2,461 Pieces of Advice and Quotes That Share Great Wisdom

From marketing advice and wisdom to entrepreneurial tips to financial tips. Learn from the best to succeed. Maybe pickup just one solid piece of advice here that could change your life.

standard-vs-personal-stories

Make more "personal" posts about a topic

Ever notice that most “how to” articles sound the same? That’s because they are. The difference between forgettable content and...

Copywriting/Data/Advice
Jun 28, 2020
no-buzzwords

Avoid confusing "buzzwords" in your copy

Buzzwords sound fancy but usually say nothing. The left side of this image tries to impress; the right side actually...

Ads/Copywriting/Before & After
Jun 27, 2020
multiple-ctas

Don't add too many CTA's

Most marketers cram five different CTAs into one email. “Join,” “Click,” “Call,” “Read more,” “Buy.” The reader freezes, overwhelmed by...

Copywriting/Emails/Images
Jun 27, 2020
html-vs-plain-open-rate

Plain Text vs. HTML Emails

HubSpot tested plain-text vs HTML emails, and the results were wild. Turns out, the fancier your email looks, the worse...

Emails/Data/Advice
Jun 26, 2020
sms-read-time-graph

SMS Reach

If you need eyes on your message right now, SMS is king. This chart shows 90% of text messages are...

Copywriting/Data/Advice
Jun 26, 2020
multitasking-and-productivity-graph

Effects of Multi-Tasking on Productivity

This graph hits hard: the more tasks you juggle, the less time you actually spend on any of them. Once...

Data/Quotes/Advice
Jun 25, 2020
email-roi-graph

Email ROI vs Other Mediums

This chart smacks you with a truth bomb: for every $1 spent, email produces $40. That’s nearly double SEO and...

Emails/Data/Advice
Jun 25, 2020
faster-than-a-ferrari

"Faster than a Ferrari"

The Citroen “Faster than a Ferrari” ad is pure marketing genius. It grabs attention by twisting a negative into a...

Ads/Print Ads/Copywriting
Jun 25, 2020
trigger-24-sugarman

Sugarman Trigger #24 - Hope

Look at that happy little stick figure standing on the edge — hopeful and ready to leap. That’s exactly what...

Ads/Formulas/Copywriting
Jun 25, 2020
trigger-23-sugarman

Sugarman Trigger #23 - Familiarity

Ever notice how you instantly trust a Coke or McDonald's ad? That’s not magic. It’s familiarity. As Joe Sugarman highlights,...

Ads/Formulas/Copywriting
Jun 25, 2020
trigger-22-sugarman

Sugarman Trigger #22 - Specificity

Ever notice how oddly specific numbers just feel more believable? The image above nails it: “66 people joined the Kopywriting...

Formulas/Copywriting/Data
Jun 25, 2020
trigger-21-sugarman

Sugarman Trigger #21 - Guilt

Ever get a tiny pang of guilt when a charity sends you a free sticker or address labels? That feeling...

Ads/Formulas/Copywriting
Jun 25, 2020
email-follow-ups-to-response-rate

Follow-Up Emails and Response Rates

Most people quit after one email. Big mistake. This chart shows the response rate actually peaks on the second follow-up—almost...

Emails/Data/Advice
Jun 24, 2020
interruptions-and-flow-graph

How interruptions affect productivity and flow

Ever think a quick Slack reply won’t hurt? Spoiler: it does. This graph nails it — a simple 5-minute interruption...

Data/Images/Advice
Jun 24, 2020
trigger-20-sugarman

Sugarman Trigger #20 - Human Relationships

People buy from people, not robots. Joe Sugarman nailed this with his “Human Relationships” trigger — the idea that just...

Formulas/Copywriting/Images
Jun 24, 2020
trigger-19-sugarman

Sugarman Trigger #19 - Simplicity

This image nails a timeless truth: simple sells, complex repels. Two product pages—one packed with boxes and buttons, the other...

Formulas/Copywriting/Data
Jun 24, 2020
trigger-18-sugarman

Sugarman Trigger #18 - Exclusivity, Rarity or Uniqueness

Ever wondered why a beat-up vintage car can sell for millions? Or why people camp overnight for a limited sneaker...

Ads/Formulas/Copywriting
Jun 24, 2020
trigger-17-sugarman

Sugarman Trigger #17 - Instant Gratification

That little “Buy” button means more when the reward comes fast. People crave quick wins and instant results, so the...

Formulas/Copywriting/Advice
Jun 23, 2020
trigger-16-j-sugarman

Sugarman Trigger #16 - Sense of Urgency (Scarcity)

Ever notice how “ending soon” or “limited stock” makes people buy faster? That’s the scarcity trigger in action—one of the...

Formulas/Copywriting/Data
Jun 23, 2020
scotch-tape-print-ad

Scotch Tape Unique Benefits Print Ad

This vintage Scotch Tape ad is weirdly brilliant. Instead of selling tape as a boring office supply, they framed it...

Ads/Print Ads/Copywriting
Jun 23, 2020
trigger-15-sugarman

Sugarman Trigger #15 - Curiosity

That little “?” above someone’s head in the image says it all. Curiosity pulls people in. Sugarman nailed it: when...

Formulas/Copywriting/Videos
Jun 23, 2020
trigger-14-j-sugarman

Sugarman Trigger #14 - Desire to Collect

Joe Sugarman knew something about human psychology that most marketers miss: people love to complete sets. Whether it’s model plane...

Formulas/Copywriting/Advice
Jun 22, 2020
michi ramen home page

Michi Ramen Home Page

Michi Ramen nails what every restaurant site should do: make it insanely easy to eat. You land on the page...

Copywriting/Home Pages/Images
Jun 22, 2020
trigger-13-sugarman

Sugarman Trigger #13 - Desire to Belong

We all want to fit in somewhere. Joe Sugarman nailed it when he said the “Desire to Belong” is one...

Formulas/Copywriting/Motivation
Jun 22, 2020

Command Palette

Search for a command to run...