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kh komie sign

David Komie Attorney That Rocks Billboad

You don’t expect a dreadlocked rocker to be your personal injury attorney. But that’s exactly why this Austin billboard stands...

Ads/Print Ads/Copywriting
Apr 11, 2018

Waze explainer video

Ever click on a video and suddenly “get it”? That’s the magic of a great explainer video. It breaks complex...

Ads/Copywriting/Videos
Apr 10, 2018
Digg-headline

Foam roller catchy headline

Sometimes one clever name drop can make an ordinary product sound extraordinary. This ad grabbed attention instantly by pairing a...

Ads/Copywriting/Headlines
Apr 5, 2018
Ikigai Formula

Ikigai Japanese formula for finding “reason for being” in life

Ever seen a campaign that just feels right? It connects emotionally, looks great, solves a need, and makes money. That’s...

Ads/Formulas/Motivation
Mar 28, 2018
photography-flyer

Photography One-Pager

This plain-looking flyer crushed it around Austin. No logos, no slick design—just a clean headline, photos, and a phone number....

Ads/Print Ads/Flyers
Mar 28, 2018
wordpress-flyer-posted

Wordpress Flyer

Sometimes the strongest marketing isn’t a social ad or slick funnel—it’s a piece of paper pinned to a bulletin board....

Ads/Print Ads/Flyers
Mar 28, 2018
friars club

The Friars Club Text Message Ad

This pub could’ve listed band names on a boring flyer. Instead, they made it look like an iMessage chat between...

Ads/Print Ads/Event Marketing
Mar 28, 2018
derek-social1

Profile Photo: Derek Halpern With Neutral Disdain

This one photo says it all. Same face, same expression, same lighting. Yet when people see it framed as “Dating,”...

Ads/Copywriting/Profile Photos
Mar 26, 2018
derek-social2

Profile Photo: Derek Halpern With Suit And Power Pose

Look at this image. Same guy, same pose, same lighting. But one word swap—from “Social” to “Dating” to “Business”—and people’s...

Ads/Copywriting/Profile Photos
Mar 26, 2018
Ad
ramit-social1

Profile Photo: Ramit Staring You Down

Three photos. Same guy. Totally different reactions. Social viewers see him as “confident,” daters call him “attractive,” and business folks...

Ads/Profile Photos/Images
Mar 26, 2018
neville-social9

Profile Photo: Neville Dressed Indian

One photo. One person. Three totally different vibes. In a red kurta, this guy looks confident and fun in a...

Ads/Copywriting/Profile Photos
Mar 26, 2018
neville-social7

Profile Photo: Neville Casually Sitting

One picture. Three audiences. Totally different takes. This image shows how social, business, and dating platforms interpret the same photo...

Ads/Copywriting/Profile Photos
Mar 26, 2018
neville-social5

Profile Photo: Neville Smiling And Crossing Arms

One photo. Three labels. Three completely different reactions.Call it “business” and people see competence. Call it “social” and he’s fun....

Ads/Copywriting/Profile Photos
Mar 25, 2018
neville-social2

Profile Photo: Neville Smiling Really Big

One photo. Three contexts. Wildly different reactions.Social? He’s “fun and confident.”Business? Suddenly he’s “likable but not competent.”Dating? “Trustworthy and attractive.”Nothing...

Ads/Copywriting/Profile Photos
Mar 25, 2018
neville-social11

Profile Photo: Neville Smiling On Website

Wild how one photo can tell three totally different stories. Same guy, same look—but label it “Dating,” “Social,” or “Business”...

Ads/Copywriting/Before and After
Mar 25, 2018

Scratch Explainer Video

Scratch doesn’t sell “learn to code.” It sells fun, creativity, and instant results. That’s why millions of kids drag colorful...

Ads/Copywriting/Motivation
Mar 24, 2018
sonic sign

Sonic Sign

First, Sonic fires a shot: “Our ice cream machine works…” A clear jab at McDonald’s broken machine meme. Then, when...

Ads/Copywriting/Restaurant Signs
Mar 24, 2018
hardrock cafe

Hard Rock Cafe

That massive glowing guitar outside every Hard Rock Café is more than decoration. It’s a branding bullseye that screams music,...

Ads/Restaurant Signs/Data
Mar 24, 2018
mk-citizen-dirty-dancing-feature-13th-february-2014

Dancing Advertorial

This ad isn’t really about dance steps. It’s about that electric, movie-scene moment when you feel unstoppable. The “Dirty Dancing”...

Ads/Copywriting/Motivation
Mar 24, 2018
Ad
loreal-paris-studioline-quarter-page-advertorial-series

L'Oreal Paris Advertorial

This L’Oréal x Seventeen ad doesn’t scream “Buy now.” Instead, it whispers beauty secrets while sliding product bottles into every...

Ads/Print Ads/Copywriting
Mar 24, 2018
weight-loss-rapidloss

Rapid Loss Advertorial

This old-school Rapid Loss advertorial is a masterclass in tackling pain points head-on. It doesn’t just sell a shake—it sells...

Ads/Copywriting/Before and After
Mar 24, 2018
curiousity

Headlines that get them curious

That little sketch says it all—a puzzled stick figure staring at a box labeled “Mystery BOX.” You can almost feel...

Ads/Copywriting/Motivation
Mar 21, 2018
say-whaaat

Headlines that tell them a surprising fact

That doodle above? It’s exactly how you want customers to react when they read your marketing. Surprised. Curious. Hooked. Marketing...

Ads/Copywriting/Headlines
Mar 21, 2018
show-the-value-copywriting

Headlines show what an amazing value it is

People decide value by comparing. This sketch nails it: a $12 pizza that’s gone in minutes vs. a $12 recipe...

Ads/Copywriting/Headlines
Mar 21, 2018

Command Palette

Search for a command to run...