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Most urgency ads yell about discounts and deadlines. This Imodium ad quietly drops a mortifying question: “Where will you be...
If your business feels chaotic, steal this simple idea: map every tool to one clear job. The image above is...

This old-school Chase Manhattan ad nails the emotional side of art trusts in one image: a serious collector, a room...

Eight Sleep announces new products like a luxury streetwear brand. One photo, one bold line, and suddenly a nerdy sleep...

Us vs Them ads work because they let your prospect make a snap decision. One glance at the side‑by‑side comparison...

This graphic is a before-and-after of a chaotic content stack getting steamrolled into one clean lane called Riverside. Instead of...

If you treat AI like a lazy shortcut, it will happily make you obsolete. Treat it like a power tool,...

Your credit cards are quietly stuffed with offers, but you only get paid if you tap “Add to Card” over...

If your credit card is getting murdered by random AI subscriptions, this Apps & Tools Pyramid is your life raft....

Most podcasters say they want “great guests,” but that’s vague and useless. The image above fixes that with a punch-in-the-face...

This ad nails something most marketers miss: it doesn’t start with tech, it starts with a feeling. One glance and...

Obituaries are supposed to be boring. But this one accidentally reveals the real-life origins of several characters from The Simpsons,...

Nothing bonds strangers on the internet faster than pointing at an old gadget and going, “Oh man, I had that.”...

This billboard doesn’t shout a brand name at you. It makes you work for it. At first glance you see...

This vintage Chase Manhattan ad nails one big idea: when customers go abroad, they don’t want a giant institution, they...

This graphic is a $200,000 staring contest between two robots on wheels. On top you’ve got Waymo’s sensor porcupine, bristling...

When people ask what permanent exterior lighting really costs, they’re not just asking for a dollar figure—they’re asking what they...

Bell Telephone didn’t just run ads, they ran origin stories. This 1960 Boys’ Life comic turns a dry topic—long‑distance infrastructure—into...

Most marketers complain that AI copy sounds robotic, cringe, or like a Twitter feed with a caffeine problem. The ad...

Metaphors sell money better than spreadsheets ever will. This old Chase Manhattan ad nails it: a giant chained “nest egg”...

This Tesla Mafia chart is a masterclass in storytelling with one image. In a single glance, it shows how 17...

That stick figure drawing says everything you need to know about marketing. One person is literally shoving a bright yellow...

Old ads were masters at turning annoying problems into easy, fast fixes. This Fitch dandruff ad doesn’t just sell shampoo,...

This graphic shows the whole game: with AI, the hard part isn’t typing words, it’s steering and polishing. The top...

Billionaires are weirdly useful lab rats. They’ve already maxed out the money game, so what’s left is the truth: what...

This one sketchy-looking DEXA ad is a booking machine waiting to happen. The $50 price, doodled scanner, and big red...

Most offers are like locked bottles: they technically have value, but your prospect has to work to get to it....

Nothing says “fast global bank” like a giant purple hippo in sneakers. This old Chase Manhattan ad turns a slow,...

This is what a stunt looks like when it’s doing its real job: selling the brand. A white car is...

Most founders are out here begging people to buy their SaaS for $99 a month while the real money is...
What I dislike more than AI Slop is what I call "AI Foam".
It's when generally smart, insightful people send you something that is clearly AI generated and lacks their usual sharp insight or point of view.
AI slop is easy to ignore because it's often just random people posting random stuff online -- often as content or comments.
AI foam is more insidious because these are people you *know* and respect and you know they're capable of critical thinking and clear communication.
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AI slop is easy to spot. It’s the generic junk clogging feeds everywhere. But the dangerous stuff is what Dharmesh...

Marketing equals putting content in their face. This doodle nails it: one little stick figure is literally shoving a big...

This graphic punches you in the wallet on purpose. On the left: VOIS, a one-time $59 payment for 100+ AI...

Most job ads read like that tiny block of specs at the bottom of this Dodge Tradesman ad. But the...

Swipe: The classic "Us Vs Them" comparison is a great way to showcase your product! It works like this: Here's...

Most billboards scream at you. This one writes you a love letter. In a busy subway tunnel, a giant cream-colored...