Ski resort turns a negative review into an ad
Snowbird Ski Resort pulled off a marketing magic trick: they used a negative review as their headline. Instead of hiding...
Foundr Consulting Course Sales Page
This Foundr checkout page looks simple, but it’s packed with trust and urgency triggers that make buyers feel comfortable hitting...
Side-bar testimonials on CodeMentor
CodeMentor does something clever on their developer directory page. As you scroll through profiles, a sidebar shows real client reviews...
Award Winner Testimonial Example
ZeroBounce does something super smart here. They don’t just say they’re great at email validation. They show it by featuring...
Casper Testimonials.
Casper doesn’t just sell a mattress—they sell the feeling of waking up pain-free. This review could’ve been a simple “5...
Peer Reviews
Look at that Yelp review. One photo, a few exclamation points, and suddenly you’re craving dessert. That’s social proof in...
Press Reviews
That photo is mouthwatering. But what really makes it powerful is the headline above it: a glowing Los Angeles Times...
Video Testimonials
Nothing sells like a happy customer telling their story. This image shows the formula done right: a student talking casually...
Case Studies For Testimonials
Big case studies look fancy, but few people actually read them. The DealDoktor example shows how slicing a case study...
Social Media Post Testimonials
One customer Facebook post can do more than a thousand ads. Check out Katharine’s post above: she’s thrilled, she names...
Quote Testimonials
Nothing says “trust me” like a real customer beaming with pride. This B-School example nails it: three colorful portraits, three...
FreeAgent Testimonial Page
FreeAgent nails the art of testimonials. Their “Buzz” page isn’t one dull wall of quotes—it’s a living, breathing trust machine....
Business Catalyst Testimonial Page
Business Catalyst nails this with their “Success Stories” section. Instead of dry testimonials, they use smiling faces, real quotes, and...
ElegantThemes Testimonial Page
You’re about to buy a plan from ElegantThemes. Credit card in hand. Then, bam — you see a lineup of...
99designs Testimonial Page
Most review pages feel like a corporate afterthought. 99designs flips that. Their testimonials page looks more like Yelp — full...
FreeAgent Testimonial Page
FreeAgent’s testimonial page feels alive. On the left, detailed customer stories bring credibility. On the right, they display a constant...
mHelpDesk Video Testimonial Page
Most testimonial pages look like overproduced commercials. mHelpDesk skips that. Their customer videos feel like casual Zoom calls — no...
Decadent Cakes Testimonial Page
No glitter, no gimmicks—just cake fans bragging about how good it tasted. Decadent Cakes nailed the testimonial page by letting...
The Screenshot Testimonial
Real praise beats polished copy every time. This tweet is a perfect example — a real person thrilled about a...
The Compare To Other Products Testimonial
Sometimes the smartest marketing move is just showing the facts clearly. This mop comparison chart is a perfect example. In...
The Real Use Case Testimonial Picture
Ever see a testimonial and instantly believe it? That’s what happens when you mix honest quotes with real photos of...
The Star Rating Testimonial
There’s a reason “This Book Will Teach You How To Write Better” proudly flaunts its 5-star reviews — they do...
The Testimonial + Link to Product
Most testimonials just praise a product. This one goes further—it sells. Jenny’s quote about training videos instantly builds curiosity, and...
The Business Testimonial
That IBM logo isn’t just blue—it’s pure trust currency. When a big-name brand gives you a testimonial, it’s more than...