2,046 Images and Illustration Examples That Teach Things
Drawings and illustrations and photography can transmit more information from human-to-human than text can. This board is perfect for designers and marketers seeking visual inspiration.
Kissing advertorial
This 1911 print ad is the definition of sneaky marketing. It kicks off like a scandalous “how-to-kiss” guide, complete with...
Ads/Print Ads/Copywriting
Jul 6, 2020
Consumer Cybersecurity Savviness Stats
Online shoppers are smarter than ever about security. They notice the tiny lock icon and green bars in the URL...
Copywriting/Data/Images
Jul 3, 2020
Ad
How Images Help You Remember Things
Our brains love pictures. This simple chart nails it: people remember about 65% of what they see with an image,...
Data/Images/Social Media
Jun 28, 2020
Best Blog Post Image-to-Text Ratio for Shares
Ever felt like your blog needs more “pop”? Turns out there’s a sweet spot for images—and it’s not “as many...
Data/Images/Social Media
Jun 27, 2020
Sugarman Trigger #20 - Human Relationships
People buy from people, not robots. Joe Sugarman nailed this with his “Human Relationships” trigger — the idea that just...
Formulas/Copywriting/Images
Jun 24, 2020
Ad
Chocolate is a fighting food
In this 1942 ad, Nestle turned an everyday candy bar into battlefield fuel. They didn’t say “buy chocolate because it’s...
Ads/Copywriting/Data
Jul 6, 2020
Toys R Us Store Growth Animation
This animation of Toys R Us stores popping up (and later disappearing) across the U.S. is oddly hypnotic. But there’s...
Data/Images/Social Media
Jul 3, 2020
Write 3 versions of a cold email
Most people overthink their cold emails. They spend an hour polishing one version and then wonder why they feel stuck....
Copywriting/Emails/Data
Jun 30, 2020
Avoid cold emails with really bad introductions
Most cold emails bomb because they scream “sales pitch” from the first line. The image above nails the difference: one...
Copywriting/Before & After/Emails
Jun 29, 2020
Blog Reader Attention Statistics
Only 20% of your blog text gets read. That means 80% of your words are wasted! The fix? Make your...
Data/Images/Advice
Jun 28, 2020
How interruptions affect productivity and flow
Ever think a quick Slack reply won’t hurt? Spoiler: it does. This graph nails it — a simple 5-minute interruption...
Data/Images/Advice
Jun 24, 2020
Simple empires graph from Ray Dalio
Ray Dalio’s chart on empires rising and falling looks basic, but it perfectly maps every marketing trend cycle too. The...
Ads/Data/Images
Jun 24, 2020
"Creativity is..."
This sketch nails a truth about creativity: more isn’t always better. A pile of ideas rarely spark magic. It’s when...
Copywriting/Images/Advice
Jul 5, 2020
Try using a single call to action for emails
Ever seen an email jam-packed with buttons? “Read this.” “Watch that.” “Buy now.” “Book a call.” It’s chaos. The image...
Copywriting/Emails/Images
Jun 30, 2020
NimbleBar Bartending School Landing Page
This NimbleBar landing page nails what every course page should do: show results, build trust, and make hitting “Enroll” feel...
Copywriting/Images/Sales Pages
Jun 29, 2020
Make actionable steps in "How To" content
Most “how-to” content fails because it never tells readers what to do. People don’t need vague steps—they need specific actions...
Copywriting/Advertorials/Images
Jun 28, 2020
Don't add too many CTA's
Most marketers cram five different CTAs into one email. “Join,” “Click,” “Call,” “Read more,” “Buy.” The reader freezes, overwhelmed by...
Copywriting/Emails/Images
Jun 27, 2020
Great Nikon camera ad with text callouts
This Nikon S-2 ad from 1956 looks like something you’d see on a landing page today. They literally drew arrows...
Ads/Print Ads/Copywriting
Jun 22, 2020
