3,030 Copywriting Examples From the Present and Past
Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.
9 more months to complete your goals
Ever looked up and realized Q1’s gone… and your plans never left the spreadsheet? This image nails that feeling: January,...
A fun & cheap joy in life is getting a carwash!
Sometimes the best marketing comes from showing genuine joy. This photo of someone relaxing in their car wash “spa moment”...
Show your work, not your tools
This graphic nails a simple truth: people don’t care how fancy your tools are—they care about what you create. The...
“Handwritten” estimate flyer grabs attention
Imagine finding what looks like a personal note on your doorstep. You pick it up, curious. It’s not a mass-printed...
When you’re trying to hit the quota 😂
This image looks wild—a pile of flour-covered chicken paired with a headline that stops your scroll cold. But behind the...
Sender reputation's value
Everyone obsesses over writing that “perfect” email subject line. But the truth? Your sender reputation matters way more. Think of...
“I haven’t been broke since I was 17, and have always had several years of savings ready!!”
In boom times, flashy “get rich fast” stories dominate. But when markets turn, people start listening to the slow-and-steady crowd....
The Male Mid-Life Crisis by Nancy Mayer:
When Noah Kagan posted a photo of The Male Mid-Life Crisis (recommended by Neville Medhora), it hit that sweet marketing...
Remember that people pay money for things that:
These two happy stick figures look pretty satisfied, right? That’s because they found something that actually helps them. Every product...
Wal-Mart’s First Print Ad in 1962
This 1962 newspaper ad from the very first Wal-Mart in Rogers, Arkansas shows how to launch big… even when you’re...
17 equations that changed the world
This post showing 17 Equations that Changed the World racks up over 9k likes because it hits a sweet spot:...
Super generalized business card
Most business cards are boring. Name, title, email, phone. Done.But Dave Miller’s card? It’s a chaotic list of everything from...
1920 One Night Cough Syrup
Look at that label. “One Night Cough Syrup.” Filled with alcohol, cannabis, chloroform, and morphine. Yikes. But the marketing? Genius....
1961 Ford Econoline “Price Advantage” Ad
The 1961 Ford Econoline ad doesn’t waste time. Big headline. Clear promise: “America’s lowest priced pickup.” Everything else just backs...
Have you ever wondered how I blast out 50,000+ emails a week to this newsletter?
Ever seen a tool that makes something complicated feel stupid simple? That’s ConvertKit for email marketing. The dashboard, automations, and...
Cloud of Influence
Back in the day, people found you through one clear path. Google → blog → email → sale. Easy.Now? It’s...
1912 mail order house plans
In 1912, this ad screamed: “$759 BUYS THE MATERIAL FOR THIS HOUSE.” For readers of Popular Mechanics, that sounded like...
Call to action based pizza ad:
In 1979, Jeno’s Pizza Rolls pulled off one clever marketing trick. They ran an ad asking people to write a...
Lots of medical tourism data in simple chart
This simple chart comparing surgery costs across countries does something powerful: it shocks you. A $170,000 heart valve replacement in...
1951 “Instructional” Orange Juice Ad
This vintage orange juice ad doesn’t just sell juice. It sells quantity. Instead of saying “Drink orange juice,” it says...
Testimonial + Pic for the ultimate social proof
Parachute nails it with this ad. One quote, one elegant photo, and boom—you instantly believe the product’s good. No clutter,...
Show Don’t Tell
Most businesses talk about what they do. The smart ones show it. These before-and-after shots say more than any slogan...
Awesome stuffed pasta guide
Ever been lost in a sea of pasta names? This infographic nails a complex topic in one glance. It’s simple,...
1975 “Recession Copy” for Wrangler Jeans Ad
During the 1975 recession, Wrangler hit a marketing bullseye: they promised Americans they’d get every penny’s worth from their jeans....