Entrepreneurship 20 years ago
20 years ago I was in a college entrepreneurship club with 200 members. Only 2 people out of 200 actually...
Neville's 40th Birthday
Last week was my 40th birthday, and I'm thankful to have friends/fam that surprised me with like 2 weeks worth...
1956 Tubeless Tire Magazine Ad
I like this ad because the headline copy and image work together to show the part of your car that...
YouTube Shorts cold emails
The most common cold email I got this year was people/agencies offering to make YouTube Shorts, IG Reels, TikTok Clips...
Incentivising content creators
When you incentivize something....you get more of it. Around 2003 Google introduced its ad product called AdSense, and it literally...
Simple Twitter Content Calendar
This is a simple content calendar for Twitter.
Copywork exercise
CopyWork is a copywriting exercise where you hand-copy ads to learn how they were written. When you learn piano you...
“Month-Long Experiment” ideas for 2023
I'm currently thinking through my 2023 goals, and perhaps some “Month-Long Experiment” ideas for 2023 plus their desired results. Here's...
Short video results
I've been very resistant to these "Shorts" videos for a while....but I'm not gonna deny some of these results. Suuurreee...
Feature, Benefit, Experience.
Can you simply describe your own product/service with this framework? Example 1: Feature: Sun cream. Benefit: No sun burn. Experience:...
This Is Earl Nightingale
Here's a funny story how over the years I've swung the price of this book (This Is Earl Nightingale) from...
Chance of winning lottery compared to guessing a BitCoin private key
Your odds of winning a PowerBall lottery are 1 in 292,000,000…which is insane. But your change of guessing a BitCoin...
Funny illustration about notifications and work
This graphic is so true 😂 A single notification on your phone can destroy deep thinking time so easily. Here's...
Every new technology get negative press
It's fun to re-visit history and see every new technology get negative press for a while while it disrupts the...
Project chainsaw
I did a fun project today: Step 1.) Bought a chainsaw on a long pole Step 2.) Climbed onto the...
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Human attention spans changes because of TikTok and Shorts
This sentiment has been popular lately: "People's attention spans have become shorter because of TikTok and Shorts." Human "attention spans"...
Main twitter uses
Here's what I mainly use Twitter for 😂 Interestingly enough, just dicking around and harassing friends often gets a lot...
Copywriting Course 404 Error Message Drawing and Pitch
This is one of the the error messages that gets shows on Copywriting Course when someone clicks members-only material. The...
Funny library sign
This library sign uses some humor to show that you shouldn’t eat in the library. If this sign wasn’t humorous,...
Creativity comes from absorbing many things
This great graphic shows that creativity can be stirred up by consuming many different types of information, and mixing it...