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chiquita-banana-ad

1967 "What does a banana have to be to be a Chiquita?" Ad

This 1967 Chiquita ad nailed it. A banana… being compared to a Marine’s physical exam? Wild. But it worked. The...

Ads/Print Ads/Copywriting
Apr 23, 2023
gpt-4-exam-performace-vs-students

GPT-4 Exam Performance vs Average Students

This chart comparing GPT-4’s test results to average students looks like a flex. But to marketers, it’s a lesson in...

Copywriting/Data/Images
Apr 22, 2023
nokia-personal-assistant-phone-ad

Nokia “Personal Assistant” Phone Ad

This old Nokia ad sells a 6-ounce phone as your personal assistant. At the time, that was cutting-edge tech—contacts, texting,...

Ads/Print Ads/Copywriting
Apr 20, 2023
gets-better-with-age-wallet-ad

“Gets Better With Age” Twitter Wallet Ad

Ever seen an ad that says everything without saying much? Ekster nailed it. Their tweet shows a wallet on Day...

Ads/Before and After/Tweets
Apr 19, 2023
hims-before-after-hair-ad-for-social-media

Before & After Hair Loss Ad

Nothing sells transformation like visual proof. Hims nails it here with a simple Before & After shot that says everything...

Ads/Before and After/Images
Apr 18, 2023
crayola-sharpener-ad

Built-In Crayon Sharpener Box

Remember that kid with the crayon box that had a built-in sharpener? Instant playground status. This ad nailed it by...

Ads/Print Ads/Copywriting
Apr 17, 2023
welchs-image-heavy-print-ad

1947 Welch’s Grape Juice Print Ad

This 1947 Welch’s ad looks innocent—until you spot Grandma casually “enhancing” the grape punch. It’s hilarious and genius all at...

Ads/Print Ads/Copywriting
Apr 16, 2023
Crayola-Print-Ad-with-Great-Headline

1959 Crayola Print Ad with Great Headline

This 1959 Crayola ad nails emotional marketing in one simple image: a kid pressed against a store window, eyes wide,...

Ads/Print Ads/Copywriting
Apr 15, 2023
ChatGPT-cheat-sheet-one-pager

ChatGPT Cheat Sheet One-Pager

There’s a special kind of magic when you fit tons of value on a single page. The ChatGPT Cheat Sheet...

Copywriting/Images/Advice
Apr 8, 2023
cheaper-isnt-better-shoe-ad

Cool graphic showing “Cheaper is not better”

Ever tried convincing someone that “cheap” can actually be expensive? This graphic nails it with running shoes. Two pairs side...

Ads/Copywriting/Before and After
Apr 7, 2023
Visually-showing-procrastination

Visually showing procrastination

This ad nails it. It shows what you planned to do (green block: “Project A”) versus what actually happened (red...

Ads/Instagram/Copywriting
Apr 6, 2023
windows-hand-written-flyer

Attention-grabbing Handwritten Window promotion by Andersen

Most printed ads get ignored. But this one looks like a handwritten estimate—complete with scribbles, underlines, and even a little...

Ads/Print Ads/Flyers
Apr 2, 2023
clogged-toilet-van-advertising

Qualifying a prospect in just 3 words

Ever seen a van that makes you want to stop and call immediately? This one nails it. Thornton & Grooms...

Ads/Copywriting/Outdoor Advertising
Apr 1, 2023
White-paint-on-brick-trend-before-after

Before and After Transformation Photos

Before-and-after photos are marketing crack. They instantly stop the scroll, tell a full story, and make people imagine the transformation...

Essay/Before and After/Tweets
Mar 31, 2023
to-do-list

Daily to-do list

This image says it all: a plain yellow notepad, no distractions, no notifications. Just space to think. That’s the same...

Wisdom/Data/Images
Mar 31, 2023
grabbing-retirement-asset-chart

Grabbing retirement asset chart

This “Rule of 25” retirement chart nails what every marketer dreams of: instant clarity. One glance, and you know exactly...

Data/Images/Social Media
Mar 31, 2023
Show-your-work-image

Show your work, not your tools

This graphic nails a simple truth: people don’t care how fancy your tools are—they care about what you create. The...

Copywriting/Tweets/Images
Mar 30, 2023
New-technologies-emerge-quick

New technologies emerge quick

Crazy thought: none of these brands existed 15 years ago—and now they rule the world. This image is a masterclass...

Before and After/Data/Images
Mar 29, 2023
eight-sleep-mattress-simple-graphic

Eight Sleep mattress simple graphic

This Eight Sleep image nails the “show, don’t tell” rule. In one glance, you instantly get it: one person likes...

Ads/Images/Advice
Mar 28, 2023
White-paint-on-brick-trend-before-after

White paint on brick trend before/after

This ad nails one of the oldest marketing tricks: show a dramatic “before and after.” The product? White paint. The...

Ads/Instagram/Before and After
Mar 27, 2023
17-equations-that-changed-the-world

17 equations that changed the world

This post showing 17 Equations that Changed the World racks up over 9k likes because it hits a sweet spot:...

Copywriting/Data/Images
Mar 22, 2023
visual-of-most-visited-countries

Fun visual of most visited countries

This chart shows the most visited countries, but instead of plain bars, it stacks suitcases. Genius move. It turns dull...

Data/Images/Advice
Mar 20, 2023
1961-Ford-Econoline-price-advantage-ad

1961 Ford Econoline “Price Advantage” Ad

The 1961 Ford Econoline ad doesn’t waste time. Big headline. Clear promise: “America’s lowest priced pickup.” Everything else just backs...

Ads/Print Ads/Copywriting
Mar 17, 2023
noah-sxsw-party

SXSW party and panel

At Noah Kagan’s SXSW content creation panel, the crowd was packed, the energy was high, and one attendee stole attention...

Ads/Picture/Tweets
Mar 17, 2023

Command Palette

Search for a command to run...