2,946 Copywriting Examples From the Present and Past
Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.

EBITDA Explained in one image
Ever heard Buffett call EBITDA “bulls**t earnings”? That’s because this little acronym likes to make companies look way shinier than...

Naval Ravikant How to Get Rich
Naval’s viral “How to Get Rich” post isn’t just wealth advice. It’s a masterclass in positioning ideas that spread like...

Software in AI - RAAS (Results As A Service)
Dharmesh from HubSpot nailed it with this one. His idea: RaaS (Results as a Service) is the future. Instead of...

Hormozi Simple Email SOP
If writing emails makes you cringe, Alex Hormozi has a fix: a three-step “Email SOP” that keeps things simple and...

Another cute PostHog email
Billing limit emails are usually the worst. You read them, sigh, and move on. But PostHog flipped that on its...

Huel "Pricey Takeout" Ad
Huel’s “Ditch Pricey Takeout” ad is already a clean, modern hit. But remix it into a vintage 1980s style and...
Democracy is a technology to prevent Civil War— Balaji Srinivasan
You can change your perception of something with simple language changes: “I’m scared” = "I’m excited." "I’m tired" = "I’m warmed up." "I’m lazy" = "I’m anxious to do something."

The best copywritng makes people...
This poster from ABC Copywriting is maddeningly good. It says, “The best copywriting makes people…” and then leaves you hanging...

8 qualities of a great swipe
A great swipe isn’t just something that looks good—it’s something that makes you stop, learn, and act. The image above...

1960's 7-Up "Sea Air" Print Ad
This 1960s 7-Up ad shows a playful scene on a ship deck — two friends mid-game, one grinning with a...
Ikigai = Good + Love + Needs+ Paid
This simple graphic nails a big truth: the best marketing careers (and campaigns) live at the intersection of passion, skill,...

"You just proved that these signs work" bus stop sign
Saw this in Orlando—a bench ad that literally says: “You just proved these signs work.” It’s clever, funny, and meta....

6 Copywriting Formulas
This chart from Chase Dimond packs a mini-MBA in copywriting onto one slide. It takes the guesswork out of writing...

Big ole numbers are good
See those bright, bold percentages on the screen? They instantly grab your eyeballs and scream credibility. This is how you...

The absolutely insane travel schedule of a comedian
Stand-up comedy looks nothing like your average job. Louis C.K.’s 2025 tour proves it: 107 shows, 69 cities, 28,000+ miles...
$3,000,000 email copy I did for a farm company
Sometimes, a few words can grow crops of cash. Nev helped a farming company rewrite just three emails—and those emails...

Shinesty “Emails Suck” email signup:
Shinesty’s email signup popup hits hard and funny: “Emails suck, ours don’t.” Instantly, you know what they offer and how...

The Anatomy of Great Newsletter Design
If your newsletter looks messy, readers bounce. This visual from EmailLabs shows a clean blueprint every marketer should steal: headline,...

Write a business E-Newsletter in 5 Steps
Most newsletters flop because they’re random info dumps. This visual from ClassyWriting nails how to fix that with a clear...

Newsletter Template with formatting
This email template nails the basics — clear structure, visual hierarchy, and obvious calls to action. It’s clean, repeatable, and...

Anatomy of a Successful Print Campaign
This visual breakdown nails what makes a print ad succeed: clarity, focus, and a strong call to action. It’s not...

The Perfect Facebook Ad template with callouts.
This visual from EngineScout breaks down exactly what makes a Facebook ad pop. It’s not rocket science. It’s structure. Each...

Meeting Flyer Template
This meeting flyer nails something most marketers forget: clarity sells. It’s not flashy, but every section has a job. Title...
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