I packaged up my top 10 favorite copywriting books in a bundle, and talked about why each was so valuable....
Jun 1, 2026
Copy Noah's Tesla Giveaway Funnel That Converts
Noah’s Tesla giveaway funnel doesn’t whisper “enter to win.” It screams it with neon letters, headlights blasting, and a guy...
Copywriting/Headlines/Images
Jun 1, 2026
Win AI Tool Subscriptions and Ray Ban Meta Glasses
AppSumo is dangling some serious AI candy: three years free of top-tier AI tools plus Ray Ban Meta Glasses. This...
Ads/Copywriting/Tweets
Jun 1, 2026
Win Custom Swag to Boost Brand Visibility
Want people to remember your brand without shoving another boring business card in their face? Custom swag is your walking...
Ads/Design/Images
Jun 1, 2026
Why High-Ticket Giveaways Crush Black Friday
Most brands treat Black Friday like a garage sale. Slash prices, scream about discounts, hope somebody notices. The smarter play:...
Ads/Copywriting/Images
Jun 1, 2026
Charge More For Local, Traceable Beef
This graphic is a masterclass in charging more for better beef. One side shows Radius selling local, traceable ground beef...
Ads/Make Your Own Swipe/Copywriting
Jun 1, 2026
Buy a Flippa Business, Create Viral Buzz
Most people try to go viral by dancing on TikTok. Noah Kagan did it by buying a real, cash‑flowing business...
Business Ideas/Copywriting/Videos
Jun 1, 2026
Cybertruck Giveaway: Convert Shoppers Into Buyers
Want shoppers to stop lurking and finally buy? Steal a page from AppSumo’s Cybertruck Giveaway. One hero image, one wild...
Ads/Copywriting/Design
Jun 1, 2026
Work Anywhere for a Year: Win 60K Airbnb Credits
Working from home is great until your couch has a permanent butt-print and your kitchen table feels like a cubicle....
Ads/Copywriting/Design
Jun 1, 2026
Us vs Them Chart That Converts
An “us vs them” chart is a polite way of saying, “Here’s why you should pay us more money.” The...
Copywriting/Pricing/Design
Jun 1, 2026
"Crappy Ad" with drawing
Most marketers obsess over flavor: the logo, the tagline, the pretty bottle. The image above does the opposite. It openly...
Ads/Make Your Own Swipe/Formulas
Jun 1, 2026
Install PostHog With One AI Prompt
Installing analytics used to feel like gardening with a spoon: slow, messy, and weirdly painful. PostHog flipped that on its...
Home Pages/Design/Data
May 31, 2026
Market to Kids Who Can't Roam Alone
That chart is a gold mine. It shows American kids basically living inside invisible fences: at age 10, only 2%...
Ads/Videos/Design
May 31, 2026
"If you launch and no one notices, launch again. We launched three times."
— Brian Chesky, Founder of Airbnb
Copywriting/Emails/Advice
May 31, 2026
Most people don’t need a bigger house
They need friends within walking distance
Ads/Copywriting/Headlines
May 30, 2026
Protect Your Differentiator Like Toblerone
Toblerone just gave a masterclass in protecting your differentiator. While the internet roasted a smoothed-out electric Ferrari design, Toblerone posted...
Copywriting/Images/Advice
May 30, 2026
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Stories Don't Grow Sales, Customer Stories Do
Most businesses are obsessed with telling their story: the origin, the mission, the founder’s childhood lemonade stand. The Instagram post...
Instagram/Copywriting/Before & After
May 30, 2026
Make Multi-Board Billboards Tell One Story
Most billboards scream for attention and end up saying nothing. Volkswagen flipped that script with a street full of clean,...
Ads/Instagram/Outdoor Advertising
May 29, 2026
Land Divorce Sellers With One-Word Text
Most agents whisper about divorce deals. This billboard screams it from the highway and lands leads with a single word:...
Ads/Make Your Own Swipe/Instagram
May 29, 2026
Video
Unify Email and Content to Build Loyal Audience
The image from the reel freezes a simple but powerful idea: the smartest way to build a loyal audience is...
Instagram/Copywriting/Emails
May 29, 2026
🎤 The SWIPES Email (Friday, May 29th, 2026)
Sponsored by Ahrefs Written by human Neville (not the baby) 😂
SWIPES Email/Newsletter
May 28, 2026
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What I Learned Losing $15M in Real Estate
Losing $15M on a deal where rents are up 30% and occupancy is 95% feels impossible… which is exactly why...
Instagram/Copywriting/Images
May 28, 2026
Stop Quitting: The 5-Year Startup Playbook
Most founders secretly think they’re failing because they aren’t a unicorn by month twelve. This post smacks that fantasy in...
Business Ideas/Instagram/Images
May 28, 2026
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Why Berkshire Wins By Doing Nothing
Berkshire Hathaway’s secret weapon isn’t some fancy algorithm, it’s the discipline to sit on its hands. The Instagram carousel shows...