Your Friday SWIPES Email !😃!

Friday, June 14th, 2024
​An educational (and fun) email by Copywriting Course. Enjoy!

🎤 Listen to this email here:

Swipe:

This is an awesome way to demonstrate what a CRO testing company does, and it even shows the results of their changes.

I like these types of before/after's with results! This one was from ConversionWise.

Wisdom:

Wow: Joe Rogan was 42 years old when he started podcasting!

That's kind of wild 🤯

Joe Rogan is currently 56 (dob Aug 11, 1967), and he recorded the first episode of The Joe Rogan Experience Podcast on Dec 24, 2009.

Pretty cool how such a cultural phenomenon was started at 42.

Interesting:

Speaking of Joe Rogan starting at 42, coincidentally the next thing I'm showing is also of a guy (Chris Do) starting YouTube at 42:

What caught my attention here was how Chris Do re-formatted this Tweet as an Instagram post.

Normally it's just some crappy screenshot, but I thought this layout looked amazing.

Picture:

I bought a sauna! Check it out:

It's an indoor traditional sauna that I bought for the purpose of using before/after home workouts.....so far it's been AWESOME.

I wanted to place it in my home gym / garage, here's a rough idea of the volume with me in it:

It can hold 3 people (maybe 4 if someone stands), and I can lay down in it.

I'm a big user of the sauna at the gym I go to, so I expect I'll be using this all the time at home now!

Essay:

Speaking of saunas, did you know you can make money renting out saunas to people for birthday parties, AirBnB vacations and more?

The sauna rental business:

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Another interesting way to make money on the side is wallpaper installation. I've hired this out twice, and was always surprised by how much more this cost than I expected, I found out why:

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A cool discussion about making a commodity service more valuable was combining it with something else, such as:

Bamboo + Privacy.

Here's a company called "Bamboo Your Privacy" that combined the two, making the pairing more valuable:

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Here's an interesting thing of a guy doing $10,000/day with paddle board rentals....and all of it is built off AirBnB Experiences:

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You can watch our full discussion of these business ideas here:

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Splurge:

I got 3 new books delivered for night time reading!
- Pushing Ice by Alastair Reynolds
- Stories of Your Life by Ted Chiang
- The Order of Time by Carlo Rovelli

Reading non-business books before bed helps me wind down and have quality sleep.

I'm 2 days into "Pushing Ice" and already covered 100 pages....so I think I'm into that book already 😂

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Have a great Friday!!​
​Sincerely,
Neville Medhora

P.S. Checkout some wins from Copywriting Course members:

"The new email sequence has been converting (not just opens, but sales) at about 10%." -MS ​"You know what I love about you, Neville? You make learning fun. The course material is so valuable, yet simple and easy to consume. Thanks for making me a smarter marketer and better copywriter!" -RM So good news: The calculator we made in Office Hours 3 months ago is a huge hit, bringing 600+ monthly users now, all from organic traffic! ​-CS "This course is helping me raise my value and my confidence in the workplace. Thank you!" -DB ​ "Your course is as value-packed and engaging as your SWIPES emails! I'm learning so much and enjoying myself every step of the way!" -DS "This course is helping me become a better copywriter and a smarter marketer!" -RD