🎤 The SWIPES Email (Friday, February 20th, 2026)
Friday, February 20th, 2026 ​​​​​​ Sponsor: Get a free year of ​Framer​ for early-stage founders. Use ​Kit​ for sending emails...
Daily Creatine Beats Timing Every Time
This reel turns a dry supplement lesson into a tiny pissed-off creatine crystal marching around your muscle fibers. The hook...
Edward Sturm: Stop Publishing New Posts. Optimize Ranking Keywords
Before you hammer out another blog post, stare at that orange Average Position box in Google Search Console. That little...
Ahrefs Pricing Demystified: Pick The Right Plan
The Ahrefs pricing page you see above looks busy: bright blue background, three main columns, one dark Enterprise block, plus...
Kevin O'Leary: Make CAC Profitable Before You Scale Ads
A loud Hawaiian-pajama outfit and a deathly serious message: most businesses die because they scale ads before they make customer...
Neville MedhoraAutomation Sketch: Manual → Software → Outsourcing → AI
This sketch is your org chart on automation. At the top, a crowd of stick figures grinding away with manual...
David Protein Bars: Great headline + Grabbing Image
Dessert-Like Protein Bars: 20g, 0g Sugar takes the guilt out of chocolate cravings. The hero image screams luxury: in-your-face bars,...
Elon Musk: Autonomous Businesses Win: Scale Faster, Cost Less
Autonomous businesses are like Optimus Prime in that shirt: they transform once and then keep fighting for you all day....
Andrew Miklas: Make AI Your Product Strategist, Not Coder
Most people talk about AI like a supercharged junior dev. This YC reel flips it. The hoodie, plain background, and...
Screens are bad, Books are good
This sketch nails what great copy does. The phone sits there, flat and lifeless. The book, though, throws a crazy...
Cause and Effect with 1st, 2nd, and 3rd order consequences
Look at the image: one heavy black domino gets hit, then a clean row of lighter dominos lines up behind...
Neville's Work Less, Earn More Playbook
Most people try to make more money by stacking on more hours. Neville flipped it. He built a system where...
Turn Your Behance Into a Client Magnet
Potential clients scroll Behance like Tinder: one second per thumbnail, then swipe. That Hofmann air-conditioner visual stops the scroll cold...
Burj Khalifa Air Conditioning Ad
This ad takes a boring product (an air cooler) and turns it into a literal skyscraper-bending beast. One gust from...
Authority ads for hiring pre-training HVAC technicians
This hero image should sit at the top of your Hire Pre-Trained HVAC Techs Today page. One confident technician in...
Postcards That Book HVAC Maintenance Appointments
This postcard is built to book HVAC maintenance appointments, not win design awards. Big family photo screams comfort, giant headline...
Gandy Air Conditioning Ad
These Gandy Installations ads prove you can sell air conditioning without a single iceberg, thermostat, or sweaty armpit shot. Instead,...
Trade Burnt Pots for Better Coffee
This image does all the selling before you even smell the coffee. On the left: a shiny but generic drip...
Make A Product That Does Your Marketing
Those red LEGO brick clogs do not look real. They look like a Photoshop joke that somehow escaped the screen....
Aaron Epstein: Make Your Agency a High Margin Software Business
In the reel, a solo speaker in a plain black shirt sits at a simple wooden table against a bold,...
Make Advisors Show Up With One Weekly Update
Advisors ghosting you? Investors forget your name a week after wiring money? One scrappy weekly email can flip that. This...
Use Real-Life Tension To Stop Scrolling
This frame looks like a local news crime scene: truck door open, hands in the air, masked stranger in the...
Charlie Munger Choose One Idea, Execute Relentlessly
That screenshot says it all: a wall of tiny dots slowly disappearing until only two are left at the finish...
Target The Songs People Loved At 17
That chart basically screams one thing: if you want people to feel something, play the songs they loved at 17....