Curated Inspiration Library for Marketers and Creators

SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!

Interactive pricing calculator for cyber security company

Pricing
May 18, 2022
trustedsite.com pricing chart
I can imagine this is a hard service to price in a simplified way but these guys figured it out. More like creating a monthly subscription shopping cart rather than a standard SaaS pricing model.
SwipeBot

Image Description

An interactive pricing calculator for a cyber security company, showing options for monthly or annual billing with a 28% savings when billed annually. Users can adjust the number of targets and select different services like server scanning, application scanning, and human assessment. The total cost updates dynamically.

Positive Aspects

The image effectively illustrates the flexibility and user-friendliness of the pricing calculator. It visually breaks down complex services into adjustable options, making it easier for users to tailor their security needs and immediately see pricing implications. This interactive approach demystifies the pricing of cyber security services, which can often be opaque and intimidating.

Key Takeaways

  • The calculator offers a clear, interactive approach to pricing complex cyber security services.
  • Users can easily customize their package by adjusting service quantities and see real-time cost updates.
  • The option to save 28% by choosing annual billing encourages long-term commitments.
  • Simplifies decision-making for potential customers by presenting a shopping cart-like experience.
  • Transparency in pricing builds trust, which is crucial for security services.

Additional Insights

Creating a pricing model that feels like a shopping cart can significantly enhance user experience by making complex services more accessible. It’s similar to ordering your favorite coffee online—add, adjust, and see the price reflect your choices immediately. This method not only makes users feel in control but also subtly nudges them toward larger packages with savings incentives.

Homepage Outline Template

Signup to Get Our Free Templates

  • Editable Google Doc templates
  • Download and keep forever
  • Super useful to use
Or

By clicking continue, you agree to our Terms of Service and Privacy Policy.

Ad

Command Palette

Search for a command to run...

Interactive pricing calculator for cyber security company | SwipeFile