Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!
The best copywritng makes people...
This is a frustrating piece because it says "The Best Copywriting Makes People" ........then it goes on to list:F ----N-H-B---K-But...
Ikigai = Good + Love + Needs+ Paid
This cool image shows that Ikigai ("a passion that gives value and joy to life") is best found when you...
6 Copywriting Formulas
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...
Big ole numbers are good
For social proof sections I love the concept of showing a BIG NUMBER and smaller text explaining it. Like this...
Shinesty “Emails Suck” email signup:
The humorous popup “Emails suck, ours don’t.” from Shinesty piques your curiosity about the emails you'll receive.
Write a business E-Newsletter in 5 Steps
Five Simple Steps Copywriters Use to Write a Business Newsletter
Anatomy of a Successful Print Campaign
This print ad template outlines essential elements for a successful ad campaign.
Meeting Flyer Template
This is a simple, easy-to-fill-out meeting flyer template that can be printed on any printer.
If you don't get what you want, it's a sign either that you did not seriously want it, or that you tried to bargain over the price.— Rudyard Kipling
Democracy is a technology to prevent Civil War— Balaji Srinivasan
8 qualities of a great swipe
When you save a "swipe" for your own swipe file, it's best if it has as least one of these...
"You just proved that these signs work" bus stop sign
Spotted in Orlando these signs grab people's attention letting them know these signs DO in fact work. Kind of reminds...
A real business is a well oiled machine that can run without you. A side project needs you involved all the time.— Sam Parr
The absolutely insane travel schedule of a comedian
One of the careers I'm fascinated by is the stand-up comedian. Their schedules and lives are SO insanely weird compared...
The Anatomy of Great Newsletter Design
To create an engaging newsletter, simply fill in your email newsletter following this template with callouts.
Newsletter Template with formatting
This is a straightforward template for creating an email marketing newsletter.
How much does it cost to advertise on social media chart
This chart provides a detailed overview of the advertising costs on the major social media platforms.
Be adjacent to expensive transactions. If you sell an $80,000 car and get a percentage, it could be a lot of money.
You can change your perception of something with simple language changes: “I’m scared” = "I’m excited." "I’m tired" = "I’m warmed up." "I’m lazy" = "I’m anxious to do something."
1960's 7-Up "Sea Air" Print Ad
This is an eye-catching ad for 7-Up, trying to get people to use 7-Up for their highball drinks.The copy reads:Nothing's...
AI rapid progress
This is a quick demonstration of how rapid AI has been progressing (even since early 2022). Every 3 to 4...
$3,000,000 email copy I did for a farm company
Nev updated three emails for a farming company that brought in $3 Million dollars.
Here's how to interview a boring guest
How Nev turns boring guests into exciting interviews.
The Perfect Facebook Ad template with callouts.
This "Perfect Facebook Ad" template from EngineScout includes callouts explaining why each element is essential for your Facebook ads.
