This signup page for The Imperfect Website is a masterclass in conversion-focused design. It gives visitors zero reason to hesitate...
Signup Forms/Copywriting/Images
Mar 7, 2018
HustleCase Sales Page
The HustleCase team took something totally unsexy—a laptop whiteboard cover—and made it irresistible. Their secret? Showing the product in action...
Ads/Copywriting/Images
Mar 7, 2018
Siteleaf Website
The Siteleaf homepage is basically a mini marketing course. It’s aimed at developers, but anyone can instantly “get it.” No...
Copywriting/SaaS Pages/Images
Mar 7, 2018
Aura Health
Aura nails what most wellness brands miss: mood consistency. The moment you hit their homepage, the gentle ocean view and...
Copywriting/SaaS Pages/Images
Mar 7, 2018
Toggl Sales Page
Most time-tracking apps scream “boring.” Toggl flips it—making users feel like heroes chasing down stolen minutes. The whole page feels...
Copywriting/SaaS Pages/Images
Mar 7, 2018
Toggl App
Toggl’s ad nails the message: a cheeky cartoon character literally climbing onto a phone screen to steal time. The tagline:...
Ads/Copywriting/SaaS Pages
Mar 7, 2018
Miguel Ferreira Copywriting Portfolio Website
Miguel Ferreira’s portfolio site isn’t just showing off his work. It’s doing the work. His site sells you on his...
Copywriting/Portfolio/Advice
Mar 7, 2018
6 Ways To Make Money Online
This GrowthLab chart hits the crossroads every entrepreneur faces: do you chase low-cost, quick-return ideas or go all in on...
Pricing/Money/Data
Mar 3, 2018
Jessica Jobes Before and After Website
This image nails the “proof” factor. A dull, zero-leads webpage on the left. A sleek, lead-machine version on the right....
Ads/Copywriting/Before & After
Mar 3, 2018
"Pressure makes diamonds, not hugs"
— Chris Rock
Copywriting/Data/Quotes
Feb 27, 2018
Campbell's Soup On The Rocks Ad
You expect soup in a bowl, not poured over ice. That’s exactly why this old-school Campbell’s ad hits hard. It...
Ads/Print Ads/Copywriting
Feb 23, 2018
HustleCon Date-Based Pricing Structure
This ticket page screams “buy now or pay more later.” HustleCon makes it blatantly clear that hesitation costs you cash....
Copywriting/Pricing/Advice
Feb 19, 2018
Creative Cloud Pricing Page
Adobe’s Creative Cloud pricing page is like a buffet where you instantly know what’s on every plate. You see what...
Copywriting/Pricing/Data
Feb 8, 2018
Adobe Dimension Sales Page
Adobe’s Dimension sales page takes a tough concept—3D design—and makes it feel easy. Instead of geeking out with jargon, the...
Copywriting/Images/Sales Pages
Feb 8, 2018
Video
Getting Your First Freelance Writing Jobs
Everyone wants to make money writing, but that first $100 feels like climbing Mount Doom with a keyboard. This video...
Copywriting/Motivation/Emails
Feb 6, 2018
Video
How To Become A Copywriter (with No Experience)
No clients? No samples? No problem. The smart move isn’t waiting for permission—it’s hitting publish and learning as you go....
Copywriting/Motivation/Advice
Feb 6, 2018
Sliding pay button with minimum price
Leanpub nails the art of “feel good” pricing. Their ebook checkout shows a $10 minimum and a $12 suggested price,...
Copywriting/Pricing/Data
Feb 2, 2018
GoAnimate's The Three Pronged Pricing
Ever notice how pricing pages come in neat sets of three? This GoAnimate (now Vyond) table nails the “Good, Better,...
Copywriting/Pricing/Advice
Jan 31, 2018
GoAnimate landing page that explains product visually
GoAnimate’s homepage breaks a common marketing rule—because it doesn’t just tell you what it does, it shows you. The hero...
Copywriting/Home Pages/Videos
Jan 31, 2018
Codementor “How It Works” Page
Codementor’s “How It Works” page is a masterclass in clarity. It takes something potentially confusing—on-demand coding mentorship—and makes it feel...
Copywriting/Home Pages/About Pages
Jan 7, 2018
Ben Wise: Copywriter
Ben used to send clients a messy Google Drive folder full of good stuff they couldn’t find. Now, he’s got...
Copywriting/Portfolio/Videos
Jan 1, 2018
The “Price Upfront” Portfolio Template
Most freelancers build portfolios that feel like a museum tour. Neville Medhora built one that feels like a checkout page....
Copywriting/Portfolio/Data
Jan 1, 2018
The “Neville Style” Portfolio Template
Everyone’s fussing over building fancy portfolio sites. Neville Medhora didn’t. He made his copywriting portfolio a plain Google Doc. Yup…...
Copywriting/Portfolio/Advice
Jan 1, 2018
The “Basic” Portfolio Template:
Most portfolios look like resumes on steroids. Too many words, too much noise, not enough proof. Neville Medhora’s portfolio flips...
