2,949 Copywriting Examples From the Present and Past

Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.

julep-cyber-tuesday-extended-sale-email

Julep Cyber Tuesday Sale

Julep didn’t stop at Cyber Monday. They rolled into Cyber Tuesday with a bold “50% OFF EVERYTHING” banner, extending their...

Ads/Copywriting/Advice
Oct 24, 2020
Video

Cathryn Lavery of BestSelfCo Interview About eCommerce, Shopify & Amazon, and Crowd Funding Products

Cathryn Lavery started as an architect before turning a simple notebook idea into a multi-million dollar business. Her Best Self...

Copywriting/Podcast/Videos
Oct 24, 2020
shopify-black-friday-sales-graph

Black Friday + Cyber Monday Sales Graph

This Shopify chart tells a wild story. On regular November days, sales are steady… then Black Friday hits and order...

Copywriting/Data/Advice
Oct 23, 2020
poppin-cyber-monday-email-gif

Poppin Cyber Monday Email GIF

Sometimes, less is more. This Cyber Monday email keeps it clean: one clear offer, one eye-catching GIF, and zero fluff....

Copywriting/Emails/Images
Oct 23, 2020
canvas-pop-black-friday-email

Canvas Pop Black Friday Email

Black Friday gets messy with confusing deals. CanvasPop cuts through that chaos like a hot knife through butter with one...

Ads/Copywriting/Advice
Oct 22, 2020
brooks-brothers-cyber-monday-email

Brooks Brothers Cyber Monday Email

This Brooks Brothers email nails the art of keeping it simple. No fluff, no gimmicks—just clear info that shoppers actually...

Copywriting/Emails/Advice
Oct 21, 2020
american-eagle-black-friday-email

American Eagle Black Friday Email

This email nails the trifecta of great seasonal offers: clarity, urgency, and irresistible value. The big “40% OFF + FREE...

Copywriting/Emails/Data
Oct 20, 2020
Video

Ranking blog content in the SEO results with Ross Hudgens of Siege Media and Neville Medhora

Ross Hudgens runs Siege Media — an SEO agency that’s ranked on the INC 5000 list four years straight. His...

Copywriting/Podcast/Videos
Oct 20, 2020
amazon-black-friday-tweet

Amazon Black Friday Facebook Ad

Amazon’s “free cat bed” post is genius. No big promo banner. No screaming discount. Just a fluffy cat in an...

Copywriting/Advice/Holiday Promos
Oct 19, 2020
Ad
moo-black-friday-early-bird-sale

MOO Black Friday Early Bird Sale

Instead of fighting in the Black Friday inbox war, MOO zigged where others zag. They launched their Cyber Sale four...

Ads/Copywriting/Images
Oct 18, 2020
jetblue-black-friday-email

JetBlue Thanksgiving Email

JetBlue’s Thanksgiving email isn’t selling—it's entertaining. Instead of a hard pitch, they drop ten travel tips loaded with food puns...

Copywriting/Emails/Holiday Promos
Oct 17, 2020
michael-j-fox-giving-tuesday-tweet

Michael J Fox Giving Tuesday Twitter Campaign

Most brands chase sales on Black Friday. But the Michael J. Fox Foundation flipped the script on Giving Tuesday with...

Copywriting/Images/Holiday Promos
Oct 17, 2020
express-black-friday-homepage

Express Black Friday Homepage

Black Friday is chaos. People are juggling dozens of deals, emails, and timers. That’s why Express nailed it with this...

Ads/Copywriting/Images
Oct 12, 2020
rad-black-friday-facebook-post

Rad Black Friday Facebook Ad

Most brands go wild with flashy Black Friday graphics, countdown timers, and chaos. But this ad from Rad does the...

Ads/Copywriting/Images
Oct 11, 2020
home-depot-black-friday-ad

Home Depot Black Friday Ad

Black Friday is the perfect time to push customers from “one item” to “full upgrade.” Home Depot nails this by...

Ads/Copywriting/Advice
Oct 11, 2020
sephora-black-friday-email

Sephora Black Friday Email

Sephora took a different route for Black Friday. Instead of offering another “20% off” deal, they gave their VIB and...

Ads/Copywriting/Advice
Oct 10, 2020
old-navy-black-friday-instagram

Old Navy Black Friday Instagram

Old Navy nailed the timing here. Right after Thanksgiving, when everyone’s feeling grateful, they dropped a Black Friday deal with...

Copywriting/Advice/Holiday Promos
Oct 10, 2020
22-days-nutrition-black-friday-email

22 Days Nutrition Black Friday Email

This email from 22 Days Nutrition nails the art of curiosity marketing. Instead of revealing the deal upfront, they tease...

Copywriting/Emails/Advice
Oct 9, 2020
chubbies-thighber-monday-ad

Chubbies "Thighber" Monday Ad

Everyone’s shouting about Black Friday and Cyber Monday deals. Chubbies? They went for Thighber Monday. Yep, the shorts brand renamed...

Ads/Copywriting/Holiday Promos
Oct 8, 2020
Ad
barnes-and-nobles-black-friday-twitter

Barnes and Nobles Black Friday Tweet

Barnes & Noble skipped the usual 50%-off Black Friday chaos. Instead, they dropped signed editions of popular books. Smart move....

Ads/Copywriting/Advice
Oct 8, 2020
best time to get braces

Smile at the world billboard

This billboard from Smile at the World Orthodontics is pure marketing gold. It reads: “Best time ever to get braces!”...

Ads/Print Ads/Copywriting
Oct 7, 2020
thunderbird-vintage-ad

Thunderbird Vintage Ad

Look at this headline: “Drinkers of the world, arise. Join the revolution. Drink Thunderbird instead.”It doesn’t just sell a drink....

Ads/Print Ads/Copywriting
Oct 7, 2020
the-hill-side-cyber-monday-email

The Hill Side Cyber Monday Email

This Cyber Monday email from The Hill-Side looks like it came straight out of a ‘90s command prompt. Black screen,...

Copywriting/Emails/Data
Oct 4, 2020
yeti-6-feet-billboard-austin

Clever Yeti Social Distancing Billboard

YETI took the pandemic message and made it cool. Literally. This Austin billboard used one of their oversized coolers to...

Ads/Copywriting/Outdoor Advertising
Oct 3, 2020

Command Palette

Search for a command to run...