Focus on the other person's needs
Look at these two signs.The first one screams “help me.”The second one quietly says “here’s how I can help you.”...
Evernote Testimonials (Logo Carousel)
Most sites slap logos of media mentions and call it a day. Evernote made that same section come alive. Their...
Zoom Case Study Testimonials
Zoom nails social proof design. Their testimonial page instantly builds trust and pushes visitors toward action. The layout? Clean, scannable,...
Ezoic Results-Oriented Testimonials
Ezoic nails the art of the testimonial by putting numbers right up front. Each quote starts with a metric-packed headline...
Freshbooks Testimonial Strategy (Less is More)
FreshBooks pulls a clever move here. Instead of stacking their page with hundreds of average customer reviews, they shine a...
World Nomads Testimonial Stories
Most people skip travel insurance because they think nothing bad will happen or that filing a claim will be a...
The Dance Dojo Testimonials
Dance Dojo nails the “Why us?” question in their testimonials. Instead of generic praise, each quote shows exactly how the...
Ash Ambirge Gossip Testimonials
Ash Ambirge renames her testimonial section “Gossip About Me.” It’s a tiny tweak that instantly gives her brand a sassy,...
Transferwise Testimonial Combo (Video + Recent)
When you’re dealing with people’s money, trust isn’t optional—it’s everything. TransferWise (now Wise) knows that, and their testimonials page is...
Ben Settle Testimonials
Normally, testimonials with photos crank up trust. But sometimes, the names themselves are enough. Marketing Analysis Ben Settle doesn’t bother...
The Hustle Testimonial Tweets
The Hustle keeps their testimonials simple, social, and current. Instead of long case studies, they just screenshot tweets from happy...
Aweber 5-Tier Pricing
Ever notice how AWeber’s pricing page feels super clean but still nudges you to upgrade? That’s no accident. It’s a...
Aweber Visual Testimonial
AWeber nails the testimonial game here. Instead of a boring text box, they mix a real photo, personality, and a...
UserBase 2 Tier Pricing
UserBase nails the “less is more” approach with their 2-tier pricing. One free, one paid. No messy grid. No brain...
PastaDrop Explainer Video
PastaDrop turned something as boring as “shipping dried pasta” into a hilarious, shareable experience. Their video isn’t just an ad—it’s...
WPEngine landing page for Genesis Pro
This Genesis Pro landing page by WP Engine is a clean masterclass in clarity. Everything from the headline to the...
Clever breakdown of toothpaste ingredients
Ever read an ingredient list and feel like you’re decoding a science textbook? This brand fixes that by breaking down...
When you love doing something, it's a bottomless pool of energy....but you have to love it, sincerely, not because you're gonna make money from it or be famous, or get whatever you want to get, when you do it because you love it, then you can find yourself moving up and getting good at something you want to be good at. https://twitter.com/TopherScott_/status/1264540947356045312?s=20— Jerry Seinfeld
iMac. Pretty. Freaking Powerful.
Apple nailed this iMac ad. Three short words, massive impact. The headline doesn’t explain specs. It sells emotion and experience....
Smart people change their mind a lot because they're open to new ideas.— Anon
A lot of writers throughout history have embraced walking.— Anon
Drink old wine. Burn old logs. Read old books. Keep old friends.— King Alfonso X
Users are pleased by design, but drawn to the content.— Jason Beaird
Nice Wordpress Consultant Site
This WordPress consultant’s site nails the basics of conversion-focused web design. It’s clean, personal, and structured to lead visitors from...