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IMG_0681

How content creators could get paid for their work.

In a perfect world without inefficiencies, a content creator should get paid for their work directly from the person consuming:...

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Essay
Dec 31, 2023
pivoting
It’s not a “pivot” if you don’t lose a bunch of customers.
Data
Images
Quotes
Advice
Dec 30, 2023
how-to-goals

My best productivity advice for 2024:

• Write your to-do list the night before. • When a task is finished, scratch it off. • Never add...

Videos
Advice
Dec 29, 2023
-177-Kopywriting-Kourse-YouTube

YouTube: Quality and Uniqueness will triumph over Quantity and Speed.

Almost everyone who has a blog YouTube Channel notices the same phenomenon where 3 to 5 articles/videos bring in alllllllll...

Videos
Advice
Dec 28, 2023
goals-chart-noah

Noah Kagan's Yearly Goal Chart

This is a cool Yearly Goal Chart @noahkagan makes every year, divided into 4 parts: - Work - Health -...

Motivation
Data
Advice
Dec 27, 2023
caffeine-spectrum

Caffeine Spectrum Data

Easily visualize the caffeine content you’re getting from different drinks with this cool graphic. This is generalized data, actual content...

Data
Images
Advice
Dec 24, 2023
protected-brain-thinking

Guard your brain when writing.

I have to “guard my brain” when trying to do work. This usually involves: - Putting my phone upside down...

Motivation
Images
Advice
Dec 23, 2023
normal-distribution

The “Normal Distribution” shows up in almost every area of life.

The “Normal Distribution” shows up in almost every area of life: • Test scores • Height • Stock market returns...

Data
Advice
Dec 22, 2023
comedy-show-flyer

Flyer advertising in the wild

I love seeing local flyers like this in the wild. $2 worth of printing + $2 worth of tape =...

Ads
Print Ads
Flyers
Outdoor Advertising
Dec 21, 2023
schweppes-print-ad-2

Let’s re-do this classic 1950’s David Ogilvy ad for Schweppes Tonic Water.

....The original Let’s give it a more modernized headline 😂 What if we made it more seasonal and festive?? Let’s...

Ads
Print Ads
Funny and Weird
Dec 20, 2023
Best-podcasters-image

The world’s top Podcasts in 2023

The world’s top podcasts. Interesting that each one is from a specific individual.

Data
Images
Dec 19, 2023
split-test

Which of these Facebook ads will do better?

Which of these do you think would do better? A or B? In our community site Laurie Bell completed this...

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Ads
Copywriting
Before and After
Social
Dec 15, 2023
beware-of-dog-sign

Life After Death Warning Sign

I went to a big house out in the burbs of Austin, TX and saw this sign on the gate...

Outdoor Advertising
Headlines
Images
Dec 9, 2023
4percent-rule

The 4% Rule

“The 4% Rule is a “back-of-the-envelope” calculation for how much money you’d need to retire for approximately 25 years. While...

Motivation
Data
Images
Advice
Dec 8, 2023
you-are-all-wrong

Newsletters are just blogs.

Newsletters are usually a bunch of short posts and thoughts listed out. This is what most blogs were. The thing...

Wisdom
Funny and Weird
Interesting
Dec 6, 2023
social-proof-before-and-after

Social Proof Before And After

Sprinkling in some "Social Proof" is one of the simplest additions to sales copy. Look at this email footer and...

Copywriting
Before and After
Advice
Dec 5, 2023
pool-arrow-ad

Arrow Mockup Pool Ad

I learned a lot about pools from this simple Instagram Ad. The combo of showing an unfinished pool without water...

Ads
Instagram
Copywriting
Images
Nov 30, 2023
neville-medhora

More experiments in 2024.

I wanna try more crazy experiments in 2024.

Motivation
Nov 29, 2023
figma-sketch

Planning out UI/UX with pen & paper

While Figma and other UI/UX designers are clearly the best way to do wireframes professionally, it seems like just drawing...

Images
Sketch
Nov 28, 2023
Worlds-toughest-truck

World's Toughest Truck Ad

The CyberTruck buzz reminds me of the iPhone launch: - Everyone thought it was partially stupid (no keyboard was a...

Ads
Print Ads
Nov 27, 2023