 11, 2026
Ikea Severance Ad
Ikea took a scene from Apple TV’s Severance and rebuilt it entirely with their own products. Same eerie cubicles. Same...
Ads/Design/Images
Apr 2, 2025
Big numbers on a pitch deck are helpful
Nothing grabs attention faster than large, bold numbers. Designer Anthony Miller nails this idea by making numbers like “$100M” and...
Copywriting/Design/Data
Mar 7, 2025
Latest
$4M+ Net Worth Wealth Management Ad
This ad screams to a very specific person: someone quietly sitting on $4M+ and finally ready to professionalize their money....
Ads/Copywriting/Design
Oct 9, 2026
Split Your Lot, Double Your Rental Income
Split Your Lot, Double Your Rental Income is exactly what this Bedrock Building Advisors ad is selling: one dusty, ordinary...
Ads/Design/Social Proof
Oct 9, 2026
Hand It To Sam: One Brief, All Copy
This visual nails a problem every marketer has: you’ve got one simple idea in your head, but you need it...
Ads/Copywriting/Design
Oct 9, 2026
BodySpec You're Stronger Than You Think Ad
Most people wildly underestimate how strong they really are. The BodySpec image nails this: calm room, tough pose, simple line...
Ads/Motivation/Design
Oct 8, 2026
Cold Emails That Land in Primary Inbox
That eye‑chart style poster nails the entire promise in six words: “Cold email that lands in Primary.” No tech jargon,...
Ads/Copywriting/Emails
Oct 7, 2026
Point. Speak. Done. Matic Cleans For You Ad
This ad is a masterclass in selling a futuristic robot without confusing people. In one glance you know exactly what...
Ads/Copywriting/Design
Oct 7, 2026
Video
Sending Clearly Human Resumes Until Hired
A lot of resumes look like they were copy‑pasted from the same boring AI template. This reel flips that on...
Instagram/Copywriting/Design
Oct 6, 2026
Ahrefs Make Your Business Discoverable CTA
That blue Ahrefs hero is a mini‑masterclass in modern marketing. In one clean screen it sells SEO, AI visibility, and...
Copywriting/Design/Headlines
Oct 5, 2026
I shouldn't have used AI Subway Billboard
Handwritten notes feel personal, secret, and a little nosy to read. That’s exactly why this Parker ad in the Green...
Copywriting/Outdoor Advertising/Design
Oct 5, 2026
Win Back Churned Subscribers With Flexible Produce Options
If you want churned subscribers to crawl back, show them their old objections are now solved. This playful kiwi graphic...
Ads/Copywriting/Emails
Oct 5, 2026
Cut First-Year Turnover 37% With LinkedIn Ad
First‑year turnover is where hiring budgets go to die. This LinkedIn ad nails a simple promise: use their platform and...
Ads/Design/Data
Oct 4, 2026
Pod 6 Beats Pod 5: Smaller Cheaper Stronger
This graphic is a masterclass in product comparison: Pod 5 on the left, Pod 6 on the right, and your...
Ads/Pricing/Design
Oct 2, 2026
Eight Sleep Pod 6 Introduction Ad with Stats
Pod 6 looks like a tiny sci‑fi air tower dropped into a sunset sky, and that’s the whole point: big...
Ads/Copywriting/Design
Oct 2, 2026
Turn Browsers Into Buyers With AIDA
Most websites are digital brochures: pretty, polite, and powerless. The AIDA framework in the image turns that dead traffic into...
Copywriting/Websites/Design
Oct 1, 2026
Specificity Creates Trust Hype Creates Doubt
Vague marketing sounds impressive in your head and invisible to your prospects. The image above nails the fix: swap fluffy...
Copywriting/Design/Images
Oct 1, 2026
Triple Your Pitch With The 'So What' Test
Most pitches die because they stop at the feature. The image above shows how to bulldoze past weak claims and...
Ads/Copywriting/Design
Sep 30, 2026
Looking for Copywriters Skool Ad
This graphic feels like a direct beam of attention straight into your eyeballs: giant yellow circle, chunky black type, and...
Ads/Copywriting/Design
Sep 29, 2026
Swap Hours For Minutes: Hire Video Editors Ad
If your camera roll is full but your feed is empty, you don’t need more ideas—you need an editor. This...
Ads/Copywriting/Design
Sep 29, 2026
Turn Muse Into Your Personal Fitness Coach Ad
This ad turns a cold tech promise into a warm little gym buddy. Instead of shouting about features, Meta shows...
Ads/Copywriting/Design
Sep 29, 2026
Handwritten Open House Flyers Beat AI
This open house flyer looks like it was born in a middle-school notebook… and that’s exactly why it works. In...
Ads/Design/Images
Sep 28, 2026
Where does $3,490 actually go? Kudos Ad
Your credit card isn’t bad with money—you are, because you’re leaving $3,490 in perks on the table. The Kudos graphic...
Ads/Make Your Own Swipe/Money
Sep 28, 2026
Video
Funny Personal Injury Advertisement Placement Inside A Skit
Ads/Instagram/Videos
Sep 27, 2026
Stand Out Together: Two-Person Inflatable Dog
If you show up to a party in a normal costume, you’ll get a polite nod. If you show up...
Ads/Event Marketing/Design
Sep 26, 2026
Get $1,846 Back: We Handle Appeals
Property tax appeals sound boring…until you see a big $1,846 slashed off your bill. The hero image on this page...