6 Copywriting Formulas
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...
Before/After Software Ad for Icon
I LOVE the layout of this ad, where it shows alllllll the different softwares you've gotta use for making ad...
Landing Page Conversion Tips
A cool 10 point checklist for making a landing page or sales page better.
70% Content and 30% Sales = Never Get Mad
At AppSumo, we emailed nearly a million people every day.But instead of getting flagged as spam…people loved opening the emails!Here’s...
Hard Truths to un-f your life
This post got removed from Reddit by the time I posted it (probably because it has a small pitch to...
Everyone wants your email address
Pretty much every website out there wants your email address....why is this?Well it's because IT'S THE ONLY DIRECT CONNECTION TO...
Familiarity Blindness
"Familiarity Blindness" is when you look at your own page sooooo many times that it becomes difficult to update it...
The best copywritng makes people...
This is a frustrating piece because it says "The Best Copywriting Makes People" ........then it goes on to list:F ----N-H-B---K-But...
Copywriting Course Sales Page
This sales page for the Copywriting Course features testimonials, a roadmap, an overview of the community, and a tour of...
The Perfect Facebook Ad template with callouts.
This "Perfect Facebook Ad" template from EngineScout includes callouts explaining why each element is essential for your Facebook ads.
AI Bic Hair Tie Ad
With the new ChatGPT 4o image model, you can now make all sorts of cool ad variations just by typing...
Shinesty “Emails Suck” email signup:
The humorous popup “Emails suck, ours don’t.” from Shinesty piques your curiosity about the emails you'll receive.
Sweetgreen Fries Ingredients (Us -vs- Them) Ad
This is a GREAT ad by Sweetgreen which shows how many ingredients other fries have versus their own. As people...
60,000x improvement in capability in 24 years
This is a fun comparison of Apple products from 2001 being able to store 1,000 songs...and now your watch can...
Find stuff people already buy, and do it cheaper or better
This is a cool piece of advice that finding something people ALREADY BUY is a strong signal they want that...
If you are tired, then do it tired
This is solid advice that sometimes you will be tired, and instead of backing away you should just do it...
Ayo Yoga's 10% off signup form
Trade your email for a 10% discount on Yoga wear with this simple signup form.
1960's 7-Up "Sea Air" Print Ad
This is an eye-catching ad for 7-Up, trying to get people to use 7-Up for their highball drinks.The copy reads:Nothing's...
Sales Page Outline with PAS formula
A clear outline for a simple sales page using the PAS formula (Pain, Agitate, Solution).
Hormozi Simple Email SOP
This is a simple framework to send out emails with value.This is slightly in jest, but overall the format is:1.)...
Big numbers on a pitch deck are helpful
Designer Anthony Miller gives some good advice that large numbers in your pitch deck design makes everything so much more...
I wish I started earlier
This is a cool graphic showing that while YES you could've started something earlier, you still have soooo much time...
$3,000,000 email copy I did for a farm company
Nev updated three emails for a farming company that brought in $3 Million dollars.
Cheap Clients -vs- Expensive Clients
A hilarious visual representation of how much a cheap bargain-hunting client will ping you, versus a more expensive client. Most...
Dharmesh's "Strong Market Need" Graph
Dharmesh Shah, founder of giant public company HubSpot gives the advice that it's often best to go after a problem...
Copywriting Course image-based sale email
This is an awesome email from Copywriting Course for a promotion. What's cool about this is the image-based theme throughout...
Your product is 100x more important than “good web design”
I resonate with this because too many times I’ve seen companies redesign their whole websites (a big project) because their...
Instead of this, try this ad
This is an ad run by Austin Netzley from 2X, and it shows a cool "don't do that, do this"...
One bad day, but longterm good
This is an awesome visual that just because something is down one day, doesn't mean it's a big deal in...
YouTube email uses gif's to show features
This great email from YouTube uses the ole "Show, Don't Tell" method to showcase some new features. It doesn't need...
Ikigai = Good + Love + Needs+ Paid
This cool image shows that Ikigai ("a passion that gives value and joy to life") is best found when you...
The downfall of AI wrapper companies
AI wrapper companies had to readjust their models once ChatGPT came out for free.
Ramp calendar after buying
This is an interesting section from Ramp's sales page: A section saying "Here's what you can get done with Ramp...
Noah KaganWhat people don't see
This is a cool concept from Noah Kagan. He says in his Tweet:Justin Bieber: 285 songs, 85 hits (30%)Taylor Swift:...
Beavis and Butthead Mural SXSW Hotel Vegas
I saw this awesome Beavis and Butthead as hipsters (or something) outside of Hotel Vegas in Austin during SXSW.The Mural...
Ikea Severance Ad
This amazing ad from Ikea uses all Ikea products to re-create the Severance TV show cubicle layout:
How I Increased This Busines Revenue By 50% In A Month Using Copywriting
Nev discusses his Shoe Hospital experiment and explains how a simple sign increased the number of walk-in customers.
Homepage for professional charity gala auctioneer
This is a GREAT landing from Gabriel Butu who is a professional auctioneer from Florida. The page has great elements...
Bark Box email signup if written by a dog
Bark Box created a funny signup voice by using a dog's voice to write their email signup form.
Marketing Ideas one idea a week email signup
This email signup offers a weekly marketing idea and has over 31,000 subscribers.
Be good at business or be good at investing
Nev shares an investing tip that he learned from Warren Buffett.
Getting good sleep tips
I love the simple use of a sleeping person with arrows pointing to each part along with a simple tip...
Empty Head, Full Mouth
This is the representation of having an empty head, but a full mouth. Meaning someone isn't very educated on a...
Here's how to interview a boring guest
How Nev turns boring guests into exciting interviews.
Take the path more painful in the short term
Cool piece of advice:“Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the...
AI generated BIC "Pencil Hair Tie" ad
Generated by Salma on X, this is a cool AI generated BIC ad for a pen, and it showcases that...
Sam ParrNick Gray goes backstage at a conference with Sam Parr
In this video Nick Gray takes you backstage with Sam Parr and Neville Medhora and others at the Newsletter Marketing...
Landing Page wireframe with callouts.
This landing wireframe page beautifully highlights the hero section, showcases inspiring testimonials, emphasizes key features, and invites action with compelling...