As an experiment a few years ago I bought a billboard for Copywriting Course. It was on a decently busy street and it cost $904 total (printing + posting).
The funny thing is: If no one buys the billboard space at the end of the month, they don’t spend money to tear yours down, so this billboard stayed up for 4 months for just $904!
I saw another “Our Designer Quit” ad out in the wild!
This variation is “Our Designer Is On Vacation” but it’s still the same hilarious concept.
This style makes people …
On one hand, this seems like a bad billboard….
❌ No description.
❌ Not obvious what the product is.
On the other hand, it got me to Google “Really . …
We’ll likely see more and more pods do more call-in questions.
When you go through a car wash with different pricing options, does it ACTUALLY make a difference?
I’ll usually select “The Works” but I’m not sure it does anything different …
Subjects like calculus were hard to get excited about because they never told you WHY this was helpful.
If you give zero evidence why something is useful, it’s hard to …
