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🎤 The SWIPES Email (Friday, June 26th, 2026)

SWIPES Email
Newsletter
·
Updated on Aug 28, 2026·
swipes-email-madmen-style-banner.png

Written by human Neville, proof:

Swipe:

This is a super high-on-page-time ad that we created (it makes people try to fill in the blanks so they dwell on it):

unnamed-1781788011374.png

It was one of the ads sent to me through a daily email from ​Remix​.

You signup one time and every weekday we send you a fresh new idea. If literally ONE IDEA hits you in the right way, you've ROI'd back your money 10x or more.

It's been super useful so far, my buddy Sam added his whole marketing team to the emails:

We've got a bunch of people signed up and are quickly adding features. If you have a business or website, signup to ​Remix​ and get daily ideas for improving it sent to you everyday.

Wisdom:

Sometimes I see a social media post and at first thing it's cheesy, but then realize I'm screenshotting it and saving it 😂

This is one of them about focusing on the task at hand, and ignoring the crowd:

img-4968-1782253566736.jpeg

Interesting:

In our ​​community​​ a guy named Gerard Dawson was going to a startup conference where a lot of his target audience was (software companies who needed better sales pages) so he wore this simple t-shirt that says "COPYWRITER" on it.

Here's Gerard wearing the shirt to the conference:

image-1782136787415.png

What's crazy is the number of responses this simple t-shirt got! He said there were 3 main reactions to the shirt:

Reation to shirt chart

He left the conference with $5,000 worth of contracts.....because of a $22 shirt!!

Picture:

I did a podcast with Tim Soulo of ​Ahrefs​ (a $150m/yr SEO company) and learned where he thinks SEO is going:

We'd known each other online-only for years, but finally met up in Austin last week!

We got dinner afterwards and got to chat even more there:

It's cool to hear from someone on the forefront of the SEO world what their views are on how it's changing, where it's going, and best/worst practices.

​Watch the pod here →

Essay:

I've been seeing more and more local companies doing "influencer campaigns" by simply inviting influencers out and throwing a party for them.

This is a new waterpark that's trying to generate buzz, and they're inviting anyone with 10,000+ followers to see it before anyone else:

The crazy thing is if even ONE of these influencers posts something that goes mega viral, this can be ROI-positive for them instantly.

Splurge:

Companies you already use put AI into their products and makes them 10x more valuable.

Here's an example:

​Kit​ just released a thing where it skims your email list for "valuable readers" and lists out all their socials. Now I can browse through my email list and see prominent readers like this:

Or I can see stuff like this where if a bunch of high value people joined this week, I can see who they are, where they signed up to etc:

This is SUPER COOL because I pay the same amount for ​Kit​, but get more as AI enables features like this.

Hope you have a great weekend!
Sincerely,
Neville Medhora

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