2,946 Copywriting Examples From the Present and Past
Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.
Peak Car Design Simplicity
Remember these? Three knobs. One job each. No screens, no menus. Just pure, brain-dead-simple usability. The Marketing Principle Here This...
60,000x improvement in capability in 24 years
Apple’s billboards show how to make tech marketing insanely simple. In 2001: “1,000 songs. In your pocket.” In 2025: “60...
How raising the price helped us
Mike Fieldman was selling air purifiers. Business was fine, but not crazy. Then he did something wild: he raised the...
Fun English words that make speaking fun
This chart is a goldmine of quirky English words that make any conversation (or marketing copy) way more fun. Forget...
AI generated BIC "Pencil Hair Tie" ad
A brilliant AI-generated ad shows a woman’s bun held together with a BIC pen and the line “Twisting hair since...
"Always know where every deal stands" ad
This Monday CRM ad nails a universal sales pain point right in the headline: “Always know where every deal stands.”...
Giant Bitcoin Whitepaper at CoinBase Office
Walk into Coinbase’s Mountain View office and the first thing you see isn’t a cheesy list of company values. It’s...
Tesla CyberTruck Steer By Wire System Design
Look at this image. Tesla stripped away all the mechanical clutter in the Cybertruck and replaced it with a clean,...
iPhone Dynamic Island Notch Sensors
At first glance, that black notch at the top of your iPhone looks like wasted space. But it’s actually a...
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Strange McDonald's "Breakfast & Bic" Ad
In the 1980s, McDonald’s ran this head-scratcher: buy a breakfast, get a free Bic razor. Breakfast and shaving don’t exactly...
What every generation is called by year
People love labels. Always have. This list proves that naming generations didn’t start with Millennials or Gen Z. We’ve been...
SwipeFile Signup A/B Split Test
Sometimes the ugly duckling is already a swan. SwipeFile.com ran a 3-week A/B test on their signup form, trying four...
AI focused email pop signup form with 3 freebies
This popup nails clarity and value in seconds. The bold headline “Power Your Practice with AI” instantly tells therapists what’s...
Instead of this, try this ad
Austin Netzley’s ad for 2X nails one of the simplest and most effective ad formats around: the “before and after”...
Noah KaganWhat people don't see
Most people only see the winners. That one viral post, that one ad that crushed it. But behind every “hit”...
Swiss Cheese Aviation Accident Framework
Ever seen the Swiss Cheese Model from aviation safety? It’s a perfect metaphor for marketing fails. Each “slice” is a...
Ayman Al-AbdullahTask Values For Prioritizing or Delegating
This image is a productivity smackdown for busy marketers. It visually slices your day into $10, $100, $1,000, and $10,000...
Huel AI Ad
Neville Medhora posted a tweet showing how ChatGPT can now rewrite ad copy instantly and perfectly. He even referenced the...
Cheap Clients -vs- Expensive Clients
This meme nails a universal freelancer truth: cheap clients cost more in time, stress, and attention. The Slack badge says...
Copywriting Course image-based sale email
This promo email from Copywriting Course nails one thing perfectly: personality through visuals. Every line, image, and doodle makes it...
Sam ParrMoneyWise Podcast Download Numbers from Sam Parr
This spreadsheet gives a peek into MoneyWise, a podcast quietly pulling tens of thousands of downloads per episode. No flashy...
Noah KaganNoah Kagan book recommendation - It’s Not About the Bike
Lance Armstrong’s memoir isn't selling cycling. It's selling transformation. The title alone reframes the story from competition to comeback, from...
Deleted Reddit sales advice
This old-school list nails it: sales isn’t about slick talk or fancy tech. It’s about solving real problems for real...
Cool email pop-up says they "refund random orders"
Most popups beg for your email with weak sauce like “Join our newsletter.” Snooze.Rixx Eyewear did it right. Their popup...