
How Starbucks uses Psychological Triggers
I like this picture from Tom Pestridge that breaks down physiological triggers Starbucks uses for their different sized.Here's what he...

High converting landing page template (for apps)
This is a cool template for a basic landing page. I don’t remember where I saved this from so sorry...

Before/After results section on webpage
I like this simple before & after for results to describe what a service can do for you.

AI Social media creation tool ads on Instagram.
A persuasive Instagram ad for AI social media creation tool has everything a landing page would have on it.

Make sure you're solving an actual problem
This is a great reminder from Jason Cohen, the founder of WP Engine, that you should be solving a customer...

Mini-Split Air Conditioner ads from Pioneer.
Great comparison ad on social media for Pioneers Air Conditioning showing the difference between a window unit and the Mini...

Good mosquito repellent solution ads.
This social media nailed a simple solution for getting rid of mosquitoes. Plus the FOMO create in this last chance...


The Five Levels of Motivation
The top five motivation that leaders use are toxic fear, extrinsic motivation, intrinsic motivation , play, creativity, expression, and love.Alex...

Crappy (yet grabbing) ad!
I love ads that look so crappy that they actually get you to click. I otherwise would never have clicked...

Sell 10X more right now
Gary Halbert’s hotdog stand trick = instant sales lesson. I break it down and show how you can use the...

Fear-based (yet effective) email subject headline
The Citizen app sent me this email, and it definitely got me to open.The funny thing is I assumed the...


The elements of change: what happens when one is missing
Great chart showing the effects of missing a piece of the elements of change.

SwipeFile.com Email Signup Split Test
Here were the 5 contestants, and most people thought Version A would win:Take a look at the different versions: Version...

Vitalik Buterin shows his personal focuses for 2025.
Vitalik Buterin shares his goals for 2025 on twitter keeping him transparent and accountable. And my personal focuses for 2025:Ethereum,...

What employees really need
What employees really care about — and what companies keep getting wrong.


How to find your Ideal Client Persona
Five simple yes and no question to ask your self if you should work with a client. ❤️ Was I...

Matt Gray "Clickable" Emails
This is a great email from Matt Gray. On Saturdays, he sends out his full-length email newsletter, but every Wednesday,...

Turn your advice into stories ad
I didn't REALLY love this ad, but it got my attention with the headline. I personally thought the text was...


Stress Levels and Performance Curve
This colorful chart shows the different types of stress and how they affect your performance.

"What are you trying to say here?
Dwarkesh has a great point: If you simply ask someone "what are you trying to say here" it generally gets...

Cool headline: Finding trends before they take off
This is a really cool headline saying “We help companies find exploding trends before they take off” alongside a nice...

Instagram ad promoting a work club
Fun Instagram ad promoting the first neighborhood work club in Austin, Texas.

Jaspr Air before/after
This shows a very specific (97.1%) reduction in air mold in one hour with this visual with the Jaspr.

Oura Ring featured metrics ad
This ad seen on Reddit for the Oura Ring shows feature bubbles below the product showing the metrics it can...


Your Zone of Genius Venn Diagram
This Venn Diagram what you enjoy, what you need and what you are good....and THAT'S where you make money!Many people...

Different ways to make eggs
To me, an image like this packs in a lot of data in a very easy-to-understand method.

Cool book visuals
This is a cool way Nomadic Matt shows a book and what he likes about the book to his followers.

Failure Before Success
Awesome post by Tom Pestridge on how failure has to come before success. This image nails it — Colonel Sanders...

The Proof Economy - Hiring Builders not Bachelors
This is a really cool article that goes over how people are hiring builders not for bachelors. They don't really...

This 1950s Business Still Makes $6 BILLION per year
Sam tells the story of how the "Mushroom King" pivoted from selling mushrooms to a security for important bank documents.


Do you have a business or a job?
If your business falls apart without you, it's not a business—it’s a stressful job, and true freedom comes from building...

Why Patrick Bet-David Hired Ronaldo’s Coach To Train His Son
Patrick Bet-David hires Ronaldo’s coach to train his son who is obsessed with soccer.

How Greg Isenberg would make a sass out of AI.
Rick Isenberg breaks down how he would grow a SaaS business to 100K/month from 0If I had to grow a...

One Hire, Many Hats UpWork Ad
This is a cool ad from Reddit that shows that you can make one hire that will do all of...


Action Gets Reward, Inaction Gets Regret
The price of action is paid once. The debt of inaction is owed forever.Keep starting! Keep asking! 💚

Tropicana Orange Juice rebranding design failure.
This was a cool graphic showing Tropicana’s sales went DOWN after swapping their iconic orange-with-a-straw image for a plain glass...

No one cares if your app is AI powered
This is a great reminder from Greg Eisenberg that no one cares if your app is AI-powered. The AI thing...

Parody Louis Vuitton Toilet Paper ad
This isn't real, but it was like a conceptual ad made from a piece of art that someone made in...

Hilarious lose control ad
This was a funny ad, and a play on words for split testing with control ads...I probably wouldn't have otherwise...

Informational content needs to change
The old way of making informational content by making a giant post with a bunch of SEO keywords is kind...

Justin's Almond Butter Rebrand Made $281 million
Justin’s Almond Butter boosted sales by $281M after switching to a minimalist design featuring a single almond front and center.

Co-working 20% off CTA
These were very localized, geo-targeted ads on Instagram promoting a co-working space with 20% off to get people through the...
Why You’re NOT Rich
This is a cool reminder that sometimes you try something and it doesn't succeed, but the person who succeeded did...


The Everest Goal Setting Framework Pyramid
Cool image showing how stacking tiny goals helps you actually reach the top of the mountain.👉 Figure out your big...

Eye-grabbing ad for copywriters.
An interesting ad to grab a copywriter's attention on how they can use AI.

No matter how rich and famous you become you just end up hosting a podcast
This is pretty hilarious commentary on how everyone rich and famous is doing a podcast!(Obviously not EVERYONE but it's becoming...

AI will grow industries
Garry has a point....every industry that gets "replaced" by AI actually gets reincarnated into a bigger form. They thought the...

PodPitch Free Starbucks Ad
I really liked this ad because it promises you a free Starbucks. A free Starbucks is not a common thing...