
Bravado Spice's home page video pop-up
Bravado Spice Co nails the “welcome popup” game. Before you even scroll, you see rich red hot sauce dripping down...

Funny Photoshop Ad
This sign nails humor-based marketing. It shows a “before and after” of a guy’s body… except the transformation comes from...

Home page with explainer videos
Veed.io nails one of the oldest truths in marketing — show, don’t tell. Instead of describing their product in long...

Awesome and simple portfolio home page site
Cem Hurturk’s personal site nails the “simple but powerful” vibe. It’s one page, light on copy, and heavy on clarity....

Reddit Coronavirus mask meme
This meme nailed public health messaging better than most official campaigns. It’s a funny cartoon explaining why people should wear...

Noom Pricing Page
Noom’s pricing page is a masterclass in gentle persuasion. After a long onboarding quiz, users hit a screen letting them...

Coronavirus mask infographic
Fine turned a boring mask comparison into a masterclass in visual persuasion. Their side-by-side infographic makes one product look like...

Built With Three Tiered Pricing Structure
This pricing chart nails the “three-tier technique” perfectly: Basic, Pro, and Team. The Pro plan isn’t just in the middle—it...

BuiltWith Pricing Page
BuiltWith nails the psychology behind a killer pricing page. Three plans, bold colors, and one clear winner — that middle...

Glide Apps Home Page
Glide’s homepage doesn’t waste a second telling you what it does — it shows you. In seconds, your brain gets...

Glide App Demo GIF
This short gif does more selling than a two-minute explainer video. Glide doesn’t tell you how easy their app builder...

Stream Labs Dual Option Pricing
Streamlabs nails the pricing layout here. They make the yearly option look like the obvious, smarter pick. It’s bold, highlighted,...

Free Copywriting Guides
Ever wished you could get a crash course in copywriting from a pro… without paying a cent? That’s what CopywritingCourse.com’s...

How To Make Maximum Money In Minimum Time – by Gary Halbert:
Gary Halbert didn’t need fancy design or big budgets. He sold using raw copy that punched readers in the face...

Breakthrough Advertising – by Eugene Schwartz:
This is Breakthrough Advertising by Eugene M. Schwartz. It’s a $249 legend that cracks open how ads actually sell. Not...

A Whack on the Side of the Head – by Roger Von Oech
Roger von Oech’s A Whack on the Side of the Head is a creativity classic that helps you see everyday...

Save The Cat – by Blake Snyder
This book on screenwriting snuck into marketing circles for a reason. Save The Cat! by Blake Snyder breaks stories into...

This Book Will Teach You How To Write Better – by Neville Medhora
This book cover is a masterclass in clear, confident copy. No fancy design. No clever gimmicks. Just a direct promise:...

Getting Everything You Can Out of All You’ve Got – by Jay Abraham
Jay Abraham’s book Getting Everything You Can Out of All You’ve Got is a masterclass in doing more with what’s...

Ogilvy on Advertising – by David Ogilvy:
This book cover screams confidence. Huge, black, all-caps letters that practically yell “I know what I’m talking about.” Just like...

Advertising Secrets of the Written Word – by Joseph Sugarman:
This unassuming white book, Advertising Secrets of the Written Word by Joseph Sugarman, is basically the Rosetta Stone for copywriters....

The Boron Letters – by Gary Halbert
The Boron Letters look like a stack of old typed pages, but inside them are the foundations of modern copywriting....

Efficient Layout for lots of information Breaking Bad episodes
This chart nails what most dashboards get wrong: clarity. It takes five seasons, dozens of episodes, and turns that into...

Funny NASA "Buzzword Generator"
In 1966, NASA made fun of jargon with a hilarious “Buzzword Generator.” It let you mix fancy words like “systematized,”...