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ChatGPT-cheat-sheet-one-pager

ChatGPT Cheat Sheet One-Pager

There’s a special kind of magic when you fit tons of value on a single page. The ChatGPT Cheat Sheet...

Copywriting/Images/Advice
Apr 8, 2023
cheaper-isnt-better-shoe-ad

Cool graphic showing “Cheaper is not better”

Ever tried convincing someone that “cheap” can actually be expensive? This graphic nails it with running shoes. Two pairs side...

Ads/Copywriting/Before and After
Apr 7, 2023
Visually-showing-procrastination

Visually showing procrastination

This ad nails it. It shows what you planned to do (green block: “Project A”) versus what actually happened (red...

Ads/Instagram/Copywriting
Apr 6, 2023
windows-hand-written-flyer

Attention-grabbing Handwritten Window promotion by Andersen

Most printed ads get ignored. But this one looks like a handwritten estimate—complete with scribbles, underlines, and even a little...

Ads/Print Ads/Flyers
Apr 2, 2023
clogged-toilet-van-advertising

Qualifying a prospect in just 3 words

Ever seen a van that makes you want to stop and call immediately? This one nails it. Thornton & Grooms...

Ads/Copywriting/Outdoor Advertising
Apr 1, 2023
White-paint-on-brick-trend-before-after

Before and After Transformation Photos

Before-and-after photos are marketing crack. They instantly stop the scroll, tell a full story, and make people imagine the transformation...

Essay/Before and After/Tweets
Mar 31, 2023
to-do-list

Daily to-do list

This image says it all: a plain yellow notepad, no distractions, no notifications. Just space to think. That’s the same...

Wisdom/Data/Images
Mar 31, 2023
grabbing-retirement-asset-chart

Grabbing retirement asset chart

This “Rule of 25” retirement chart nails what every marketer dreams of: instant clarity. One glance, and you know exactly...

Data/Images/Social Media
Mar 31, 2023
Show-your-work-image

Show your work, not your tools

This graphic nails a simple truth: people don’t care how fancy your tools are—they care about what you create. The...

Copywriting/Tweets/Images
Mar 30, 2023
New-technologies-emerge-quick

New technologies emerge quick

Crazy thought: none of these brands existed 15 years ago—and now they rule the world. This image is a masterclass...

Before and After/Data/Images
Mar 29, 2023
eight-sleep-mattress-simple-graphic

Eight Sleep mattress simple graphic

This Eight Sleep image nails the “show, don’t tell” rule. In one glance, you instantly get it: one person likes...

Ads/Images/Advice
Mar 28, 2023
White-paint-on-brick-trend-before-after

White paint on brick trend before/after

This ad nails one of the oldest marketing tricks: show a dramatic “before and after.” The product? White paint. The...

Ads/Instagram/Before and After
Mar 27, 2023
17-equations-that-changed-the-world

17 equations that changed the world

This post showing 17 Equations that Changed the World racks up over 9k likes because it hits a sweet spot:...

Copywriting/Data/Images
Mar 22, 2023
visual-of-most-visited-countries

Fun visual of most visited countries

This chart shows the most visited countries, but instead of plain bars, it stacks suitcases. Genius move. It turns dull...

Data/Images/Advice
Mar 20, 2023
1961-Ford-Econoline-price-advantage-ad

1961 Ford Econoline “Price Advantage” Ad

The 1961 Ford Econoline ad doesn’t waste time. Big headline. Clear promise: “America’s lowest priced pickup.” Everything else just backs...

Ads/Print Ads/Copywriting
Mar 17, 2023
noah-sxsw-party

SXSW party and panel

At Noah Kagan’s SXSW content creation panel, the crowd was packed, the energy was high, and one attendee stole attention...

Ads/Picture/Tweets
Mar 17, 2023
1912-house-material-ad

1912 mail order house plans

In 1912, this ad screamed: “$759 BUYS THE MATERIAL FOR THIS HOUSE.” For readers of Popular Mechanics, that sounded like...

Ads/Print Ads/Copywriting
Mar 16, 2023
based-pizza-ad

Call to action based pizza ad:

In 1979, Jeno’s Pizza Rolls pulled off one clever marketing trick. They ran an ad asking people to write a...

Ads/Print Ads/Copywriting
Mar 15, 2023
sphere-of-influence

Sphere of Influence

This image nails how modern marketing really works. It’s not just one post or one ad that drives sales anymore....

Videos/Social Proof/Images
Mar 14, 2023
medical-tourism-data-in-simple-chart

Lots of medical tourism data in simple chart

This simple chart comparing surgery costs across countries does something powerful: it shocks you. A $170,000 heart valve replacement in...

Ads/Copywriting/Data
Mar 13, 2023
1951 Instructional Orange Juice Ad

1951 “Instructional” Orange Juice Ad

This vintage orange juice ad doesn’t just sell juice. It sells quantity. Instead of saying “Drink orange juice,” it says...

Ads/Print Ads/Copywriting
Mar 12, 2023
netflix-traffic-data-image

Simple chart shows how much data NetFlix and YouTube take up

Netflix eats up 14.9% of all global internet traffic. YouTube grabs another 11.6%. Together, that’s one-quarter of all internet use....

Motivation/Data/Images
Mar 11, 2023
parachute-bathtub-ad

Testimonial + Pic for the ultimate social proof

Parachute nails it with this ad. One quote, one elegant photo, and boom—you instantly believe the product’s good. No clutter,...

Ads/Instagram/Copywriting
Mar 10, 2023
Nev-hail-Mary-book

Project Hail Mary

When someone raves about a product so much that they lend it out repeatedly, that’s powerful organic marketing. The photo...

Books/Splurge/Images
Mar 10, 2023

Command Palette

Search for a command to run...