2,948 Copywriting Examples From the Present and Past

Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.

Meme-Ad-from-HeroPost
Posted by Neville MedhoraNeville Medhora

Meme Ad from HeroPost

This ad from Heropost uses a popular meme format to make a strong pricing statement. Instead of boring charts or...

Ads/Instagram/Copywriting
Jun 11, 2023
brain-power-grape-nuts

Selling supplements in 1909

This old Grape-Nuts ad from 1909 could practically run on Instagram today. It promises “Brain Power” and throws in enough...

Ads/Print Ads/Copywriting
Jun 10, 2023
nevs-jaspr

Jaspr which makes high end air purifier

When wildfires blanketed cities in orange haze, Jaspr didn’t just wait it out—they launched early. Smart move. They had a...

Ads/Copywriting/Splurge
Jun 8, 2023
removing-stains-image

The ULTIMATE way to spread your advertisement

Here’s a secret weapon from the OG advertising legend, David Ogilvy: make ads people actually want to keep. Take his...

Essay/Ads/Copywriting
Jun 8, 2023

If I was born 200 years ago.

Most marketers focus on growth hacks and funnels. But sometimes, your biggest creative boost comes from gratitude. The Marketing Lesson...

Wisdom/Copywriting/Motivation
Jun 8, 2023
Lex-Fridman-on-perspective

Lex Fridman on perspective

Lex Fridman nails a simple truth here: you’ll find what you look for. The same goes for marketing. If you...

Copywriting/Quotes/Advice
Jun 7, 2023
bruce-lee-workout

Bruce Lee Workout

This image nails it: Bruce Lee’s physique on the left, his exact workout routine on the right. First, it shows...

Ads/Copywriting/Before & After
Jun 6, 2023
minute-maid-orange-juice-ad

Clever OJ ad makes you look closer at it

This classic Minute Maid ad shows a pitch-perfect way to make value visual. Two pitchers. One ruler. One clear winner....

Ads/Print Ads/Copywriting
Jun 5, 2023
1978-Ford-Pinto-Ad

1978 Ford Pinto Ad

No headline. No copy. Just a shiny green Ford parked in golden sand. And it totally works. This ad doesn’t...

Ads/Print Ads/Copywriting
Jun 2, 2023
Ad
Kings-Coronation-Guinness-Beer-Ad

King’s Coronation Guinness Beer Ad

This Guinness ad is a masterclass in minimalism and timing. It shows what looks like an upside-down bottle cap, but...

Ads/Print Ads/Copywriting
May 31, 2023
how-your-house-is-looked-at
Posted by Neville MedhoraNeville Medhora

How your house is looked at meme

This meme nails a universal truth: perception changes depending on who’s looking. Your house is the same building, but every...

Copywriting/Funny and Weird/Images
May 28, 2023
ai-tool-list

AI Tools Listicle Chart

This image nails a simple yet brilliant marketing structure: clear categories, short lists, easy scanning. It’s basically visual candy for...

Copywriting/Data/Images
May 27, 2023
mcdonalds-banana-ad

McDonald’s Banana Puns Ad 1976

Old-school McDonald’s nailed this one. The ad screams fun with bright colors, bold fonts, and those groan-worthy puns: “Go Bananas”...

Ads/Print Ads/Copywriting
May 26, 2023
nick-eyeware-ad

Sunglasses Product Images + Features + Price

This ad for Nick Sunglasses nails minimalism. Clean background, crisp photo, and just three simple facts: polarized, UV protection, and...

Ads/Instagram/Copywriting
May 25, 2023
Video-editing-burnout-ad

Video editing burnout ad

Simple. Visual. Clear. That’s the vibe of this BeCreatives ad. Two pieces of toast—one burnt, one perfect—and a punchy line:...

Ads/Instagram/Copywriting
May 24, 2023
lawyer-billboard

Hilariously good lawyer billboard 😂

Driving past lawyer billboards usually feels like déjà vu. Same suits, same serious faces, same “We Win Big” promises. But...

Ads/Copywriting/Outdoor Advertising
May 21, 2023
caveday

“Life having a trainer for work”

Caveday nailed their ad with one line: “Like having a trainer for work.” It instantly explains what the service does...

Ads/Instagram/Copywriting
May 20, 2023
Manifesto-for-Nike

Phil Knight’s 1980 Manifesto for Nike.

In 1980, Phil Knight jotted down Nike’s internal rules. It looked rough, typed unevenly, and had the swoosh stamped on...

Ads/Copywriting/Motivation
May 20, 2023
IRL-Facebook-Marketplace

IRL Facebook Marketplace

Sometimes, all you need is a Sharpie and a cardboard box. This “Moving Sale” sign proves that simple, scrappy marketing...

Ads/Flyers/Copywriting
May 19, 2023
Ad
chef-and-meal-prep-flyer

Super simple private chef and meal prep flyer

This handwritten-style flyer nails local marketing with just two sentences. No fancy design, no clutter—just a clear message and a...

Ads/Print Ads/Flyers
May 18, 2023
copywriting-is-marketing-image

Copywriting is the marketing that feeds your core business

This simple doodle nails a huge truth: copywriting isn’t just for ads—it powers every part of your business. Words are...

Ads/Copywriting/Emails
May 17, 2023
airport-keep-your-distance-texas-sign

Funny sign at Austin Airport

This sign at Austin-Bergstrom International Airport nails local branding while giving a basic safety message. Instead of a standard “keep...

Copywriting/Funny and Weird/Data
May 16, 2023
noise-reduction-image

Noise mitigation visualization

This simple graphic shows 4 ways to block traffic noise from reaching a house. Each method—earth bank, wall, trees, or...

Ads/Instagram/Copywriting
May 14, 2023
looking-for-a-girlfriend-flyer

Why pay for dating apps?? 😂

A guy put up a flyer saying he’s “Looking for Girlfriend!”—with a photo, short bio, and a phone number. It’s...

Ads/Print Ads/Flyers
May 13, 2023

Command Palette

Search for a command to run...