Latest
SOCIAL PROOF BEEHIIV

Social proof copy on newsletter host beehiiv website

Beehiiv’s landing page to convert Substack users is a masterclass in credibility marketing. It doesn’t scream, it shows—with real creators,...

Copywriting/Social Proof/Advice
Mar 11, 2022
POLLINATE.EMAIL HOMEPAGE SOCIAL PROOF

Great homepage images that explain the service

Pollinate’s homepage nails the balance between clarity, proof, and motivation. Right away, you know what it does and why it...

Copywriting/Home Pages/Advice
Mar 11, 2022
GROWTH SPRINTS.CO BOOK A CALL PAGE

Book a call landing page for consultant with great copy

Ever booked a call and wondered, “How long will this take?” Exactly. Growth Sprints kills that doubt before it starts....

Copywriting/Home Pages/Advice
Mar 10, 2022
footaction rewards page

Great copywriting for Footaction rewards program sales page

Foot Locker’s FLX launch nails one of the best questions in marketing: What’s in it for you? They lead with...

Copywriting/Data/Advice
Mar 6, 2022
dominos rewards program

Domino's pizza rewards program landing page

Most loyalty programs confuse people with complicated tiers and fine print. Domino’s flips that by keeping it ridiculously simple: earn...

Copywriting/Advice/Sales Pages
Mar 6, 2022
above the fold homepage

Great headline and limited options for marketplace user

The moment you land here, the message smacks you: “Turn gift cards into discounts.” Boom. Clear, valuable, instant understanding. No...

Copywriting/Social Proof/Headlines
Mar 2, 2022
landing page cap one

Landing page image that shows feature benefits

This signup page for Capital One Shopping’s Price Protection is a masterclass in visual communication. Instead of paragraphs of text,...

Before and After/Images/Sales Pages
Mar 1, 2022
book sales page long form copy

Long form sales page for book

Jay Steinfeld’s site is a great example of how to turn a book landing page into a mini marketing funnel....

Copywriting/Emails/Sales Pages
Feb 26, 2022
service description with good graphics

Social media scheduler does a good job using graphics to describe service

This is a masterclass in feature-benefit pairing with clear visuals. Each section of Later’s landing page shows the product doing...

Copywriting/SaaS Pages/Images
Feb 24, 2022
give-legacy-pricing

Interesting pricing model on sperm testing/freezing company

Legacy’s pricing page nails how to turn simple tiers into a story. Instead of the boring “Basic / Standard /...

Copywriting/Pricing/Advice
Feb 15, 2022
homepage with images that sell and describe product

Homepage with images that describe & sell

The Capital One Shopping page is a masterclass in showing—not telling—value. The layout instantly communicates what the app does: saves...

Copywriting/Home Pages/Images
Feb 12, 2022
about page

About page for cashback app that sells

Most “About” pages are snooze-fests. Ibotta’s? It’s practically a sales funnel in disguise. Every section sells, reassures, and nudges you...

Copywriting/About Pages/Images
Feb 12, 2022
pricing sneaker brand

Built in scarcity pricing structure

This pricing screen looks like two options, but it’s really one. Either you pay yearly and get instant access, or...

Copywriting/Pricing/Advice
Feb 11, 2022
fabric-stain-brush-ad

Fabric Brush Product Image Descriptions

This fabric stain brush listing nails visual storytelling. Each image shows what the brush does, how it’s used, and why...

Copywriting/Images/Sales Pages
Feb 9, 2022
music fest above the fold home page

Great above the fold homepage for music festival

This Stagecoach Festival graphic nails the “get tickets now” formula. The design instantly communicates everything fans need: who’s playing, when...

Home Pages/Images/Advice
Feb 8, 2022
music fest homepage

This music festival homepage has everything you need to sell tickets

Boston Calling nails its homepage layout. Before you even scroll, you get the headliners, prices, and a ticking countdown. Boom...

Event Marketing/Copywriting/Home Pages
Feb 8, 2022
social proof email newsletter homepage

Email newsletter homepage displays social proof with blurbs from popular journalists

Most sites beg you to sign up. NextDraft just shows you who already did. Their homepage lists quotes and blurbs...

Copywriting/Quotes/Testimonials
Feb 7, 2022
pricing model

Pricing compared to industry standard pricing model

Playbook nails the art of price comparison. Their pricing page doesn’t just tell you they’re cheaper—it shows you in a...

Ads/Copywriting/Pricing
Feb 7, 2022
Span-A-Smarter-Electric-Panel

Great "Product Explainer" Homepage from Span.io

SPAN.io turned a dull household necessity into a must-have smart-home upgrade. Their homepage starts with the powerful line: “SPAN reinvented...

Copywriting/Home Pages/Headlines
Feb 4, 2022
email newsletter landing page

Email newsletter landing page limits viewer to one action

Morning Brew’s landing page does one thing really, really well: it forces a single action. There’s no scrolling, no menu,...

Copywriting/Emails/Home Pages
Feb 2, 2022
headline copy landing page cta

Great above the fold copy for mobile landing page

This landing page from The New Paper is a masterclass in clarity. In less than five seconds, you know exactly...

Copywriting/Headlines/Images
Jan 19, 2022
email landing page

Homepage page giving great expectations

The Hustle’s sign-up page is pure marketing gold. In just a glance, it nails what most landing pages miss —...

Copywriting/Home Pages/Headlines
Jan 18, 2022
Enhanced-Experience-for-Twitter-BlackMagic-so-Magic-Sidebar

Awesome BlackMagic.so Homepage

This homepage nails the SaaS formula. Within seconds, you know what it does, who it’s for, and why it’s worth...

Copywriting/Home Pages/SaaS Pages
Dec 15, 2021
Gumroad-–-Sell-what-you-know-and-see-what-sticks

Retro GumRoad.com Homepage

Gumroad went full 80s with its homepage. Neon colors, hand-drawn illustrations, and playful copy make it feel like a comic...

Copywriting/Home Pages/SaaS Pages
Dec 6, 2021

Command Palette

Search for a command to run...