Latest
turn-your-advice-into-stories-ad.png

Turn your advice into stories ad

This ad nails attention right from the headline: “Consistently turn your advice into stories!” It’s bold, clear, and promises transformation....

Ads/Copywriting/Headlines
May 20, 2025
percentage-of-vehicles-in-accidents.jpg

Percentage of vehicles in accidents

This Tesla chart shows something wild: accidents drop the more the car drives itself. Humans cause more chaos than code....

Copywriting/Data/Images
May 20, 2025
high-converting-landing-page-template-for-apps.png

High converting landing page template (for apps)

This wireframe is a masterclass in keeping things stupid simple. Every section leads users one clear step closer to clicking...

Copywriting/Websites/SaaS Pages
May 20, 2025
20-fitness-rules-for-anyone-over-40.jpg

20 Fitness Rules for Anyone Over 40

This one-pager from Dan Go is a marketing workout plan. It’s visually simple, full of value, and laser-focused on a...

Copywriting/Images/Advice
May 19, 2025
beforeafter-results-section-on-webpage.png

Before/After results section on webpage

This ProductLed visual nails what every marketing message should do—it shows transformation. Not features, not specs, but actual change. The...

Ads/Copywriting/Before and After
May 18, 2025
fear-based-yet-effective-email-subject-headline.png

Fear-based (yet effective) email subject headline

This Citizen app email nailed one thing: immediacy. The subject line “Another Offender Moved Near You” triggers an instant emotional...

Copywriting/Emails/Headlines
May 18, 2025
HarryStebbings
Harry Stebbings
@HarryStebbings
The biggest lie we are all telling ourselves: AI will not lead to mass unemployment, it will just make us more efficient. Simply not true. Mass unemployment is coming to sales, marketing, customer support, success. We have to face reality.

What do you think of this marketing take on unemployment?

AI isn’t coming for all marketers—just some. The game has split into three levels, and knowing where you play determines...

Copywriting/Tweets/Data
May 17, 2025
warren-buffets-simple-deficit-ending-plan.jpg

Warren Buffet’s simple deficit-ending plan

Warren Buffett’s “5-minute fix” for the federal deficit is a masterclass in incentive design. His idea is brutally simple: tie...

Copywriting/Motivation/Money
May 16, 2025
eye-grabbing-ad-for-copywriters.png

Eye-grabbing ad for copywriters.

A bold orange background. Giant white letters screaming “COPYWRITERS WE STILL <3 YOU.” That’s it. No fluff, no hype, just...

Ads/Copywriting/Headlines
May 14, 2025
mini-split-air-conditioner-ads-from-pioneer.png

Mini-Split Air Conditioner ads from Pioneer.

Pioneer nailed this comparison ad. It’s simple, visual, and instantly communicates value without paragraphs of text. Marketing Analysis The image...

Ads/Copywriting/Before and After
May 14, 2025
ai-social-media-creation-tool-ads-on-instagram.png

AI Social media creation tool ads on Instagram.

This Holo AI ad doesn’t look like a typical Instagram Story ad. It’s a full-blown landing page squeezed into a...

Ads/Copywriting/AI
May 13, 2025
good-mosquito-repellent-solution-ads.png

Good mosquito repellent solution ads.

This ad from Tougher Than Tom shows how to stop the itch both literally and figuratively. Simple product, clear problem,...

Ads/Copywriting/Images
May 12, 2025
the-five-levels-of-motivation.jpg
Posted by Alex LiebermanAlex Lieberman

The Five Levels of Motivation

Most people kick off their careers powered by fear or money. It works… until it drains you dry. This visual...

Ads/Copywriting/Motivation
May 11, 2025
instagram-ad-promoting-a-work-club-switchyards.png

Instagram ad promoting a work club

This ad from Switchyards nails the art of simple, sticky messaging. No fluff, no buzzwords — just one strong claim:...

Ads/Instagram/Copywriting
May 11, 2025
hilarious-lose-control-ad.png

Hilarious lose control ad

Omniconvert nailed attention with this ad. It uses a clever play on words about “losing control” — a phrase from...

Ads/Instagram/Copywriting
May 10, 2025
co-working-20-off-cta.png

Co-working 20% off CTA

Industrious ran hyper-local Instagram ads to fill its new coworking spots. Each ad targeted people near a specific location, showcased...

Ads/Copywriting/Tweets
May 10, 2025
Posted by Noah KaganNoah Kagan

Why Patrick Bet-David Hired Ronaldo’s Coach To Train His Son

Patrick Bet-David did something most parents wouldn’t: he hired Cristiano Ronaldo’s personal coach to train his soccer-obsessed son. It’s a...

Copywriting/Motivation/Videos
May 9, 2025
crappy-yet-grabbing-ad.png

Crappy (yet grabbing) ad!

This ad for BugBug.io looks like it was made in Microsoft Paint by a 12-year-old. But that’s exactly why it...

Ads/Copywriting/Design
May 9, 2025
profit-margin-by-industry-list.png

Profit Margin by Industry List

Some industries are money-printing machines, others barely scrape by. The charts here show banks and finance companies with sky-high margins...

Ads/Business Ideas/Copywriting
May 8, 2025
swipe-file-popup-email-signup-test-2.png

SwipeFile.com Email Signup Split Test

SwipeFile tested five versions of their email signup popup, and Version A crushed it with a massive 367% lift in...

Signup Forms/Copywriting/Pop Ups
May 8, 2025
matt-gray-clickable-emails.png

Matt Gray "Clickable" Emails

Matt Gray’s Wednesday emails are masterclasses in curiosity and simplicity. No images. No fluff. Just a short note and a...

Copywriting/Emails/Headlines
May 8, 2025
gregisenberg
GREG ISENBERG
@gregisenberg
literally no one cares that your app is "ai-powered" people pay for products to save time, get paid, escape reality or feel something.

No one cares if your app is AI powered

Greg Eisenberg nails it: no one pays for “AI.” They pay for results. Too many startups lead with “we use...

Wisdom/Copywriting/Tweets
May 8, 2025
asmartbear
Jason Cohen
@asmartbear
You (should) have had to describe the “problem your product solves” 100+ times. Your customer is formulating it in a real-time answer, while distracted with a flood of Slack messages about some fresh emergency. So when 𝘺𝘰𝘶 say it, the customer should say, “Ohhh, 𝘺𝘦𝘴,

Make sure you're solving an actual problem

Jason Cohen (founder of WP Engine) dropped a gem: if you can’t clearly say what problem your product solves, maybe...

Business Ideas/Wisdom/Copywriting
May 8, 2025
hatch-restore-alarm-clock-ad.png

Hatch Restore Alarm Clock "Prescription" Ad

Hatch nailed this ad by packaging its sleep device like a doctor’s prescription. It’s playful, relatable, and instantly positions the...

Ads/Copywriting/Images
May 8, 2025

Command Palette

Search for a command to run...