
Showcasing best-sellers ad with text mockups
Branch Basics nails it with this ad. No fancy lifestyle shots. No overcomplicated text. Just their top products, clearly labeled,...

Public sign and private sign
Two signs, one message–but one is way more memorable. The first city sign politely bans fireworks. The second one, a...

Vibe Marketing an ad with ChatGPT
This remake of Ernest Shackleton’s “Men Wanted” ad shows how quickly AI can turn a concept into a fully formed...

"College Is Broken" Palantir Ad
Palantir’s ad headline hits like a sledgehammer: “College is broken.” In six words, it taps straight into frustration felt by...

Codie Sanchez’s thoughts on how Dave Ramsey’s studio works
Codie Sanchez visited Dave Ramsey’s HQ and shared what she saw — a masterclass in mission-driven execution. Three buildings, live...
Your product is 100x more important than “good web design”
Jason Cohen from WP Engine dropped a truth bomb: they spent time and money fixing what they thought was “poor...
If your business isn’t making $100,000/mo do this…
Alex Hormozi dropped a simple but gut-punch truth: if your business isn’t at $100K/month yet, you probably just need more...

Cool Anduril autonomous warplane hiring ad
Anduril Industries dropped a gem of a hiring ad: “Built for superheroes in combat. Built by dads in Ohio.” It’s...

Microsoft's first homepage in 1994
Back in 1994, this was Microsoft’s official homepage. No fancy animations. No responsive design. Just a bold layout that worked...
Reframing AI to make you more powerful.
Balaji’s viral post flips the “AI is stealing jobs” fear into something way more exciting: AI makes anyone capable of...

What could this possibly be?
You don’t have to know what’s inside this massive green-wrapped mystery delivery to stop scrolling. You just have to know...

Podcast Intro Copywriting Advice from Reddit
Ever sat through a podcast intro that felt like a LinkedIn resume? Snooze fest. This Reddit gem nails how to...

AI by 2027 Graph
This chart from Daniel Kokotajlo’s “AI 2027” scenario shows one thing crystal clear: AI growth isn’t linear—it’s exponential. Once machines...

The High Cost of Overpaying vs. the Power of Fair Pay
This graphic nails a simple but painful truth: pay execs too much, and your business bleeds. Get it right, and...

Hemingwrite smart typewriter
The Hemingwrite isn’t just a gadget. It’s a brilliant case study in selling focus as a luxury. It looks vintage,...

1956 Ogilvy "The man from Schweppes is here" print ad
David Ogilvy did something wild in 1956: he turned Schweppes’ real-life CEO, Commander Edward Whitehead, into an icon. The ad...

Microsoft Teams vs. Slack
This chart says it all: Microsoft Teams rocketed to 75 million daily users by 2020, while Slack crawled to around...

Codie Sanchez's Newsletter Income Chart
Codie Sanchez built a media empire from a simple newsletter. This chart breaks down how that one email turns into...
Only ultra luxury people have access to this pt 2
I once hopped on a private jet with a super-rich friend. Lux seats, perfect snacks, no waiting, no stress. But...

S&P 500 Index Average Annual Total Returns
This chart hits hard: miss just 10 of the S&P 500’s best days in 30 years, and you lose more...

Mr. Pooper Scooper Funny Truck Decals
A black pickup with “Mr. Pooper Scooper” on the side asks a hilarious question: “Is poop a pain in your...
Only ultra luxury people have access to this pt 1
Eli, the travel guy, breaks down the wild world of luxury travel — think private islands, staff for every guest,...

How to succeed in a job
Starting a new job is a lot like launching a new brand. You’re the “new thing,” and everyone’s forming impressions...

Peak Car Design Simplicity
Remember these? Three knobs. One job each. No screens, no menus. Just pure, brain-dead-simple usability. The Marketing Principle Here This...