Shampoo bottle shapes created a sales boost
Uzon gave their shampoo bottles a funky new shape and sales exploded.Reminder: fun packaging = free attention!I'm assuming I'm not...
Oat Milk Funny Packaging
This hilarious headline on oat milk makes people unsure if it is a mistake.The point is to get attention for...
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La Croix Re-branding
La Croix changed its branding and positioning resulting in $500 million in annual sales.They moved away from competing as a...
Oikos before and after packaging
This was a slight packaging change, showcasing the contents as real strawberry rather than bland blue packaging. Sales increased by...
Package Re-design of RXBar
This is a cool re-design of RXBar that happened 6+ years ago, from this to this. The funny thing is...
Burberry logo going from simple to complex design
Over the course of 120 years you can see a design macro-trend happen with the Burberry logo: They go from...
Funny Justine’s Peanut Butter Packaging Copy
A funny “letter to Jelly” on the back of a Justine’s Peanut Butter
Pasta Creative Packaging
This is a very clever and functional packaging style for pasta.
Fit Buns Packaging
Clever marketing by The Fitness Academy when they packaged a healthy bread in a unique way. They also added a...
Justin's Almond Butter Rebrand Made $281 million
Justin’s Almond Butter boosted sales by $281M after switching to a minimalist design featuring a single almond front and center.
Oatley Milk Before/After Branding
Oatly re-positioned as a proudly dairy free alternative to milk and last year did $813m in revenue.
Must B Nutty rebrand to Siete sold for $1.2 billion
Branding matters. Must B Nutty completely changed their branding and name to Siete. PepsiCo bought Siete Foods for $1.2 billions.
AppSumo Black Friday Retro-Advertising
Awesome retro advertising for an AppSumo promotion! This is emulating the box of Windows 95….except with a taco 🌮
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Nestle Toll House Chocolate Chip Cookie Recipe
Nestle's Toll House Chocolate Chips are sold in packages with a simple cookie recipe printed on the back of the...
Dollar Shave Club Packaging
Hilarious packaging from Dollar Shave Club.
Grenade hot sauce packaging
I saw this "grenade" hot sauce and it really stood out at the store!It's clever packaging made it really stand...
Poppi Rebranding before and after
A complete overhaul transformed "Mother," an apple cider vinegar beverage, into "Poppi," a prebiotic soda, resulting in $100 million in...
Halo Top Ice cream before and after packaging
Halo Top ice cream led to annual sales totaling $347 million after they stopped promoting the brand as much, and...
Sweet Kombucha Packaging
The "Swee Kombucha" packaging visually lists the ingredients inside the bottle.
Snickers Iced Coffee Can
I’m assuming there was a marketing meeting where they showed a chart of the best sellers in a gas station,...
1920 One Night Cough Syrup
Cough syrup in the 20’s was LIT!
Dance On Your Doctors Grave Pamphlet
Here's a really simple yet catchy pamphlet title and image!
Vibes Earphone Packaging
Vibes celebrates customers individuality with the packaging.
Purely Wholesome Soap Belly Band
Belly bands are an inexpensive way to add branding and class to products.