“The Decoy Strategy” gives three options but it makes the most sense to buy the large because it’s only a...
I was at a Matt Gray in-person conference and saw this slide made by his social media manager
Generally success seems to be a combination of a couple of things: Solid talent + Savvy business sense + 15...
This easy chart defines how you can solve pretty much any problem through first principles by breaking it down into...
This "Swiss Cheese Model" tries to find out the multi-causes of aviation accidents with this framework. For example, this 2018...
David Friedberg tries to predict the governments master plan using this "Three Legs On A Stool" analogy. Tariff Implementation: Friedberg...
Listen - Listen to problem, ask questions. Options - Present options see what they like. Transition - Transition into asking for money.— Noah Kagan
When you save a "swipe" for your own swipe file, it's best if it has as least one of these...
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...
To create an engaging newsletter, simply fill in your email newsletter following this template with callouts.
This print ad template outlines essential elements for a successful ad campaign.
This graphic shows what was done to a SaaS landing page that increased conversions by 179%
Elon Musk created these five steps to help SpaceX to make less mistakes.
Seven simple formulas for each section of a landing page, making it easier to build an effective one.
Cool breakdown of a way to make a Hero Section on a website.
A way to nail down market problems and product ideas.
Here is a great way keep your day balanced between work, sleep, family, friends and self.
Mastering interviews can be tough, but this cheat sheet simplifies the process with common questions and valuable tips for crafting...
Life advice from Sam Altman.
A cool list of 15 time management tips to keep you on task.
This one-pager shows 6 easy tips to create better landing pages. Helping you boost your conversions.
This step-by-step guide is perfect for launching a successful SaaS businesses. It walks you through each key step.
The standard AIDA Formula is still one of the most useful things in copywriting a person can learn, look at...